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Leading online travel company Priceline and Sabre sign expanded, multi-year distribution agreement

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Sabre (NASDAQ: SABR) and Priceline have announced an expanded, multi-year distribution agreement aimed at driving innovation and delivering superior content to travelers. Under the new agreement, Priceline will adopt Sabre Direct Pay to support its travel payments needs, providing a more secure, automated, and integrated payment process. Additionally, Priceline will leverage Sabre's rich GDS content and shopping APIs to maintain its leadership in offering the best flight and package inventory to customers.

Matt Bell, Vice President of Flights at Priceline, emphasized the importance of access to broad air content in achieving their vision of providing customers with the best deals, inventory, and booking tools. Andy Finkelstein, Senior Vice President of Global Agency Sales at Sabre Travel Solutions, expressed pride in extending their long-term engagement with Priceline and excitement about evolving their relationship to enhance the travel marketplace.

Sabre (NASDAQ: SABR) e Priceline hanno annunciato un accordo di distribuzione ampliato e pluriennale volto a stimolare l'innovazione e fornire contenuti superiori ai viaggiatori. In base al nuovo accordo, Priceline adotterà Sabre Direct Pay per supportare le proprie esigenze di pagamento per viaggi, offrendo un processo di pagamento più sicuro, automatizzato e integrato. Inoltre, Priceline sfrutterà i ricchi contenuti GDS e le API di shopping di Sabre per mantenere la sua leadership nell'offerta delle migliori disponibilità di voli e pacchetti ai clienti.

Matt Bell, Vice Presidente dei Volo presso Priceline, ha sottolineato l'importanza dell'accesso a un'ampia gamma di contenuti aerei per raggiungere la loro visione di fornire ai clienti le migliori offerte, disponibilità e strumenti di prenotazione. Andy Finkelstein, Vice Presidente Senior delle Vendite delle Agenzie Globali presso Sabre Travel Solutions, ha espresso orgoglio per l'estensione del loro impegno a lungo termine con Priceline e l'entusiasmo per l'evoluzione della loro relazione per migliorare il mercato dei viaggi.

Sabre (NASDAQ: SABR) y Priceline han anunciado un acuerdo de distribución ampliado y a largo plazo destinado a impulsar la innovación y ofrecer contenido superior a los viajeros. Bajo el nuevo acuerdo, Priceline adoptará Sabre Direct Pay para apoyar sus necesidades de pagos en viajes, proporcionando un proceso de pago más seguro, automatizado e integrado. Además, Priceline aprovechará el rico contenido GDS y las APIs de compras de Sabre para mantener su liderazgo en la oferta de los mejores vuelos y paquetes a los clientes.

Matt Bell, Vicepresidente de Vuelos en Priceline, enfatizó la importancia de tener acceso a un amplio contenido aéreo para lograr su visión de ofrecer a los clientes las mejores ofertas, inventario y herramientas de reserva. Andy Finkelstein, Vicepresidente Senior de Ventas Globales en Sabre Travel Solutions, expresó su orgullo por la extensión de su compromiso a largo plazo con Priceline y su entusiasmo por evolucionar su relación para mejorar el mercado de viajes.

사브르 (NASDAQ: SABR)과 프라이스라인은 여행자에게 혁신을 촉진하고 우수한 콘텐츠를 제공하기 위한 확장된 다년간 배급 계약을 발표했습니다. 새로운 계약에 따라 프라이스라인은 여행 결제 필요를 지원하기 위해 사브르 다이렉트 페이를 도입하여 보다 안전하고 자동화된 통합 결제 과정을 제공합니다. 또한 프라이스라인은 사브르의 풍부한 GDS 콘텐츠와 쇼핑 API를 활용하여 고객에게 최고의 항공편 및 패키지 재고를 제공하는 리더십을 유지할 것입니다.

프라이스라인의 항공편 부사장 맷 벨은 고객에게 최고의 거래, 재고 및 예약 도구를 제공하려는 비전을 달성하기 위해 광범위한 항공 콘텐츠에 대한 접근의 중요성을 강조했습니다. 사브르 여행 솔루션의 글로벌 에이전시 영업 수석 부사장 앤디 핀켈스타인은 프라이스라인과의 장기적인 관계를 확대하는 것에 대한 자부심과 함께 여행 시장을 강화하기 위해 관계를 발전시킬 수 있다는 기대감을 표현했습니다.

