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Duracell Expands Portable Power Lineup With New Offerings

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Duracell, the #1 trusted battery brand, has expanded its portable power lineup with new offerings. The company introduced the M100 Portable Charging Hub, a compact device weighing just over one pound, designed for charging phones, tablets, and earbuds on the go. Duracell also launched the G-Series Portable Power Stations, including the G350 and G800 models, tailored for outdoor enthusiasts. These power stations feature multiple charging ports, a 360-degree lantern light, and can be charged using the new G-Solar Panel.

The M100 joins Duracell's existing M-Series, which includes the M150 and M250 Portable Charging Hubs. All products are available on PowerStations.Duracell.com, with prices ranging from $99 to $199. The new lineup aims to provide flexible power solutions for various aspects of life, both at home and on the go.

Duracell, il marchio di batterie più affidabile, ha ampliato la sua gamma di alimentazione portatile con nuove offerte. L'azienda ha presentato il M100 Portable Charging Hub, un dispositivo compatto che pesa poco più di un chilo, progettato per ricaricare telefoni, tablet e auricolari mentre si è in movimento. Duracell ha anche lanciato le G-Series Portable Power Stations, tra cui i modelli G350 e G800, pensati per gli appassionati di attività all'aperto. Queste stazioni di alimentazione offrono molteplici porte di ricarica, una lanterna luminosa a 360 gradi e possono essere ricaricate utilizzando il nuovo G-Solar Panel.

Il M100 si unisce alla serie M di Duracell, che include anche gli hub di ricarica portatili M150 e M250. Tutti i prodotti sono disponibili su PowerStations.Duracell.com, con prezzi che variano da $99 a $199. La nuova gamma ha l'obiettivo di offrire soluzioni di alimentazione flessibili per vari aspetti della vita, sia a casa che in movimento.

Duracell, la marca de baterías de confianza número uno, ha ampliado su línea de energía portátil con nuevas ofertas. La compañía presentó el M100 Portable Charging Hub, un dispositivo compacto que pesa poco más de una libra, diseñado para cargar teléfonos, tabletas y auriculares sobre la marcha. Duracell también lanzó las G-Series Portable Power Stations, incluidos los modelos G350 y G800, adaptados para entusiastas del aire libre. Estas estaciones de energía cuentan con múltiples puertos de carga, una luz de linterna de 360 grados y pueden ser cargadas utilizando el nuevo G-Solar Panel.

El M100 se une a la serie M existente de Duracell, que incluye los hubs de carga portátiles M150 y M250. Todos los productos están disponibles en PowerStations.Duracell.com, con precios que oscilan entre $99 y $199. La nueva línea tiene como objetivo proporcionar soluciones de energía flexibles para varios aspectos de la vida, tanto en casa como en movimiento.

듀라셀, 신뢰받는 배터리 브랜드 1위가 새로운 제품군으로 휴대용 전원 라인을 확장했습니다. 이 회사는 무게가 겨우 1파운드(약 0.45kg)인 M100 휴대용 충전 허브를 소개했습니다. 이 제품은 이동 중에도 전화기, 태블릿 및 이어폰을 충전할 수 있도록 설계되었습니다. 듀라셀은 또한 야외 애호가를 위해 조정된 G-Series 휴대용 전력 스테이션, G350과 G800 모델을 출시했습니다. 이 전력 스테이션에는 여러 개의 충전 포트와 360도 랜턴 조명이 있으며, 새로운 G태양광 패널을 사용하여 충전할 수 있습니다.

M100은 듀라셀의 기존 M시리즈에 추가되어 M150 및 M250 휴대용 충전 허브가 포함됩니다. 모든 제품은 PowerStations.Duracell.com에서 구매할 수 있으며, 가격은 $99에서 $199까지 다양합니다. 새로운 제품군은 가정에서와 이동 중 다양한 삶의 측면을 위한 유연한 전원 솔루션을 제공하는 것을 목표로 합니다.

Duracell, la marque de piles de confiance numéro 1, a élargi sa gamme de puissance portable avec de nouvelles offres. L'entreprise a introduit le M100 Portable Charging Hub, un appareil compact pesant un peu plus d'un kilo, conçu pour charger des téléphones, des tablettes et des écouteurs en déplacement. Duracell a également lancé les G-Series Portable Power Stations, y compris les modèles G350 et G800, adaptés aux amateurs d'activités en plein air. Ces stations de puissance disposent de plusieurs ports de chargement, d'une lanterne lumineuse à 360 degrés et peuvent être chargées à l'aide du nouveau G-Solar Panel.

