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asTech® Driven by Repairify Welcomes New Chief Revenue Officer and Senior Vice President of Marketing

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Repairify, a global leader in automotive repair technologies, has announced two key additions to its leadership team at asTech®. Mike Gugino joins as Chief Revenue Officer, bringing experience from Axon (NASDAQ: AXON), investment banking, and military service. Kennedy Taylor takes the role of Senior Vice President of Marketing, with over a decade of marketing expertise.

Gugino's background includes managing global sales and operations at Axon, investment banking roles at Evercore Partners and J.P. Morgan, and military service as an Army Airborne Ranger. Taylor is known for her skills in brand development, digital marketing, and successful product launches. She has been a keynote speaker for Google on marketing trends.

Craig Edmonds, asTech's president, expressed confidence that these appointments will drive growth, expand market presence, and enhance the company's brand and outreach in providing cutting-edge diagnostic and calibration solutions.

Repairify, leader globale nelle tecnologie di riparazione automotive, ha annunciato due importanti aggiunte al suo team dirigenziale di asTech®. Mike Gugino entra come Chief Revenue Officer, portando con sé esperienza da Axon (NASDAQ: AXON), nell'investment banking e nel servizio militare. Kennedy Taylor assume il ruolo di Senior Vice President of Marketing, con oltre un decennio di esperienza nel marketing.

Il background di Gugino include la gestione delle vendite e delle operazioni globali presso Axon, ruoli nell'investment banking presso Evercore Partners e J.P. Morgan, e servizio militare come Ranger dell'Esercito Americano. Taylor è conosciuta per le sue abilità nello sviluppo del brand, nel marketing digitale e nei lanci di prodotto di successo. È stata relatrice principale per Google sulle tendenze di marketing.

Craig Edmonds, presidente di asTech, ha espresso fiducia che queste nomine favoriranno la crescita, espanderanno la presenza sul mercato e miglioreranno il brand e l'outreach dell'azienda nell'offrire soluzioni diagnostiche e di calibrazione all'avanguardia.

Repairify, líder mundial en tecnologías de reparación automotriz, ha anunciado dos importantes adiciones a su equipo directivo en asTech®. Mike Gugino se une como Chief Revenue Officer, aportando experiencia de Axon (NASDAQ: AXON), banca de inversión y servicio militar. Kennedy Taylor asume el cargo de Senior Vice President of Marketing, con más de una década de experiencia en marketing.

La trayectoria de Gugino incluye la gestión de ventas y operaciones globales en Axon, roles en banca de inversión en Evercore Partners y J.P. Morgan, y servicio militar como Ranger Aerotransportado del Ejército. Taylor es conocida por sus habilidades en desarrollo de marca, marketing digital y lanzamientos de productos exitosos. Ha sido ponente principal para Google sobre tendencias de marketing.

Craig Edmonds, presidente de asTech, expresó confianza en que estos nombramientos impulsarán el crecimiento, expandirán la presencia en el mercado y mejorarán la marca y el alcance de la empresa en la provisión de soluciones de diagnóstico y calibración de vanguardia.

Repairify는 자동차 수리 기술 분야의 글로벌 리더로서, asTech®의 리더십 팀에 두 가지 중요한 구성을 발표했습니다. Mike Gugino가 Chief Revenue Officer로 합류하며, Axon (NASDAQ: AXON), 투자 은행, 군 복무의 경험을 가져옵니다. Kennedy Taylor는 마케팅 분야에서 10년 이상의 경험을 쌓은 Senior Vice President of Marketing 역할을 맡았습니다.

Gugino의 배경에는 Axon에서의 글로벌 판매 및 운영 관리, Evercore Partners와 J.P. Morgan에서의 투자은행 역할, 그리고 군에서의 공수부대 복무가 포함됩니다. Taylor는 브랜드 개발, 디지털 마케팅 및 성공적인 제품 출시에서의 능력으로 잘 알려져 있습니다. 그녀는 Google에서 마케팅 트렌드에 대한 기조연설을 한 적이 있습니다.

asTech의 사장인 Craig Edmonds는 이러한 임명들이 성장과 시장 존재감을 확대하고 회사의 브랜드 및 최첨단 진단 및 교정 솔루션 제공에 대한 홍보를 향상시킬 것이라고 확신했습니다.

Repairify, un leader mondial dans les technologies de réparation automobile, a annoncé deux importants ajouts à son équipe de direction chez asTech®. Mike Gugino rejoint en tant que Chief Revenue Officer, apportant avec lui une expérience de Axon (NASDAQ: AXON), de la banque d'investissement et du service militaire. Kennedy Taylor prend le poste de Senior Vice President of Marketing, avec plus d'une décennie d'expertise en marketing.

Le parcours de Gugino comprend la gestion des ventes et des opérations mondiales chez Axon, des rôles en banque d'investissement chez Evercore Partners et J.P. Morgan, ainsi qu'un service militaire en tant que Ranger Aéroporté de l'Armée. Taylor est reconnue pour ses compétences en développement de marque, en marketing numérique et en lancements de produits réussis. Elle a été conférencière principale pour Google sur les tendances en marketing.

Craig Edmonds, président d'asTech, a exprimé sa confiance que ces nominations stimuleront la croissance, étendront la présence sur le marché et amélioreront la marque et la portée de l'entreprise à fournir des solutions de diagnostic et de calibration de pointe.