Sabre (NASDAQ: SABR) et Priceline ont annoncé un accord de distribution élargi et pluriannuel visant à stimuler l'innovation et à fournir un contenu supérieur aux voyageurs. Dans le cadre du nouvel accord, Priceline adoptera Sabre Direct Pay pour soutenir ses besoins en matière de paiements de voyage, offrant ainsi un processus de paiement plus sécurisé, automatisé et intégré. De plus, Priceline tirera parti des riches contenus GDS et des API de shopping de Sabre pour maintenir son leadership dans l'offre des meilleures disponibilités de vols et de forfaits aux clients.

Matt Bell, Vice-président des vols chez Priceline, a souligné l'importance de l'accès à un large contenu aérien pour réaliser leur vision consistant à offrir aux clients les meilleures offres, les meilleurs stocks et les meilleurs outils de réservation. Andy Finkelstein, Vice-président senior des ventes d'agences globales chez Sabre Travel Solutions, a exprimé sa fierté d'élargir leur engagement à long terme avec Priceline et son enthousiasme à faire évoluer leur relation pour améliorer le marché du voyage.

Sabre (NASDAQ: SABR) und Priceline haben eine erweiterte mehrjährige Vertriebspartnerschaft angekündigt, die darauf abzielt, Innovationen voranzutreiben und Reisenden überlegene Inhalte zu liefern. Im Rahmen der neuen Vereinbarung wird Priceline Sabre Direct Pay einsetzen, um seine Zahlungsbedürfnisse im Reisebereich zu unterstützen, und dadurch einen sichereren, automatisierten und integrierten Zahlungsprozess anbieten. Darüber hinaus wird Priceline Sabres umfangreiche GDS-Inhalte und Shopping-APIs nutzen, um seine Führungsposition bei der Bereitstellung der besten Flug- und Pauschalreiseangebote für Kunden aufrechtzuerhalten.

Matt Bell, Vizepräsident für Flüge bei Priceline, betonte die Wichtigkeit des Zugangs zu umfassenden Fluginhalten, um ihre Vision zu verwirklichen, den Kunden die besten Angebote, Bestände und Buchungstools zu bieten. Andy Finkelstein, Senior Vice President of Global Agency Sales bei Sabre Travel Solutions, äußerte seinen Stolz über die Erweiterung ihres langfristigen Engagements mit Priceline und die Vorfreude auf die Weiterentwicklung ihrer Beziehung zur Verbesserung des Reisemarkts.

Positive
  • Expanded multi-year distribution agreement between Sabre and Priceline
  • Priceline to adopt Sabre Direct Pay for improved payment processing
  • Priceline to leverage Sabre's GDS content and shopping APIs
  • Potential for increased revenue and market share for Sabre through expanded partnership
Negative
  • None.

This expanded partnership between Sabre and Priceline is a strategic move that could positively impact both companies' financial performance. For Sabre, securing a multi-year agreement with a leading OTA like Priceline ensures a stable revenue stream and potential for growth. The adoption of Sabre Direct Pay by Priceline could lead to increased transaction volumes and associated fees for Sabre.

For Priceline, leveraging Sabre's GDS content and shopping APIs could enhance its competitive position in the OTA market. This might translate to increased bookings and revenue. However, the financial impact will depend on the terms of the agreement and how effectively Priceline utilizes Sabre's technology to improve its offerings.

Investors should monitor future earnings reports to gauge the actual financial impact of this partnership on both companies' bottom lines.

The integration of Sabre Direct Pay into Priceline's operations represents a significant technological advancement in travel payments. This system likely offers enhanced security features and automation capabilities, potentially reducing transaction costs and fraud risks for Priceline.

Sabre's GDS content and shopping APIs are important tools in the travel tech ecosystem. By leveraging these, Priceline can potentially improve its search algorithms and offer more comprehensive flight options to customers. This could lead to a better user experience and increased customer satisfaction.

The success of this tech integration will depend on the seamlessness of implementation and how well Priceline's existing systems can be optimized to take full advantage of Sabre's offerings. Keep an eye on Priceline's platform performance and user feedback in the coming months.

