STOCK TITAN

Step out in Allbirds's Tree Glider, the summer's newest style that's made to move with you

Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Very Positive)
Tags

Allbirds has launched the Tree Glider, a versatile, lightweight sneaker designed for active lifestyles. Priced at $135 USD, it features a one-piece knit upper made from TENCEL™ Lyocell fibers and recycled polyester, offering a sock-like feel and excellent breathability. The shoe's SuperLight midsole, Allbirds's lightest and lowest carbon foam, is approximately 70% bio-based.

Weighing just 7.6oz (W8), the Tree Glider has a remarkably low carbon footprint of 4.19 kg CO2e, less than one-third of a standard sneaker. Available in four colorways and various sizes, it can be purchased online and in stores from August 13, 2024. The design aims to blend aesthetic and athletic features, catering to Allbirds customers who, according to a 2023 survey, engage in active pursuits 4-5 days per week.

Allbirds ha lanciato il Tree Glider, una sneaker versatile e leggera progettata per stili di vita attivi. Venduta a 135 USD, presenta una collezione superiore in maglia a pezzo unico realizzata in fibre di TENCEL™ Lyocell e poliestere riciclato, offrendo una sensazione simile a un calzino e un'ottima traspirabilità. La suola intermedia SuperLight, la schiuma più leggera e a minore carbonio di Allbirds, è composta per circa 70% di materiale biologico.

Pesando solo 7.6oz (W8), il Tree Glider ha un'impronta di carbonio notevolmente bassa di 4.19 kg CO2e, meno di un terzo di una sneaker standard. Disponibile in quattro varianti di colore e diverse taglie, sarà acquistabile online e nei negozi a partire dal 13 agosto 2024. Il design mira a fondere caratteristiche estetiche e atletiche, soddisfacendo i clienti di Allbirds che, secondo un sondaggio del 2023, si dedicano ad attività fisiche 4-5 giorni a settimana.

Allbirds ha lanzado el Tree Glider, una zapatilla versátil y ligera diseñada para estilos de vida activos. Con un precio de 135 USD, cuenta con una parte superior de tejido de una sola pieza hecha de fibras de TENCEL™ Lyocell y poliéster reciclado, ofreciendo una sensación similar a un calcetín y una excelente transpirabilidad. La media suela SuperLight, la espuma más ligera y de menor carbono de Allbirds, es aproximadamente 70% de base biológica.

Con un peso de solo 7.6oz (W8), el Tree Glider tiene una huella de carbono notablemente baja de 4.19 kg CO2e, menos de un tercio de una zapatilla estándar. Disponible en cuatro combinaciones de colores y varias tallas, se podrá adquirir en línea y en tiendas a partir del 13 de agosto de 2024. El diseño busca combinar características estéticas y atléticas, atendiendo a los clientes de Allbirds que, según una encuesta de 2023, participan en actividades activas 4-5 días a la semana.

Allbirds는 Tree Glider를 출시했습니다. 이는 활동적인 라이프스타일을 위한 다목적 경량 스니커즈입니다. 가격은 135 USD이며, TENCEL™ 리오셀 섬유와 재활용 폴리에스터로 제작된 원피스 니트 갑피가 특징으로, 양말 같은 착용감과 뛰어난 통기성을 제공합니다. 이 신발의 슈퍼라이트 미드솔은 Allbirds에서 가장 가벼운 탄소 발자국을 가진 폼으로, 약 70% 생물 기반입니다.

무게가 단 7.6oz (W8)인 Tree Glider는 4.19 kg CO2e의 매우 낮은 탄소 발자국을 가지고 있으며, 이는 일반 스니커즈의 3분의 1에도 못 미치는 수치입니다. 네 가지 색상과 다양한 사이즈로 제공되며, 2024년 8월 13일부터 온라인과 매장에서 구매할 수 있습니다. 이 디자인은 미적 요소와 운동 기능을 결합하여, 2023년 설문조사에 따르면 주 4-5일 활동적인 삶을 지향하는 Allbirds 고객을 겨냥하고 있습니다.

Allbirds a lancé le Tree Glider, une sneaker polyvalente et légère conçue pour des styles de vie actifs. Au prix de 135 USD, elle dispose d'un empeigne en tricot d'une seule pièce fabriquée à partir de fibres de TENCEL™ Lyocell et de polyester recyclé, offrant une sensation de chaussette et une excellente respirabilité. La semelle intermédiaire SuperLight, la mousse la plus légère et à faible carbone d'Allbirds, est composée d'environ 70 % de matériaux bio-sourcés.

Pesant seulement 7.6oz (W8), le Tree Glider a une empreinte carbone remarquablement basse de 4.19 kg CO2e, soit moins d'un tiers d'une sneaker standard. Disponible en quatre coloris et différentes tailles, elle pourra être achetée en ligne et en magasin à partir du 13 août 2024. Le design vise à allier esthétique et caractéristiques athlétiques, visant les clients d'Allbirds qui, selon une enquête de 2023, se livrent à des activités actives 4-5 jours par semaine.

Allbirds hat den Tree Glider vorgestellt, einen vielseitigen und leichten Sneaker, der für aktive Lebensstile konzipiert ist. Zum Preis von 135 USD verfügt er über ein oberteil aus einem einzigen Stück gestricktem Material, das aus TENCEL™ Lyocell-Fasern und recyceltem Polyester hergestellt wird. Dies bietet ein sockenähnliches Tragegefühl und ausgezeichnete Atmungsaktivität. Die SuperLight-Zwischensohle, das leichteste und kohlenstoffärmste Material von Allbirds, besteht zu etwa 70 % aus nachwachsenden Rohstoffen.

