BEN, Swiss Life Launch AI Partnership for Global Insurance Solutions
Brand Engagement Network (BNAI) has formed a strategic partnership with Swiss Life Global Solutions to implement AI-driven customer engagement solutions across insurance operations. The collaboration aims to integrate BEN's AI technology into Swiss Life's digital health, mental health, and financial wellbeing services.
Swiss Life Global Solutions, operating in over 85 countries with approximately $280 billion in assets, will utilize BEN's technology to streamline sales and enrollment processes, reduce call center volume, and enhance member services through self-service tools. The partnership follows Swiss Life's white paper publication on AI transformation in insurance, released on June 13, 2024.
The initiative focuses on delivering secure and scalable AI solutions designed to modernize key insurance processes while maintaining data security and privacy standards.
Brand Engagement Network (BNAI) ha stretto una partnership strategica con Swiss Life Global Solutions per implementare soluzioni di coinvolgimento dei clienti basate su AI nelle operazioni assicurative. La collaborazione mira a integrare la tecnologia AI di BEN nei servizi digitali di salute, salute mentale e benessere finanziario di Swiss Life.
Swiss Life Global Solutions, operante in oltre 85 paesi con circa 280 miliardi di dollari in attivi, utilizzerà la tecnologia di BEN per semplificare i processi di vendita e registrazione, ridurre il volume delle chiamate nei centri di assistenza e migliorare i servizi per i membri attraverso strumenti di self-service. La partnership segue la pubblicazione da parte di Swiss Life di un white paper sulla trasformazione AI nell'assicurazione, rilasciato il 13 giugno 2024.
L'iniziativa si concentra sulla fornitura di soluzioni AI sicure e scalabili progettate per modernizzare i processi assicurativi chiave, mantenendo al contempo standard di sicurezza e privacy dei dati.
Brand Engagement Network (BNAI) ha formado una asociación estratégica con Swiss Life Global Solutions para implementar soluciones de compromiso del cliente impulsadas por IA en las operaciones de seguros. La colaboración tiene como objetivo integrar la tecnología de IA de BEN en los servicios digitales de salud, salud mental y bienestar financiero de Swiss Life.
Swiss Life Global Solutions, que opera en más de 85 países con aproximadamente 280 mil millones de dólares en activos, utilizará la tecnología de BEN para agilizar los procesos de ventas y inscripción, reducir el volumen de llamadas en los centros de atención y mejorar los servicios para los miembros a través de herramientas de autoservicio. La asociación sigue a la publicación por parte de Swiss Life de un documento técnico sobre la transformación de la IA en los seguros, lanzado el 13 de junio de 2024.
La iniciativa se centra en ofrecer soluciones de IA seguras y escalables diseñadas para modernizar los procesos clave de seguros, manteniendo al mismo tiempo los estándares de seguridad y privacidad de los datos.
브랜드 참여 네트워크 (BNAI)는 스위스 라이프 글로벌 솔루션과 전략적 파트너십을 체결하여 보험 운영 전반에 걸쳐 AI 기반 고객 참여 솔루션을 구현합니다. 이 협력은 BEN의 AI 기술을 스위스 라이프의 디지털 건강, 정신 건강 및 재정 복지 서비스에 통합하는 것을 목표로 합니다.
스위스 라이프 글로벌 솔루션은 85개국 이상에서 약 2800억 달러의 자산을 운영하며, BEN의 기술을 활용하여 판매 및 등록 프로세스를 간소화하고, 콜센터의 통화량을 줄이며, 셀프 서비스 도구를 통해 회원 서비스를 향상시킬 것입니다. 이 파트너십은 2024년 6월 13일에 발표된 스위스 라이프의 보험 분야 AI 혁신에 관한 백서 발표에 이어 진행됩니다.
이 이니셔티브는 데이터 보안 및 개인 정보 보호 기준을 유지하면서 주요 보험 프로세스를 현대화하기 위해 설계된 안전하고 확장 가능한 AI 솔루션을 제공하는 데 중점을 둡니다.
