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Brera Holdings Board Advisor Giuseppe Rossi Honored with Emotional Football Farewell at Historic Stadio Artemio Franchi

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Brera Holdings (Nasdaq: BREA) celebrated board advisor Giuseppe Rossi's farewell event 'Pepito Day' at Stadio Artemio Franchi in Florence on March 22, 2025. The emotional send-off featured notable football figures including Gabriel Batistuta, Daniele De Rossi, Mario Gomez, and Luca Toni.

The event honored Rossi's legacy, particularly remembering his iconic hat-trick against Juventus during his time with ACF Fiorentina. A special gala was held at il Centro Tecnico Federale di Coverciano following the main event, with Brera Holdings management and investors in attendance.

As a member of Brera's Advisory Board, Rossi contributes to the company's expanding global strategy, focusing on technical development, club culture, and global partnerships. Brera Holdings operates as an Ireland-based international holding company expanding its portfolio of men's and women's sports clubs through multi-club ownership.

Brera Holdings (Nasdaq: BREA) ha celebrato l'evento di addio del consigliere Giuseppe Rossi, 'Pepito Day', allo Stadio Artemio Franchi di Firenze il 22 marzo 2025. Il commovente saluto ha visto la partecipazione di figure illustri del calcio, tra cui Gabriel Batistuta, Daniele De Rossi, Mario Gomez e Luca Toni.

L'evento ha onorato l'eredità di Rossi, ricordando in particolare il suo iconico hat-trick contro la Juventus durante il suo periodo con l'ACF Fiorentina. Dopo il principale evento, si è tenuta una gala speciale presso il Centro Tecnico Federale di Coverciano, con la presenza della direzione di Brera Holdings e degli investitori.

In qualità di membro del Consiglio Consultivo di Brera, Rossi contribuisce alla strategia globale in espansione dell'azienda, concentrandosi sullo sviluppo tecnico, sulla cultura del club e sulle partnership globali. Brera Holdings opera come una società di holding internazionale con sede in Irlanda, ampliando il proprio portafoglio di club sportivi maschili e femminili attraverso la proprietà multi-club.

Brera Holdings (Nasdaq: BREA) celebró el evento de despedida del asesor Giuseppe Rossi, 'Pepito Day', en el Estadio Artemio Franchi de Florencia el 22 de marzo de 2025. La emotiva despedida contó con la presencia de figuras destacadas del fútbol, incluyendo a Gabriel Batistuta, Daniele De Rossi, Mario Gómez y Luca Toni.

El evento honró el legado de Rossi, recordando en particular su icónico hat-trick contra la Juventus durante su tiempo en la ACF Fiorentina. Después del evento principal, se llevó a cabo una gala especial en el Centro Técnico Federal de Coverciano, con la presencia de la dirección de Brera Holdings y los inversores.

Como miembro del Consejo Asesor de Brera, Rossi contribuye a la estrategia global en expansión de la empresa, enfocándose en el desarrollo técnico, la cultura del club y las asociaciones globales. Brera Holdings opera como una empresa de holding internacional con sede en Irlanda, ampliando su cartera de clubes deportivos masculinos y femeninos a través de la propiedad de múltiples clubes.

브레라 홀딩스 (Nasdaq: BREA)는 2025년 3월 22일 피렌체의 아르템리오 프란키 스타디움에서 고문 지아셉 페로시의 작별 행사 '페피토 데이'를 기념했습니다. 감동적인 작별 인사는 가브리엘 바티스투타, 다니엘레 데 로시, 마리오 고메스, 루카 토니 등 저명한 축구 인사들이 참석했습니다.

이 행사는 로시의 유산을 기리며, 특히 ACF 피오렌티나에서 유벤투스를 상대로 한 그의 상징적인 해트트릭을 기억했습니다. 메인 행사 이후에는 브레라 홀딩스 경영진과 투자자들이 참석한 가운데 코베르치아노 연방 기술 센터에서 특별 갈라가 열렸습니다.

브레라 자문위원회의 일원으로서 로시는 기술 개발, 클럽 문화 및 글로벌 파트너십에 중점을 두고 회사의 글로벌 전략 확장에 기여하고 있습니다. 브레라 홀딩스는 아일랜드에 본사를 둔 국제 홀딩 회사로, 다중 클럽 소유를 통해 남녀 스포츠 클럽의 포트폴리오를 확장하고 있습니다.

Brera Holdings (Nasdaq: BREA) a célébré l'événement d'adieu du conseiller Giuseppe Rossi, 'Pepito Day', au Stadio Artemio Franchi à Florence le 22 mars 2025. Ce départ émouvant a vu la participation de figures emblématiques du football, notamment Gabriel Batistuta, Daniele De Rossi, Mario Gomez et Luca Toni.