Le M100 rejoint la série M existante de Duracell, qui comprend les hubs de charge portables M150 et M250. Tous les produits sont disponibles sur PowerStations.Duracell.com, avec des prix variant de 99 à 199 $. La nouvelle gamme vise à offrir des solutions d'alimentation flexibles pour divers aspects de la vie, tant à la maison qu'en déplacement.

Duracell, die vertrauenswürdigste Marken für Batterien, hat ihr Sortiment an tragbaren Stromlösungen mit neuen Angeboten erweitert. Das Unternehmen hat den M100 Portable Charging Hub vorgestellt, ein kompaktes Gerät, das etwas mehr als ein Pfund wiegt und zum Laden von Handys, Tablets und Ohrhörern für unterwegs konzipiert ist. Duracell hat auch die G-Series Portable Power Stations eingeführt, darunter die Modelle G350 und G800, die auf begeisterte Outdoor-Liebhaber zugeschnitten sind. Diese power stations verfügen über mehrere Ladeanschlüsse, ein 360-Grad-Laternenlicht und können mit dem neuen G-Solar Panel aufgeladen werden.

Der M100 reiht sich in die bestehende M-Serie von Duracell ein, die die tragbaren Ladegeräte M150 und M250 umfasst. Alle Produkte sind auf PowerStations.Duracell.com erhältlich, mit Preisen von $99 bis $199. Die neue Produktreihe zielt darauf ab, flexible Energie-Lösungen für verschiedene Lebensbereiche, sowohl zu Hause als auch unterwegs, anzubieten.

Positive
  • Launch of new portable power products expanding Duracell's product line
  • M100 Portable Charging Hub offers wireless charging for multiple devices
  • Introduction of G-Series Portable Power Stations for outdoor use
  • Solar panel options available for eco-friendly charging
  • Prices range from $99 to $199, catering to different consumer needs
Negative
  • None.

Insights

Duracell's expansion into portable power solutions marks a strategic move to capitalize on the growing demand for on-the-go charging. The new M100 Portable Charging Hub stands out with its wireless charging capabilities and compact design, addressing the need for versatile power solutions in an increasingly mobile world. The introduction of the G-Series Portable Power Stations and M-Solar Panel demonstrates Duracell's commitment to diversifying its product range beyond traditional batteries.

This product line expansion could potentially increase Duracell's market share in the portable power sector, competing with established players. The focus on user-friendly features and integration with daily life scenarios suggests a well-thought-out approach to consumer needs. However, the success will largely depend on the products' performance, durability and pricing strategy in a competitive market.

Duracell's entry into the portable power market is timely, aligning with the global trend towards mobile and remote lifestyles. The portable charging market is projected to grow at a CAGR of 25.7% from 2023 to 2030, indicating significant potential. Duracell's brand recognition could be a major advantage, potentially allowing for premium pricing and faster market penetration.

The diverse product range caters to various consumer segments, from everyday users (M100) to outdoor enthusiasts (G-Series). This strategy could help Duracell capture a broader market share. The inclusion of solar charging options also taps into the growing eco-conscious consumer base. However, Duracell will face stiff competition from established brands in this space and its success will hinge on product differentiation and effective marketing strategies.

The new M100 Portable Charging Hub, G-Series Portable Power Stations, and M-Solar Panel offer flexible power solutions for every aspect of life - at home or on the go!

BETHEL, Conn.--(BUSINESS WIRE)-- Duracell, the #1 trusted battery brand, today announced the new M100 Portable Charging Hub, an everyday power companion for people who want to live a fully charged life untethered from the wall. The M100 keeps phones, tablets, earbuds, and other small devices charged and ready to go wherever life takes you. Staying connected — and fully powered — has never been easier.

The new Duracell M100 Portable Charging Hub, an everyday power companion for people who live a fully charged life untethered from the wall (Photo: Business Wire)

The new Duracell M100 Portable Charging Hub, an everyday power companion for people who live a fully charged life untethered from the wall (Photo: Business Wire)

Lightweight and compact, the M100 weighs in at just over one pound and features a tiltable lid with magnetic charging that allows users to position their phone at the ideal angle for taking video calls or consuming content hands free. A second charging platform underneath the lid allows for two devices (e.g., earbuds and a phone) to wirelessly charge simultaneously. Smaller in size than Duracell’s other power products, the M100 Charging Hub offers the same powerful flexibility and stylish design that users have come to know from the M150 Portable Charging Hub and M250 Portable Charging Hub Duracell launched in 2023.