Brand Engagement Network (BNAI) a formé un partenariat stratégique avec Swiss Life Global Solutions pour mettre en œuvre des solutions d'engagement client pilotées par l'IA dans les opérations d'assurance. La collaboration vise à intégrer la technologie IA de BEN dans les services de santé numérique, de santé mentale et de bien-être financier de Swiss Life.
Swiss Life Global Solutions, opérant dans plus de 85 pays avec environ 280 milliards de dollars d'actifs, utilisera la technologie de BEN pour rationaliser les processus de vente et d'inscription, réduire le volume d'appels des centres d'appels et améliorer les services aux membres grâce à des outils en libre-service. Ce partenariat fait suite à la publication par Swiss Life d'un livre blanc sur la transformation de l'IA dans l'assurance, publié le 13 juin 2024.
L'initiative se concentre sur la fourniture de solutions d'IA sécurisées et évolutives conçues pour moderniser les processus clés de l'assurance tout en maintenant des normes de sécurité et de confidentialité des données.
Brand Engagement Network (BNAI) hat eine strategische Partnerschaft mit Swiss Life Global Solutions gegründet, um KI-gesteuerte Kundenbindungslösungen in den Versicherungsoperationen umzusetzen. Die Zusammenarbeit zielt darauf ab, die KI-Technologie von BEN in die digitalen Gesundheits-, psychischen Gesundheits- und finanziellen Wohlfühlservices von Swiss Life zu integrieren.
Swiss Life Global Solutions, das in über 85 Ländern tätig ist und über etwa 280 Milliarden Dollar an Vermögenswerten verfügt, wird die Technologie von BEN nutzen, um Verkaufs- und Anmeldeprozesse zu optimieren, das Anrufvolumen in den Callcentern zu reduzieren und die Mitgliederdienste durch Self-Service-Tools zu verbessern. Die Partnerschaft folgt der Veröffentlichung eines Whitepapers von Swiss Life zur KI-Transformation in der Versicherungsbranche, das am 13. Juni 2024 veröffentlicht wurde.
Die Initiative konzentriert sich darauf, sichere und skalierbare KI-Lösungen bereitzustellen, die darauf ausgelegt sind, wichtige Versicherungsprozesse zu modernisieren und gleichzeitig die Standards für Datensicherheit und Datenschutz zu wahren.
- Partnership with major global insurance provider operating in 85+ countries
- Access to Swiss Life's $280 billion asset base for AI implementation
- Multiple revenue streams through sales, enrollment, and customer service solutions
- No specific financial terms or revenue projections disclosed
- Implementation timeline and costs not specified
Insights
BEN's strategic partnership with Swiss Life Global Solutions represents a significant business development that could substantially expand BNAI's market presence in the global insurance sector. This collaboration positions BNAI to leverage Swiss Life's extensive reach across 85+ countries and tap into its massive $280 billion asset base.
The integration of BNAI's AI technology into Swiss Life's service offerings creates multiple revenue opportunities through applications in streamlining operations, enhancing customer engagement, and improving compliance processes. While specific financial terms weren't disclosed, securing a partner of Swiss Life's caliber provides strong validation of BNAI's AI solutions in the competitive insurance technology market.
This partnership strategically aligns with the growing adoption of AI in the insurance industry, particularly for reducing operational costs and enhancing customer experiences. The focus on digital health and financial wellbeing services also positions BNAI in high-growth segments within the insurance technology ecosystem.
For a company with BNAI's relatively small market cap (
WILMINGTON, Del., April 01, 2025 (GLOBE NEWSWIRE) -- Brand Engagement Network Inc. (BEN) (Nasdaq: BNAI), an innovator in AI-driven customer engagement solutions, has announced a strategic partnership with Swiss Life Global Solutions. This collaboration will integrate BEN’s innovative AI technology to help Swiss Life’s clients and network partners implement generative AI-based solutions that enhance customer value via digital health, mental health and financial wellbeing services.