L'événement a honoré l'héritage de Rossi, en se remémorant particulièrement son emblématique triplé contre la Juventus durant son temps avec l'ACF Fiorentina. Une gala spéciale a eu lieu au Centro Tecnico Federale di Coverciano après l'événement principal, avec la présence de la direction de Brera Holdings et des investisseurs.

En tant que membre du Conseil Consultatif de Brera, Rossi contribue à la stratégie globale en expansion de l'entreprise, en se concentrant sur le développement technique, la culture du club et les partenariats mondiaux. Brera Holdings opère en tant que société de holding internationale basée en Irlande, élargissant son portefeuille de clubs sportifs masculins et féminins grâce à la propriété multi-club.

Brera Holdings (Nasdaq: BREA) feierte am 22. März 2025 im Stadio Artemio Franchi in Florenz das Abschiedsevent des Beraters Giuseppe Rossi, 'Pepito Day'. Der emotionale Abschied wurde von namhaften Fußballpersönlichkeiten wie Gabriel Batistuta, Daniele De Rossi, Mario Gomez und Luca Toni begleitet.

Die Veranstaltung ehrte Rossis Vermächtnis und erinnerte insbesondere an sein ikonisches Hattrick gegen Juventus während seiner Zeit bei ACF Fiorentina. Nach der Hauptveranstaltung fand eine besondere Gala im Centro Tecnico Federale di Coverciano statt, bei der das Management von Brera Holdings und Investoren anwesend waren.

Als Mitglied des Beratergremiums von Brera trägt Rossi zur wachsenden globalen Strategie des Unternehmens bei, das sich auf technische Entwicklung, Klubkultur und globale Partnerschaften konzentriert. Brera Holdings fungiert als eine in Irland ansässige internationale Holdinggesellschaft, die ihr Portfolio an Männer- und Frauensportvereinen durch Multi-Club-Besitz erweitert.

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Brera Holdings sponsored the Pepito Day event, with Brera club logos pictured on the LED screens. Giuseppe Rossi, Brera board advisor, pictured in the center of the photograph


Dublin, Ireland and Florence, Italy, April 01, 2025 (GLOBE NEWSWIRE) -- Brera Holdings PLC (“Brera Holdings,”  “Brera” or the “Company”) (Nasdaq: BREA), an Ireland-based, international holding company focused on expanding its global portfolio of men’s and women’s sports clubs through a multi-club ownership (“MCO”) approach, celebrates the legacy of Giuseppe Rossi, a member of Brera’s Advisory Board and esteemed former Italy international, following his emotional send-off by ACF Fiorentina during Pepito Day on March 22 in Florence.

Rossi addressed thousands of supporters, thanking them for standing by him through injuries and triumphs alike. In return, fans paid tribute to his impact both on and off the pitch, chanting his name and recalling his legendary hat-trick against Juventus - one of the most iconic moments in Fiorentina history.

The farewell, held at the Stadio Artemio Franchi, brought together teammates, coaches, and legends of the game. Among those honoring Rossi were Gabriel Batistuta, Daniele De Rossi, Mario Gomez, and Luca Toni. Even Manuel Pellegrini and Roberto Dallapina, who was Rossi’s first coach, made a surprise appearance as a guest coach, underscoring the mark Rossi left on global football.

Rossi’s speech was filled with gratitude and emotion. “It was an unforgettable evening, so thank you to the Viola fans, to Fiorentina, and all the champions who came to Pepito Day,” he said. “Returning to the Stadio Franchi was an indescribable emotion, surrounded as I was by great champions and great friends.”

Brera Holdings management and investors were in attendance for the match and participated in the special gala honoring Rossi following the event at il Centro Tecnico Federale di Coverciano, home of the Italian national football teams. The event was organized by Oltre Consulting.

“Giuseppe brings heart, humility, and an unmatched love for the game to everything he does,” said Daniel McClory, Executive Chairman of Brera Holdings. “We are incredibly proud to have him advising Brera as we build a global, community-first sports platform. His legacy as a player and his vision for the future of football perfectly align with our mission.”

Since joining Brera Holdings’ Advisory Board, Rossi has brought deep footballing insight and player-first values to the Company’s expanding global strategy. He advises on technical development, club culture, and global partnerships, helping Brera merge elite performance with community-driven values.

