Welcome to our dedicated page for BIC SA UNSP/ADR news (Ticker: BICEY), a resource for investors and traders seeking the latest updates and insights on BIC SA UNSP/ADR stock.
BIC SA UNSP/ADR, also known as BICEY, is a world leader in stationery, lighters, and shavers, simplifying and bringing joy to everyday life for over 75 years. The company offers high-quality, affordable products, including BIC EZ Reach Lighters with an extended wand for hard-to-reach places. The recent launch of the Best Buds Bags, a collaboration with Snoop Dogg and Martha Stewart, showcases the company's innovation and commitment to style and functionality.
BIC has released its 2023 Sustainability Report, showcasing 20 years of sustainability impact and progress. The report outlines significant achievements under the Horizon strategic plan, initiated in 2020 with the 'Writing the Future, Together' program, focusing on sustainable innovation, climate action, and workplace safety.
Key milestones include a 72% reduction in scope 1 & 2 emissions from 2022 levels and achieving 91% renewable energy usage across all sites by 2025. Additionally, BIC has developed lighter recycling machines and enhanced eco-friendliness in its stationery products through the EMA tool.
The report underscores BIC's commitment to delivering long-term growth and value while maintaining product quality and safety.
BIC has announced a donation of 2.5 million pens and pencils to schools during its 2022 Global Education Week, aimed at improving educational conditions for students worldwide. This initiative, which is part of BIC's commitment to enhance learning opportunities for 250 million children by 2025, emphasizes the importance of affordable and dependable writing instruments for education. Additionally, a social media campaign will increase the total donation to 3 million, with contributions based on engagement on BIC's social media platforms.
BIC has launched its 'Win-Win' campaign to promote its affordable razors, providing consumers with a $5 rebate on purchases over $5 and entry into a sweepstakes for a chance to win a $500 gift card. The campaign emphasizes sustainable practices, with razors made from up to 90% recycled plastic and recyclable packaging. Notably, BIC has partnered with actress Sydney Sweeney to enhance the campaign's appeal. This initiative aligns with BIC's commitment to sustainability while delivering quality at competitive prices, appealing to consumers seeking value in their purchases.
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