Brand Finance 100 Report Names BRI as the Most Valuable Brand in Indonesia
BRI has also succeeded in climbing the ranks, from second place in 2022 to the top spot in 2023, growing by
Regarding this achievement, BRI's President Director, Sunarso, highlighted that "BRI has become a brand with the highest value that resonates with the community. This is evidence of the company's success in delivering the best services to the society."
BRI's success in topping
BRI's SuperApp BRImo plays a vital role in driving the brand's valuation. With over 26.3 million users in Q4 2023, it has emerged as
Furthermore, BRI remains consistent in aligning business practices with environmental, social, and governance (ESG) principles. Demonstrating this commitment, the company allocated
"We are optimistic that BRI's commitment to implementing ESG will provide added values to global investors who highly prioritize ESG practices. BRI has the potential to become the leading global bank in terms of ESG implementation, particularly in social empowerment," concluded Sunarso.
Information about Bank BRI can be accessed at www.bri.co.id.
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SOURCE PT Bank Rakyat Indonesia Tbk (BRI)