Mit einem Gewicht von nur 7.6oz (W8) hat der Tree Glider einen bemerkenswert niedrigen CO2-Fußabdruck von 4.19 kg CO2e, der weniger als ein Drittel eines normalen Sneakers beträgt. Erhältlich in vier Farbvarianten und verschiedenen Größen, kann er ab dem 13. August 2024 online und in Geschäften gekauft werden. Das Design zielt darauf ab, ästhetische und sportliche Merkmale zu kombinieren und richtet sich an Allbirds-Kunden, die laut einer Umfrage aus dem Jahr 2023 an 4-5 Tagen pro Woche aktiv sind.

Positive
  • Launch of new versatile Tree Glider sneaker, expanding product line
  • Low carbon footprint of 4.19 kg CO2e, significantly less than industry standard
  • Use of eco-friendly materials like TENCEL™ Lyocell fibers and recycled polyester
  • SuperLight midsole is 70% bio-based, reducing reliance on petroleum-based plastics
Negative
  • None.

SAN FRANCISCO, Aug. 13, 2024 (GLOBE NEWSWIRE) -- Today, Allbirds unveiled its newest silhouette: the Tree Glider, a go-anywhere, goes-with-anything shoe that is crafted to perfectly complement an active lifestyle.

Inspired by the feeling of lightness, the Tree Glider exudes effortless ease with soft lines and elevated curves, subtle knit detailing, and a lightweight construction. The distinct design blends aesthetic and athletic to transition seamlessly between settings. Its outsole traction pattern is designed for dynamic movements and made to move with you through your day – whether you’re hitting your step count, or hitting up a new lunch spot with friends.

An Allbirds 2023 consumer insight survey revealed that their customers aim to get active four to five days per week, with 89% citing walks as a regular part of their active routine. This underscored the need for a true on-the-go, active sneaker that suits many settings and use cases – and is the reason Allbirds enlisted Melissa Wood-Tepperberg, wellness expert and founder of Melissa Wood Health, to help bring this elevated, active style to life.

“The Allbirds Tree Glider is hands down one of the most comfortable sneakers you will ever wear. It feels like you are walking on clouds,” said Melissa Wood-Tepperberg. “I'm a big believer in getting movement in literally whenever, wherever you are and the Glider is great when squeezing in those standing series.”

“In an industry saturated with maximalist designs, we instead exercise a reductive approach, stripping away the superfluous to focus on enduring elements of style,” said Jamie McLellan, product designer, Allbirds. “The Tree Glider is a reflection of this refined way of creating. Every detail was designed with a singular intention: create a closet staple that perfectly suits an active lifestyle, moving effortlessly with you no matter what the day demands.”

The Tree Glider is constructed with a one-piece knit upper that delivers a sock-like feel from the very first step. The upper is made with Allbirds’s signature Tree material – a combination of TENCEL™ Lyocell fibers and recycled polyester – to maximize airflow.

TENCEL™ Lyocell fibers give fabrics a natural softness, and keep feet cool and dry when activity heats up thanks to effective moisture control. The fibers are carefully sourced from controlled or certified wood sources – including spruce, pine, birch, beech, and eucalyptus – meeting FSC® or PEFC standards, meaning the wood taken from nature is purposefully balanced with forest growth rates. TENCEL™ Lyocell fibers are made with at least 50% less carbon emissions and water consumption when compared to generic lyocell.¹

Its SuperLight midsole, which is Allbirds’s lightest weight and lowest carbon foam, offers a plush feel underfoot for all-day comfort. SuperLight Foam is approximately 70% bio-based, compared to usual industry foams that are often made entirely from petroleum-based plastics.

The shoe weighs approximately 7.6oz (W8) and has a carbon footprint of just 4.19 kg C02e – less than one-third of a standard sneaker’s carbon footprint, which is about 14 kg CO2e based on our calculations.

The Tree Glider ($135 USD) is available in full and half sizes across men’s and women’s. The new style is available in four colorways, online at www.allbirds.com and in stores beginning August 13, 2024.

About Allbirds, Inc.
Based in San Francisco, with its roots in New Zealand, Allbirds launched in 2016 with a single shoe: the now iconic Wool Runner. In the years since, Allbirds has sold millions of pairs of shoes, and has maintained its commitment to incredible comfort, versatile style and unmatched quality. This is made possible with materials like Allbirds’s sugarcane-based midsole technology, SweetFoam™, and textiles made with tree fibers and Merino wool – so consumers don't have to compromise between the best products and their impact on the earth. www.allbirds.com

Contact
press@allbirds.com

_________________________________
¹ Results based on LCA standards (ISO 14040/44) and available via Higg MSI (Version 3.7)


FAQ

What is the price of Allbirds Tree Glider sneakers (BIRD)?

The Allbirds Tree Glider sneakers are priced at $135 USD.

When will the Allbirds Tree Glider (BIRD) be available for purchase?

The Allbirds Tree Glider will be available for purchase online and in stores starting August 13, 2024.

What is the carbon footprint of Allbirds Tree Glider sneakers (BIRD)?

The Allbirds Tree Glider has a carbon footprint of 4.19 kg CO2e, which is less than one-third of a standard sneaker's carbon footprint.

What materials are used in Allbirds Tree Glider sneakers (BIRD)?

Allbirds Tree Glider sneakers are made with TENCEL™ Lyocell fibers, recycled polyester, and a SuperLight midsole that is approximately 70% bio-based.

Allbirds, Inc.

NASDAQ:BIRD

BIRD Rankings

BIRD Latest News

BIRD Stock Data

104.97M
5.34M
4.16%
37.23%
5.6%
Apparel Retail
Apparel & Other Finishd Prods of Fabrics & Similar Matl
Link
United States of America
SAN FRANCISCO