HaleyTek and BlackBerry QNX Introduce State-of-the-Art Cockpit Software Platform for the Future of Software Defined Audio
HaleyTek and BlackBerry QNX have launched the Generic Automotive Platform (GAP), a cutting-edge cockpit software platform. GAP offers an Android Automotive development environment, accelerating the creation of advanced infotainment systems. BlackBerry QNX provides the QNX Hypervisor for Safety and QNX Sound platform for GAP, introducing two key technologies: Software Defined Audio (SDA) and VirtIO.
SDA enables superior audio experiences and Bill-of-Material savings, while creating new subscription revenue opportunities. The platform supports over-the-air updates for Android and security, ensuring longevity and safety. VirtIO facilitates hardware-software separation and cloud-first development, reducing integration efforts across the ecosystem.
HaleyTek e BlackBerry QNX hanno lanciato la Piattaforma Automobilistica Generica (GAP), una piattaforma software all'avanguardia per il cockpit. GAP offre un ambiente di sviluppo Android Automotive, accelerando la creazione di sistemi di infotainment avanzati. BlackBerry QNX fornisce il QNX Hypervisor for Safety e la piattaforma QNX Sound per GAP, introducendo due tecnologie chiave: Audio Definito dal Software (SDA) e VirtIO.
SDA consente esperienze audio superiori e risparmi sui materiali di consumo, creando nuove opportunità di entrate da abbonamento. La piattaforma supporta aggiornamenti over-the-air per Android e la sicurezza, garantendo longevità e sicurezza. VirtIO facilita la separazione hardware-software e lo sviluppo orientato al cloud, riducendo gli sforzi di integrazione nell'ecosistema.
HaleyTek y BlackBerry QNX han lanzado la Plataforma Automotriz Genérica (GAP), una plataforma de software de cockpit de última generación. GAP ofrece un entorno de desarrollo Android Automotive, acelerando la creación de sistemas de infoentretenimiento avanzados. BlackBerry QNX proporciona el QNX Hypervisor for Safety y la plataforma QNX Sound para GAP, introduciendo dos tecnologías clave: Audio Definido por Software (SDA) y VirtIO.
SDA permite experiencias de audio superiores y ahorros en la factura de materiales, al mismo tiempo que crea nuevas oportunidades de ingresos por suscripción. La plataforma admite actualizaciones over-the-air para Android y seguridad, asegurando longevidad y protección. VirtIO facilita la separación de hardware y software y el desarrollo orientado a la nube, reduciendo los esfuerzos de integración en el ecosistema.
HaleyTek과 BlackBerry QNX는 최첨단 인포테인먼트 시스템을 개발할 수 있는 Generic Automotive Platform (GAP), 즉 첨단 조종석 소프트웨어 플랫폼을 출시했습니다. GAP는 Android Automotive 개발 환경을 제공하여 고급 인포테인먼트 시스템의 생성 속도를 높입니다. BlackBerry QNX는 GAP를 위해 QNX Hypervisor for Safety와 QNX Sound 플랫폼을 제공하며, 소프트웨어 정의 오디오(SDA) 및 VirtIO라는 두 가지 핵심 기술을 도입합니다.
SDA는 뛰어난 오디오 경험과 자재비 절약을 가능하게 하며, 새로운 구독 수익 기회를 창출합니다. 이 플랫폼은 Android 및 보안을 위한 무선 업데이트를 지원하여 장기적인 사용과 안전성을 보장합니다. VirtIO는 하드웨어-소프트웨어 분리를 촉진하고 클라우드 중심의 개발을 지원하여 생태계 전반에 걸쳐 통합 노력을 줄입니다.
HaleyTek et BlackBerry QNX ont lancé la Plateforme Automobile Générique (GAP), une plateforme logicielle de cockpit à la pointe de la technologie. GAP offre un environnement de développement Android Automotive, accélérant la création de systèmes d'infodivertissement avancés. BlackBerry QNX fournit le QNX Hypervisor for Safety et la plateforme QNX Sound pour GAP, introduisant deux technologies clés : Audio Défini par Logiciel (SDA) et VirtIO.
SDA permet des expériences audio supérieures et des économies sur le coût des matériaux, tout en créant de nouvelles opportunités de revenus d'abonnement. La plateforme prend en charge les mises à jour over-the-air pour Android et la sécurité, garantissant durabilité et sûreté. VirtIO facilite la séparation matériel-logiciel et le développement centré sur le cloud, réduisant les efforts d'intégration au sein de l'écosystème.
HaleyTek und BlackBerry QNX haben die Generische Automobilplattform (GAP) gestartet, eine hochmoderne Cockpit-Software-Plattform. GAP bietet eine Android Automotive Entwicklungsumgebung, die die Erstellung fortschrittlicher Infotainmentsysteme beschleunigt. BlackBerry QNX bietet für GAP den QNX Hypervisor for Safety und die QNX Sound-Plattform, indem zwei Schlüsseltechnologien eingeführt werden: Softwaredefinierte Audio (SDA) und VirtIO.
SDA ermöglicht überlegene Audioerlebnisse und Materialkostenersparnisse und schafft gleichzeitig neue Abonnement-Einnahmequellen. Die Plattform unterstützt Over-the-Air-Updates für Android und Sicherheit, um Langlebigkeit und Sicherheit zu gewährleisten. VirtIO erleichtert die Trennung von Hardware und Software sowie eine cloudorientierte Entwicklung, wodurch die Integrationsanstrengungen im gesamten Ökosystem verringert werden.