This partnership signals a consolidation trend in the travel technology sector. As OTAs face increasing competition from direct bookings and alternative platforms, partnerships with GDS providers like Sabre become important for maintaining a competitive edge.

The focus on delivering superior content to travelers aligns with current market trends where consumers demand more comprehensive and personalized travel options. This could potentially help Priceline increase its market share in the highly competitive OTA space.

However, the success of this strategy depends on how well Priceline can differentiate its offerings using Sabre's technology. Investors should monitor key performance indicators such as booking volumes, customer acquisition costs and market share changes for both companies in the coming quarters to assess the real-world impact of this partnership.

The new relationship will focus on driving innovation and delivering superior content to travelers

SOUTHLAKE, Texas, Aug. 8, 2024 /PRNewswire/ -- Sabre Corporation (NASDAQ: SABR), a leading software and technology provider powering the global travel industry, and Priceline, a leading online travel agency (OTA), today announced a new expanded, multi-year agreement to deliver joint growth in travel retailing.

Under the new agreement, Priceline will adopt Sabre Direct Pay to support its travel payments needs, delivering a more secure, automated, and integrated payment process. Additionally, Priceline will leverage Sabre's rich GDS content and shopping APIs to support its continued leadership in delivering the best flight and package inventory to customers.

"At Priceline, we are focused on giving consumers access to the best deals, best inventory, and best tools to book their travel. Ensuring that we have access to the broadest air content is a prerequisite to achieving that vision," said Matt Bell, Vice President, Flights, for Priceline. "Sabre's robust content and technology solutions will help Priceline deliver on our vision for our customers."

"We are proud to extend and expand our long-term engagement with Priceline as we work together to deliver better travel retail experiences for consumers," said Andy Finkelstein, Senior Vice President Global Agency Sales, Sabre Travel Solutions. "Priceline and Sabre share a spirit of innovation and we're excited to evolve our relationship to enhance the travel marketplace."

About Sabre Corporation
Sabre Corporation is a software and technology company that takes on the biggest opportunities and solves the most complex challenges in travel. The Company connects travel suppliers and buyers around the globe and across the ecosystem through innovative products and next-generation technology solutions. Sabre harnesses speed, scale and insights to build tomorrow's technology today – empowering airlines, hoteliers, agencies and other partners to retail, distribute and fulfill travel worldwide. Headquartered in Southlake, Texas, USA, Sabre serves customers in more than 160 countries around the world. For more information visit www.sabre.com

About Priceline
Priceline, part of Booking Holdings Inc. [NASDAQ: BKNG], has been a leader in online travel for twenty-five years. Priceline's proprietary deals technology pairs negotiation with innovation to analyze billions of data points to generate deep discounts for customers they can't find anywhere else. Travelers have access to millions of hotels, flights, alternative accommodations, rental cars, cruises, vacation packages and experiences from trusted brands in over 116 countries around the world, 24/7 customer service and incremental savings when becoming a Priceline VIP. By making affordable travel within reach for all, Priceline helps millions of customers each year be there for the moments that matter to them. Because where your happy place meets your happy price, that place is Priceline.

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Media Contact: 

Kristin Hays
Kristin.hays@sabre.com

Heidi Castle
heidi.castle@sabre.com

Investors
Brian Roberts
sabre.investorrelations@sabre.com

Sabre logo. (PRNewsFoto/Sabre) (PRNewsFoto/SABRE)

 

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SOURCE Sabre Corporation

FAQ

What is the new agreement between Sabre (SABR) and Priceline?

Sabre (SABR) and Priceline have signed an expanded, multi-year distribution agreement focused on driving innovation and delivering superior content to travelers. Priceline will adopt Sabre Direct Pay for travel payments and leverage Sabre's GDS content and shopping APIs.

How will Sabre Direct Pay benefit Priceline?

Sabre Direct Pay will support Priceline's travel payments needs by delivering a more secure, automated, and integrated payment process, improving overall efficiency and customer experience.

What content will Priceline access through Sabre's (SABR) technology?

Priceline will access Sabre's (SABR) rich GDS content and shopping APIs, which will help them maintain leadership in delivering the best flight and package inventory to their customers.

When was the expanded agreement between Sabre (SABR) and Priceline announced?

The expanded agreement between Sabre (SABR) and Priceline was announced on August 8, 2024.

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