Connect to What’s Possible: Belden Debuts New Corporate Brand Platform
Belden Inc. (NYSE: BDC) has unveiled a new corporate brand identity, marking its evolution into a comprehensive network and data infrastructure solutions provider. The rebranding includes new messaging, an updated logo, visual identity, and a redesigned website. The initiative, which involved input from nearly 500 participants globally, emphasizes the company's core mission of making connections since its founding in 1902.
The refreshed brand identity highlights Belden's focus on providing solutions that maintain reliable and secure information flow across various industries, addressing challenges in automation and smart infrastructure. The company aims to prevent missed connections in networks and data systems that could result in losses of money, time, productivity, and opportunities for organizations.
Belden Inc. (NYSE: BDC) ha presentato una nuova identità di marca aziendale, segnando la sua evoluzione in un fornitore completo di soluzioni per reti e infrastrutture dati. Il rebranding include un nuovo messaggio, un logo aggiornato, un'identità visiva e un sito web ridisegnato. L'iniziativa, che ha coinvolto il contributo di quasi 500 partecipanti a livello globale, sottolinea la missione centrale dell'azienda di creare connessioni sin dalla sua fondazione nel 1902.
L'identità di marca rinnovata evidenzia l'impegno di Belden nel fornire soluzioni che garantiscano un flusso di informazioni affidabile e sicuro attraverso diversi settori, affrontando le sfide nell'automazione e nelle infrastrutture intelligenti. L'azienda mira a prevenire perdite di connessione nelle reti e nei sistemi dati che potrebbero comportare perdite di denaro, tempo, produttività e opportunità per le organizzazioni.
Belden Inc. (NYSE: BDC) ha dado a conocer una nueva identidad de marca corporativa, marcando su evolución hacia un proveedor integral de soluciones para redes e infraestructuras de datos. El cambio de marca incluye un nuevo mensaje, un logotipo actualizado, una identidad visual y un sitio web rediseñado. La iniciativa, que contó con la participación de casi 500 personas a nivel mundial, enfatiza la misión fundamental de la compañía de fomentar conexiones desde su fundación en 1902.
La identidad de marca renovada destaca el enfoque de Belden en proporcionar soluciones que mantengan un flujo de información fiable y seguro a través de diversas industrias, abordando los desafíos en automatización e infraestructura inteligente. La empresa busca prevenir conexiones perdidas en redes y sistemas de datos que podrían resultar en pérdidas de dinero, tiempo, productividad y oportunidades para las organizaciones.
벨든 인크 (NYSE: BDC)는 포괄적인 네트워크 및 데이터 인프라 솔루션 제공업체로의 진화를 알리는 새로운 기업 브랜드 아이덴티티를 공개했습니다. 리브랜딩은 새로운 메시지, 업데이트된 로고, 시각적 아이덴티티, 그리고 재설계된 웹사이트를 포함합니다. 이 이니셔티브는 전 세계에서 거의 500명의 참가자가 참여했으며, 1902년 설립 이래로 연결을 만드는 회사의 핵심 사명을 강조합니다.
새로운 브랜드 아이덴티티는 벨든이 다양한 산업에서 안정적이고 안전한 정보 흐름을 유지하는 솔루션 제공에 주력하고 있으며, 자동화 및 스마트 인프라의 도전 과제를 다루고 있음을 돋보이게 합니다. 회사는 네트워크와 데이터 시스템의 연결 손실로 인해 발생할 수 있는 자금, 시간, 생산성 및 기회의 손실을 방지하는 것을 목표로 하고 있습니다.
Belden Inc. (NYSE: BDC) a dévoilé une nouvelle identité de marque d'entreprise, marquant son évolution vers un fournisseur complet de solutions réseau et d'infrastructures de données. Le rebranding comprend un nouveau message, un logo mis à jour, une identité visuelle et un site web repensé. L'initiative, qui a impliqué près de 500 participants au niveau mondial, souligne la mission fondamentale de l'entreprise de créer des connexions depuis sa fondation en 1902.
La nouvelle identité de marque met en avant l'engagement de Belden à fournir des solutions permettant de maintenir un flux d'informations fiable et sécurisé dans divers secteurs, en s'attaquant aux défis de l'automatisation et des infrastructures intelligentes. L'entreprise vise à prévenir les connexions manquées dans les réseaux et les systèmes de données qui pourraient entraîner des pertes d'argent, de temps, de productivité et d'opportunités pour les organisations.
Belden Inc. (NYSE: BDC) hat eine neue Unternehmensmarkenidentität vorgestellt, die seine Entwicklung zu einem umfassenden Anbieter von Netzwerk- und Dateninfrastrukturlösungen markiert. Das Rebranding umfasst neue Botschaften, ein aktualisiertes Logo, eine visuelle Identität und eine neu gestaltete Website. Die Initiative, an der fast 500 Teilnehmer weltweit beteiligt waren, betont die Kernmission des Unternehmens, seit seiner Gründung im Jahr 1902 Verbindungen zu schaffen.
Die erfrischte Markenidentität hebt den Fokus von Belden hervor, Lösungen bereitzustellen, die einen zuverlässigen und sicheren Informationsfluss über verschiedene Branchen hinweg aufrechterhalten und Herausforderungen in Automatisierung und intelligenter Infrastruktur angehen. Das Unternehmen zielt darauf ab, verpasste Verbindungen in Netzwerken und Datensystemen zu verhindern, die zu Verlusten von Geld, Zeit, Produktivität und Chancen für Organisationen führen könnten.
- Strategic repositioning as a comprehensive network and data infrastructure solutions provider
- Broad market presence across multiple industries
- 120+ year operational history demonstrating business stability
- Global manufacturing capabilities in North America, Europe, Asia and Africa
- None.
The refreshed corporate brand identity leans into the company’s legacy of connecting people, information and ideas to unlock untold possibilities
“Making connections has been our purpose from the beginning in 1902,” said Ashish Chand, president and CEO of Belden. “This rebrand reflects our commitment to providing complete connection solutions and is an exciting milestone in our continued evolution.”
In a world increasingly dependent on information, the connections that Belden makes are vital. They allow disparate systems and networks to talk to each other and people and technologies to work together in harmony. They also provide a link between what is and what could be, unlocking new possibilities and enabling innovations both big and small.
“Organizations today demand a reliable and secure flow of information, whether it’s for keeping production equipment running, treating patients, or driving business transformation,” Chand said. “But risks from signal loss to security threats can disrupt this flow and missed connections can cost an organization money, time, productivity and opportunity. At Belden, we make the connections that keep information moving to enable a safer, smarter and more prosperous future.”
Updating Belden’s corporate brand platform was a comprehensive process. Nearly 500 participants from around the world – a combination of Belden employees, partners and customers – provided input that was essential to defining Belden’s modern purpose and vision. Experience Belden's new corporate brand identity through this video and by visiting belden.com.
About Belden
Belden Inc. delivers complete connection solutions that unlock untold possibilities for our customers, their customers and the world. We advance ideas and technologies that enable a safer, smarter and more prosperous future. Throughout our 120+ year history we have evolved as a company, but our purpose remains – making connections. By connecting people, information and ideas, we make it possible. We are headquartered in
Belden and the Belden logo are trademarks or registered trademarks of Belden Inc. or its affiliated companies in
View source version on businesswire.com: https://www.businesswire.com/news/home/20241205409761/en/
For more information, contact:
Holly Keller
Director, Corporate Marketing Communications
+1.317.764.4042
holly.keller@belden.com
Source: Belden Inc.
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