“Small portable devices are at the center of every aspect of people’s lives — from work to play — and the need to have an agile power solution to charge on the go and around the house is more important than ever,” said Richard Wessler, General Manager, Power Stations at Duracell. “The Duracell M100 Charging Hub helps users enhance the power of their homes and offers them the versatility to power their passions whenever and wherever they need.”

With a low profile and sleek look, Duracell’s included M-Dock is discreet enough to keep in your home on your kitchen counter, bedside nightstand, living room end table or shelves, so the M100 Charging Hub is fully charged and ready when you need extra power. In addition to the charging dock, users have the option to charge the M100 with a standard USB-C cable or with the new M-Solar Panel, perfect for recharging the device while away from home.

The Duracell M100 Portable Charging Hub will fully charge in approximately three hours and joins the other M-Series Charging Hubs available at PowerStations.Duracell.com for $99.00. For those looking for more power without losing any of the distinct Duracell style, the M150 Portable Charging Hub offers 150 watts of power and four charging ports, charges in three hours and is available for $139.00. The M250 Portable Charging Hub, with 250 watts of portable power, an AC adapter port to charge larger devices and a charging time of approximately five and a half hours, is available for $199.00.

The new M-Solar Panel is a convenient way to charge the M100, M150 or M250 charging hubs when not near a power source, like a wall or car outlet. The lightweight solar panel is easy to fold and transport, making it an easy option for users on the go.

For those who need even more power, Duracell is also launching the G-Series Portable Power Stations lineup, including the G350 and the G800. Thoughtfully designed for families with an appetite for the outdoors, the G-Series units are outfitted with a lightweight charging cable that can be stored in the unit and can be used as an extension cord. The G-Series units can also charge with any standard extension cord, if needed.

With a 360-degree lantern light, a five-color intuitive built-in display, and a soft grip handle for an easy and comfortable carry, power station lovers can rely on the G-series for supercharged outdoor adventures all year long.

Fully charged in just four and half hours — and with two AC Ports (350W each; 2 ports share a total of 350W), three USB-A ports (3 ports share a total of 7.2A), and one USB-C port (100W output) — the G350 can power string lights, speakers, fans, drones, mini coolers, computers, tablets, phones, fans, and other devices to enhance gatherings with family and friends.

When life calls for more, the Duracell G800 Power Station answers. While it can handle the same small electronics as the G350, the G800 can also power more intensive devices such as most slow cookers and CPAP machines and can also be used for emergency home backup. The G800 includes two charging speeds — fast charge and quiet cool, which extends battery life and make the G800 Power Station much quieter than traditional generators. Power is provided through three AC ports (800W per port, three ports share total 800W), three USB-A ports (three ports share total of 7.2A), two USB-C ports (100W output per port, total 200W), and car charger output of 120W max.

Both G-Series Power Stations can also be charged with the G-Solar Panel, a 100W solar panel. Just unfold it, connect it to a Duracell G-Series power station and point it at the sun to access clean and reliable power. In full sun, the G-Solar Panel will fully recharge the G350 in five to eight hours and the G800 in 10-12 hours.

For more information on the next generation of portable power, please visit powerstations.duracell.com.

About Duracell:

The Duracell brand and company was acquired by Berkshire Hathaway Inc. (NYSE-BRK.A, BRK.B) in 2016 and the iconic brand is known to the world over. Our products serve as the heart of devices that keep people connected, protect their families, entertain them, and simplify their increasingly mobile lifestyles. Berkshire Hathaway Inc. is a $250B holding company owning subsidiaries that engage in diverse business activities. Visit www.duracell.com for more information; follow us on TikTok, X (Twitter), Instagram and like us on Facebook.

duracellmedia@citizenrelations.com

Source: Duracell

FAQ

What new products has Duracell (BRK) introduced in its portable power lineup?

Duracell has introduced the M100 Portable Charging Hub, G-Series Portable Power Stations (G350 and G800), and M-Solar Panel and G-Solar Panel for charging these devices.

How much does the Duracell M100 Portable Charging Hub cost?

The Duracell M100 Portable Charging Hub is available for $99.00 on PowerStations.Duracell.com.

What are the key features of Duracell's new G-Series Portable Power Stations?

The G-Series Portable Power Stations feature multiple charging ports, a 360-degree lantern light, a 5-color intuitive display, and can be charged using solar panels. They are designed for outdoor use and can power various devices.

How long does it take to fully charge the Duracell M100 Portable Charging Hub?

The Duracell M100 Portable Charging Hub will fully charge in approximately three hours.

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