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Build-A-Bear Workshop (BBW) Stock News

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Welcome to our dedicated page for Build-A-Bear Workshop news (Ticker: BBW), a resource for investors and traders seeking the latest updates and insights on Build-A-Bear Workshop stock.

Build-A-Bear Workshop, Inc. develops news around its experiential retail model for customized stuffed animals, plush products, licensed characters, gifting and brand extensions. Updates commonly cover new plush formats such as wearable plush, Mini Beans, Promise Pets and special-edition releases, along with collections tied to pop-culture licenses and the company’s own intellectual property.

Company announcements also track store and online distribution, partner-operated and franchised experience locations, wholesale expansion, Build-A-Bear Entertainment activity, quarterly results, dividends and governance changes. The company operates a direct-to-consumer retail platform, international franchising operations and a commercial business that includes licensing and wholesale activity.

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Build-A-Bear Workshop (NYSE: BBW) will release first-quarter fiscal 2026 results for the period ended May 2, 2026, on May 28, 2026, before NYSE market open.

The company will host an investor conference call at 9 a.m. ET, with webcast and telephone replays available.

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Build-A-Bear (NYSE:BBW) launched its Slushie Plushies wearable plush and a Summer Stuff You Love collection on May 7, 2026.

The rollout introduces wearable clips, customizable scents and sounds, new Mashimals mash-up line, Beary Goods pre-stuffed format, Mini Beans, bag charms, and omnichannel availability in stores and online.

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Carter’s (NYSE:CRI) announced that Sharon Price John will become Chief Executive Officer and President, effective June 15, 2026, and will join the Board that day. Richard F. Westenberger will serve as interim CEO during the transition. The company also confirmed its Q1 and full-year fiscal 2026 outlook.

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Build-A-Bear (NYSE:BBW) launches a yearlong Eevee Evolutions plush campaign beginning April 14, 2026. The program features rotating, limited-time releases of Eevee and its Evolutions — starting with Vaporeon, Jolteon, and Flareon — with additional Evolutions arriving in chapters through 2026 and early 2027.

Availability and timing will vary by store and online to encourage repeat visits and collectible discovery; fans are directed to Build-A-Bear.com and the brand's social channels for updates.

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Build-A-Bear (NYSE:BBW) launched its Promise Pets™ collection to encourage caretaking, empathy and hands-on pet preparation ahead of National Pet Day on April 11, 2026.

Survey highlights: dogs 45% vs cats 38%, cuddling top activity (32%), and 86% say hands-on experience best prepares kids for pet responsibility.

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Build-A-Bear (NYSE:BBW) turned an April Fools' stunt into a limited-run product: the special-edition Alien Cow plush, available in Workshops nationwide and online at buildabear.com while supplies last. The campaign used store activations and social videos to build intrigue before the April 1, 2026 release.

The Alien Cow blends classic cow features with extraterrestrial accents, a "Legendairy" t-shirt, and playful in-store effects to drive fan engagement and collectible interest.

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Build-A-Bear Workshop (NYSE:BBW) launched its first-ever wholesale partnership with Walmart on March 16, 2026, placing Mini Beans™, new Micro Mini Beans™, and a Build-A-Bear x Bluey™ collection in 1,500+ Walmart stores nationwide.

The limited-time assortment is available in select stores and at Walmart.com through May 15, 2026, with personalization options, collectible blind‑bag formats, and full-size Tan Bear and accessories also offered via Buildabear.com and retail locations.

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Build-A-Bear Workshop (NYSE: BBW) announced a planned CEO succession: President and CEO Sharon Price John will retire effective June 11, 2026 at the Annual Shareholders' Meeting, and Chief Operations and Experience Officer Chris Hurt will become CEO and join the Board upon assuming the role.

The Board cited Hurt’s decade-long tenure, oversight of the global retail organization (over 4,000 employees), role in the multi-year turnaround and the company’s 5th consecutive record year for fiscal 2025. Price John will remain on the Board to support the transition.

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Build-A-Bear Workshop (NYSE: BBW) reported fourth-quarter fiscal 2025 results and raised its quarterly dividend to $0.23 per share. Fiscal 2025 total revenue was a record $529.8 million (+6.7%) and diluted EPS was a record $3.99. The company returned $39.0 million to shareholders in fiscal 2025 via repurchases and dividends. Management cited approximately $11 million of tariff and related costs for the year and introduced fiscal 2026 guidance: mid-single-digit revenue growth, pre-tax income ranging from a mid-single-digit decline to low-single-digit growth, and at least 50 net new units.

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Build-A-Bear Workshop (NYSE: BBW) announced a quarterly cash dividend of $0.23 per share, an increase of $0.01 per share. The dividend is payable on April 9, 2026 to stockholders of record as of March 26, 2026. This continues the company's program of returning cash to shareholders.

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FAQ

What is the current stock price of Build-A-Bear Workshop (BBW)?

The current stock price of Build-A-Bear Workshop (BBW) is $35.25 as of May 15, 2026.

What is the market cap of Build-A-Bear Workshop (BBW)?

The market cap of Build-A-Bear Workshop (BBW) is approximately 455.7M.