Swiss Life has taken thoughtful steps toward responsible AI adoption, grounded in its core values of trust, transparency, and long-term impact. In collaboration with BEN, the company published the white paper “Time to Chat About the Bot: Is the Insurance Sector Ready for the AI Transformation?“ on June 13, 2024, outlining how AI can enhance customer engagement, improve compliance, and combat fraud. This new partnership builds on that shared vision, delivering secure and scalable AI solutions designed to support insurance operations.
Operating in over 85 countries, Swiss Life Global Solutions offers cross-border life insurance and employee benefits, backed by more than 250 billion Swiss francs (approximately
“Generative AI has the power to transform the insurance industry by streamlining operations and enhancing the customer experience,” said Michael Hansen, CEO of Swiss Life Network. “We’re excited to partner with BEN to help our clients modernize key processes like sales, enrollment, and member services—delivering efficient, cost-effective solutions that strengthen workforce value and improve the overall employee experience.”
“We’re excited to work with Swiss Life to bring the power of generative AI to their global clients,” said Paul Chang, CEO of Brand Engagement Network. “BEN’s technology is built to offer tailored, transparent solutions with a strong focus on data security and privacy. In an industry where trust is essential, we provide tools that enhance customer engagement and operational performance while protecting sensitive information.”
About Swiss Life Global Solutions
Swiss Life Global Solutions, the cross-border competence center of the Swiss Life Group, provides multinational companies with compliant global insurance solutions in 85 countries. Through the Swiss Life Network, a partnership of over 80 local insurers, it offers flexible, tailored employee benefits, including life, risk, health, and pension coverage. Serving more than 450 companies and over a million insured employees, Swiss Life Global Solutions enables clients and their employees to live self-determined lives with confidence.
For more information, visit www.swisslife-global.com.
About Brand Engagement Network (BEN)
Brand Engagement Network Inc. (NASDAQ: BNAI) innovates in AI-powered customer engagement by delivering safe, intelligent, and scalable solutions. Its proprietary Engagement Language Model (ELM™) and Retrieval-Augmented Generation (RAG) architecture enable highly personalized interactions supported by customers’ curated data in closed-loop environments. BEN develops AI-driven engagement solutions for the life sciences, automotive, and retail industries, featuring AI-powered avatars for outbound campaigns, inbound customer service, and real-time recommendations. With a global AI research and development team, BEN provides secure cloud-based and on-premises deployments, granting complete control of the technology stack and ensuring compliance with GDPR, CCPA, HIPAA, and SOC 2 Type 1 standards. The company holds 21 patents, with 28 pending, demonstrating its commitment to advancing AI-driven consumer engagement.
For more information, visit www.beninc.ai.
Forward-Looking Statements
Certain statements in this communication are "forward-looking statements" within the meaning of federal securities laws. They are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements reflect, among other things, BEN’s current expectations, assumptions, plans, strategies, and anticipated results. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks, and changes in circumstances that may differ materially from those contemplated by the forward-looking statements, which are neither statements of historical fact nor guarantees or assurances of future performance.
There are a number of risks, uncertainties and conditions that may cause BEN’s actual results to differ materially from those expressed or implied by these forward-looking statements, including but not limited to the risk factors described in Part I, Item 1A of Risk Factors in BEN’s Annual Report on Form 10-K for the year ended December 31, 2023 and the other risk factors identified from time to time in the BEN’s other filings with the Securities and Exchange Commission (the "SEC"). Filings with the SEC are available on the SEC's website at http://www.sec.gov.
Many of these circumstances are beyond BEN’s ability to control or predict. These forward-looking statements necessarily involve assumptions on BEN’s part. These forward-looking statements may include words such as "believe," "expect," "anticipate," "estimate," "intend," "plan," "project," "should," "may," "will," "might," "could," "would," or similar expressions. All forward-looking statements attributable to the Company or persons acting on BEN’s behalf are expressly qualified in their entirety by the cautionary statements that appear throughout this communication. Furthermore, undue reliance should not be placed on forward-looking statements, which are based on the information currently available to the Company and speak only as of the date they are made. BEN disclaims any intention or obligation to update or revise publicly any forward-looking statements.
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Amy Rouyer
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E: amy@beninc.ai
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