ABOUT BRERA HOLDINGS PLC

Brera Holdings PLC (Nasdaq: BREA) is dedicated to expanding its social impact football business by developing a global portfolio of emerging football and sports clubs. Building on the legacy of Brera FC, which it acquired in 2022, the Company aims to create opportunities for tournament prizes, sponsorships, and professional consulting services. Brera FC, recognized as "The Third Team of Milan," has been crafting an alternative football legacy since its founding in 2000. The club also organizes the FENIX Trophy, a nonprofessional pan-European tournament acknowledged by UEFA. This tournament, which has been referred to as "the Champions League for Amateurs" by BBC Sport, has garnered significant media coverage, including from ESPN.

In its efforts to broaden its reach, Brera expanded into Africa in March 2023 by establishing Brera Tchumene FC in Mozambique, which quickly rose to the First Division after winning its post-season tournament. In April 2023, the Company acquired a 90% stake in the North Macedonian first-division team Fudbalski Klub Akademija Pandev, now known as Brera Strumica FC. Additionally, in June 2023, Brera made a strategic investment in Manchester United PLC, realizing a 74% gain. The Company has further diversified its portfolio by acquiring a majority stake in UYBA Volley, an Italian women's professional volleyball team, in July 2023, assuming control of Bayanzurkh Sporting Ilch FC, a Mongolian National Premier League team, which became Brera Ilch FC, in September 2023, and establishing a joint stock company for the North Macedonian women's football club Tiverija Strumica, now known as Brera Tiverija FC, a wholly-owned subsidiary of Brera Strumica FC, in June 2024.

On December 31, 2024, Brera signed of an agreement to acquire majority ownership of SS Juve Stabia srl, an Italian Serie B football club known as “The Second Team of Naples,” which will be conducted in a multi-step process, and marks a significant expansion of the Company’s MCO model.  As of February 12, 2025, Brera holds a 38.46% equity ownership interest in Juve Stabia.  With a strategic emphasis on bottom-up value creation, innovation-driven growth, and socially impactful outcomes, Brera Holdings has established itself as a forward-thinking leader in the global sports industry. For more information, visit www.breraholdings.com.

ABOUT GIUSEPPE ROSSI

Giuseppe Rossi is an American-born soccer star with Italian immigrant parents whose career started at Manchester United where he debuted at 17 years old and scored in his Premiership debut. He later transferred to Spain's Villarreal FC and became the highest goal scorer in club history after five years with the team scoring 82 goals in 192 games. Rossi went on to play for Fiorentina in Italy's Serie A for three years and is considered a legend at the club. He finished his career with 143 goals in 397 games played. Rossi also played for the Italian national team, where he was the top scorer in the 2008 Summer Olympics. He retired in 2023 and founded and operates the Giuseppe Rossi Academy and soccer camp in New Jersey, in addition to other businesses.

Cautionary Note Regarding Forward-Looking Statements

This press release contains forward-looking statements that are subject to various risks and uncertainties. Such statements include statements regarding the Company's ability to grow its business and other statements that are not historical facts, including statements which may be accompanied by the words "intends," "may," "will," "plans," "expects," "anticipates," "projects," "predicts," "estimates," "aims," "believes," "hopes," "potential" or similar words. Actual results could differ materially from those described in these forward-looking statements due to a number of factors, including without limitation, the Company's ability to continue as a going concern, the popularity and/or competitive success of the Company's acquired football and other sports teams, the Company's ability to attract players and staff for acquired clubs, unsuccessful acquisitions or other strategic transactions, the possibility of a decline in the popularity of football or other sports, the Company's ability to expand its fanbase, sponsors and commercial partners, general economic conditions, and other risk factors detailed in the Company's filings with the SEC. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company does not undertake any responsibility to update such forward-looking statements except in accordance with applicable law.

Company Contact Information:
Dan McClory, Executive Chairman, Brera Holdings PLC
Email: dan@breraholdings.com

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FAQ

What was the significance of Pepito Day for Brera Holdings (BREA)?

Pepito Day was a farewell event celebrating BREA board advisor Giuseppe Rossi, featuring prominent football figures and strengthening the company's connection to European football legacy.

When and where was Giuseppe Rossi's farewell event for Brera Holdings (BREA) held?

The event was held on March 22, 2025, at Stadio Artemio Franchi in Florence, Italy, followed by a gala at il Centro Tecnico Federale di Coverciano.

What is Giuseppe Rossi's role in Brera Holdings (BREA)?

Rossi serves as a board advisor for BREA, providing guidance on technical development, club culture, and global partnerships for the company's sports club portfolio.

Which notable football figures attended BREA advisor Rossi's farewell event?

The event was attended by Gabriel Batistuta, Daniele De Rossi, Mario Gomez, Luca Toni, Manuel Pellegrini, and Roberto Dallapina.
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