- Launch of Generic Automotive Platform (GAP) for next-generation infotainment systems
- Potential for new subscription revenue through personalized audio software features
- Bill-of-Material (BOM) savings through Software Defined Audio (SDA)
- Over-the-air (OTA) updates capability for extended system lifecycle
- Reduced custom integration efforts across OEMs through VirtIO technology
- None.
Insights
HaleyTek's Generic Automotive Platform (GAP) represents a significant leap forward in automotive software development. By leveraging BlackBerry QNX's Hypervisor for Safety and Sound platform, GAP introduces two game-changing technologies: Software Defined Audio (SDA) and VirtIO. These advancements will revolutionize the automotive industry in several ways:
- SDA enables personalized audio experiences and
significant BOM savings for manufacturers - VirtIO facilitates hardware-software separation, promoting cloud-first development and reducing integration efforts
- The platform supports over-the-air updates, extending system lifecycles and enhancing security
This collaboration between HaleyTek and BlackBerry QNX is poised to accelerate innovation in the automotive infotainment sector, potentially reshaping the industry landscape.
The partnership between HaleyTek and BlackBerry QNX presents substantial financial implications for the automotive industry. Key points to consider:
- SDA technology offers dual revenue streams: immediate
BOM cost reductions and potential for recurring subscription revenue from personalized audio features - The platform's ability to extend system lifecycles through OTA updates can improve long-term profitability for automakers
- VirtIO's open system approach could reduce development costs across the industry by minimizing custom integration efforts
While specific financial figures aren't provided, the mention of "hundreds of millions of dollars in savings" suggests a significant positive financial impact for adopters of this technology.
The introduction of GAP signals a paradigm shift in the automotive infotainment market. Key market implications include:
- Accelerated innovation cycles: The platform's agile development environment could lead to faster feature rollouts, potentially disrupting current market dynamics
- New market opportunities: SDA opens up a post-sale software market for automakers, potentially altering revenue models industry-wide
- Ecosystem expansion: VirtIO's open approach may attract more software providers, fostering a more diverse and competitive market
This collaboration could redefine market leadership in automotive infotainment, with early adopters potentially gaining significant advantages in both innovation and cost-efficiency.
New VirtIO®-based cockpit platform will help accelerate innovation, create new revenue opportunities and position the infotainment system as the hub of next generation vehicles
WATERLOO, CA / ACCESSWIRE / September 4, 2024 / HaleyTek AB and BlackBerry Limited (NYSE:BB)(TSX:BB), today announced the launch of HaleyTek's Generic Automotive Platform (GAP), a state-of-the-art cockpit software platform. GAP provides access to a seamless, agile Android Automotive development environment, accelerating the time-to-market for feature-rich, next-generation infotainment systems.
BlackBerry QNX is providing the QNX® Hypervisor for Safety and QNX® Sound platform for GAP, which will offer OEMs access to two long-awaited enabling technologies for next generation automotive cockpits; Software Defined Audio (SDA) and VirtIO. SDA delivers superior software-based acoustic and audio experiences for consumers, while enabling significant Bill-of-Material (BOM) savings and the ability to generate new subscription revenue through personalized audio software features after the sale of the vehicle. It will also extend the lifecycle of these systems, offering over-the-air (OTA) Android™ and security updates to enable a safe, connected future.
"Bringing GAP to market in collaboration with BlackBerry QNX and its industry-leading technologies not only empowers us to advance our infotainment systems, but also amplifies our reach in creating an automotive ecosystem that thrives on innovation and efficiency. Embracing open systems like VirtIO enables true hardware software separation, opens up all the benefits of cloud-first development and reduces the custom integration efforts for our entire ecosystem across OEMs," said Jan-Erik Larsson, CEO, HaleyTek AB.
"Together with HaleyTek, we are forging a path to redefine the next generation of automotive infotainment based on a more open and collaborative development environment," said John Wall, SVP and Head of BlackBerry QNX. "Our customers want to manage software lifecycles across multiple SOC vendors and the cloud. VirtIO simplifies these efforts and is endorsed by large software providers in the automotive industry. Through our SDA platform, we have already helped automakers achieve hundreds of millions of dollars in savings while creating new revenue opportunities, and we look forward to passing these benefits on to HaleyTek's customers too."
With a focus on sustainable innovation, HaleyTek and BlackBerry QNX are dedicated to ensuring that their advanced collaborative platforms not only meet but further enable the next generation of cockpit consolidation and better ecosystem and consumer experiences based on software.
For more information on HaleyTek, visit HaleyTek.com.
For more information on BlackBerry QNX, visit BlackBerry.QNX.com and follow @BlackBerry.
About HaleyTek AB
HaleyTek AB, a pioneering venture fully owned by Volvo Cars, specializes in the development of Android-based infotainment systems. Leveraging close cooperation with Volvo Cars, HaleyTek deploys software solutions that elevate the driving experience to Volvo Cars, the Geely group and beyond.
About BlackBerry
BlackBerry (NYSE:BB)(TSX:BB) provides intelligent security software and services to enterprises and governments around the world. The company secures more than 500M endpoints, including over 235M vehicles. Based in Waterloo, Ontario, the company leverages AI and machine learning to deliver innovative solutions in the areas of cybersecurity, safety and data privacy solutions, and is a leader in the areas of endpoint management, endpoint security, encryption, and embedded systems. BlackBerry's vision is clear - to secure a connected future you can trust.
For more information, visit BlackBerry.com and follow @BlackBerry.
Trademarks, including but not limited to BLACKBERRY and EMBLEM Design, are the trademarks or registered trademarks of BlackBerry Limited, and the exclusive rights to such trademarks are expressly reserved. BlackBerry is not responsible for any third-party products or services.
Media Contacts:
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SOURCE: BlackBerry QNX
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