Repairify, ein globaler Marktführer in der Automobiltechnologie zur Reparatur, hat zwei neue Mitglieder in seinem Führungsteam von asTech® bekannt gegeben. Mike Gugino tritt als Chief Revenue Officer bei und bringt Erfahrungen von Axon (NASDAQ: AXON), Investment Banking und Militärdienst mit. Kennedy Taylor übernimmt die Rolle der Senior Vice President of Marketing mit mehr als einem Jahrzehnt an Marketingkompetenz.

Gugino verfügt über Erfahrungen im Management globaler Verkäufe und Operationen bei Axon, über Rollen im Investment Banking bei Evercore Partners und J.P. Morgan sowie über militärischen Dienst als Army Airborne Ranger. Taylor ist bekannt für ihre Fähigkeiten in der Markenentwicklung, im digitalen Marketing und bei erfolgreichen Produkteinführungen. Sie war Hauptrednerin für Google zu Marketingtrends.

Craig Edmonds, Präsident von asTech, äußerte die Zuversicht, dass diese Ernennungen das Wachstum vorantreiben, die Marktpräsenz ausbauen und die Marke sowie den Outreach des Unternehmens zur Bereitstellung fortschrittlicher Diagnose- und Kalibrierungslösungen verbessern werden.

Positive
  • Addition of experienced executives to leadership team
  • New CRO brings global sales and operations experience from Axon (NASDAQ: AXON)
  • New SVP of Marketing has been a keynote speaker for Google
Negative
  • None.

PLANO, Texas, Sept. 30, 2024 /PRNewswire/ -- Repairify, the global leader in remote diagnostics, calibrations, programming, and automotive intelligence for the collision and mechanical repair industries, announced today the addition of two key executives to its leadership team: Mike Gugino as chief revenue officer and Kennedy Taylor as senior vice president of marketing.

Mike Gugino joins asTech® bringing a distinguished background across the military, investment banking, and technology sectors. Mike has a proven track record in driving business outcomes and strategic growth. Before joining asTech, he served as head of international operations and strategy at Axon (NASDAQ: AXON), where he managed a global sales force and oversaw business operations, sales enablement, and strategic partnerships across more than 30 countries. His career also includes eight years in investment banking with Evercore Partners and J.P. Morgan, focusing on M&A transactions and capital raising in both the industrial technology and automotive sectors. 

Additionally, Mike served six years in the Army as an Airborne Ranger and captain in military intelligence, completing two tours of duty to Afghanistan in support of Operation Enduring Freedom. He holds a B.S. in international history from the United States Military Academy at West Point and an MBA from Columbia Business School.

Kennedy Taylor brings over a decade of marketing expertise to her new role as senior vice president of marketing. Kennedy has a strong track record in developing and executing innovative marketing strategies that drive growth and enhance brand recognition. Her career highlights include leading rebranding initiatives, digital marketing transformations, and successful product launches across various industries. Notably, Kennedy has been a keynote speaker for Google on two occasions, sharing her insights on marketing trends and strategies with a global audience. She holds a degree in media communications with a minor in marketing and advertising from the University of Washington and is renowned for her exceptional skills in brand development, project management, and cross-functional collaboration.

"The addition of Mike Gugino and Kennedy Taylor to the asTech executive leadership team marks a significant step forward for the company," said Craig Edmonds, president of asTech. "Mike's extensive experience in driving revenue growth and strategic partnerships will be instrumental as we expand our market presence and continue to deliver exceptional value to our clients. Kennedy brings a wealth of marketing proficiency and innovative thinking that will elevate our brand and enhance our outreach. Together, they will play a crucial role in advancing our mission to provide cutting-edge diagnostic and calibration solutions and superior service."

About asTech®, Driven by Repairify
asTech® is the leading provider of remote diagnostic solutions and services to the collision industry. asTech® provides cutting‐edge, expert diagnostics using authentic OEM tools to provide safe and accurate repairs. asTech® provides remote diagnostics using its patented devices and access to ASE- and I-CAR-certified technicians who service many trouble codes remotely and provide real‐time assistance to shop technicians at the vehicle when needed. asTech® also offers mobile repair, key replacement, and calibration services. asTech® is based in Plano, Texas. For more information, please visit asTech.com

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SOURCE Repairify, Inc.

FAQ

Who are the new executives joining asTech?

Mike Gugino is joining as Chief Revenue Officer, and Kennedy Taylor as Senior Vice President of Marketing at asTech, a division of Repairify.

What is Mike Gugino's background before joining asTech?

Mike Gugino previously served as head of international operations and strategy at Axon (NASDAQ: AXON), worked in investment banking with Evercore Partners and J.P. Morgan, and served as an Army Airborne Ranger with two tours in Afghanistan.

What experience does Kennedy Taylor bring to asTech?

Kennedy Taylor brings over a decade of marketing expertise, with experience in rebranding initiatives, digital marketing transformations, and successful product launches. She has also been a keynote speaker for Google on marketing trends and strategies.

How might these new executives impact asTech's business?

According to asTech's president, these appointments are expected to drive growth, expand market presence, and enhance the company's brand and outreach in providing diagnostic and calibration solutions for the automotive repair industry.

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