Dippin’ Dots Delivers Sweet Treats and an Engaging Customer Experience with BigCommerce
BigCommerce (Nasdaq: BIGC) has launched a new online store for the popular frozen treat brand Dippin’ Dots, developed in collaboration with Groove Commerce. The website enhances customer experience with a fun design and functionality that addresses specific fulfillment challenges, such as temperature-sensitive shipping. Customers can now select delivery dates and view shipping options tailored to their needs. This partnership underscores BigCommerce's ability to support diverse brands in the food and beverage sector, expanding its merchant base and boosting sales potential.
- Launch of Dippin’ Dots online store enhances BigCommerce's merchant portfolio.
- Integration of a customized shipping calendar improves customer experience and fulfillment.
- Strengthened position in the food and beverage sector with partnerships like Dippin’ Dots.
- None.
Elite Partner Groove Commerce leverages BigCommerce’s modern open SaaS platform to build site that addresses fulfillment challenges and captures the brand’s fun and imaginative spirit
The new site, designed and built by BigCommerce Elite Partner Groove Commerce, combines a fun and engaging customer experience with checkout functionality that ensures the temperature-sensitive products are delivered when the buyer wants them to be.
“A big part of what customers love about Dippin’ Dots – in addition to our delicious ice cream – are the memories they experience while shopping at our physical locations or enjoying the sweet treat at their favorite entertainment venues,” said
“We really wanted to create a magical experience for customers that reflects the Dippin’ Dots brand,” said
But selling ice cream online isn’t as easy as building a website. Dippin’ Dots products have specific and challenging fulfillment constraints. The products must be stored at extremely cold temperatures – even colder than a standard freezer can provide. For ecommerce, the products must be shipped and packed with dry ice to keep it from melting during transport. Then, once the package has been delivered, it must be consumed within 24 hours, making the delivery date essential to the customer experience.
To address the delivery challenge, the Groove team built a customized shipping calendar and date picker integrated into BigCommerce’s optimized one-page checkout. Customers can choose specific delivery dates, view blackout dates and see corresponding shipping options and costs prior to ordering.
“We love to see our partners and merchants teaming up to leverage our open SaaS platform to build ecommerce sites that are not only beautiful to the eye, but feature robust functionality to make them easy for customers to use,” said
Dippin’ Dots is one of many food and beverage merchants leveraging the
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