Asustek Computer Stock Price, News & Analysis

ASUS Republic of Gamers (ASUUY) has been named the Official PC Provider of the National Association of Collegiate Esports (NACE). The partnership includes ROG providing high-performance gaming hardware for NACE's premier LAN events and serving as the presenting sponsor for the NACE Spring 2026 National Playoffs & Grand Finals.

ROG will supply premium gaming systems including the ROG G700 and GM700 models, along with complete gaming peripherals. The partnership features an interactive booth experience at the Spring 2026 Grand Finals and the launch of the ASUS ROG Play of The Week content series highlighting top collegiate gameplay.

ASUS Republic of Gamers (ASUUY) has announced a strategic partnership with PlayVS to provide premium gaming technology for the PlayVS Championship League (PCL) during the 2025-2026 collegiate season. The collaboration will equip North America's largest collegiate esports league, serving over 900 college campuses, with flagship products including the ROG G700 and ROG GM700.

The partnership kicks off with the inaugural PCL Fall Championships on December 13-14, 2025, at The University of Akron, featuring top collegiate teams competing on ROG-powered setups. The event will be broadcast on Twitch, combining live audience participation with worldwide streaming coverage.

ASUS (OTC:ASUUY) has unveiled its most advanced ProArt P16 laptop, featuring the new ASUS Lumina Pro OLED touchscreen display and NVIDIA GeForce RTX 5090 Laptop GPU. The device combines workstation-class power with professional-grade portability, powered by an AMD Ryzen AI 9 HX 370 processor with up to 50 TOPS of NPU processing power.

Key features include 24GB VRAM, support for 10-bit 4:2:2 color, and multi-track 4K/8K playback. The Lumina Pro OLED display delivers 120Hz refresh rate, 1,600 nits peak brightness, and factory-calibrated color accuracy. The laptop maintains a portable profile at 0.59 inches thin and 4.31 pounds, while offering extensive connectivity including WiFi 7 and support for multiple 8K external displays.

The device will be available for purchase in Q4 2025, featuring 64GB LPDDR5X RAM and up to 4TB storage, targeting professional creators and content developers.

ASUS Republic of Gamers (ASUUY) has announced the launch of its highly anticipated ROG Xbox Ally and ROG Xbox Ally X gaming handhelds, set to hit stores on October 16, 2025. The devices will debut at Gamescom 2025, offering attendees the first hands-on experience.

The ROG Xbox Ally features an AMD Ryzen Z2 A processor with 16GB RAM and 512GB storage, while the premium ROG Xbox Ally X boasts an AMD Ryzen AI Z2 Extreme processor with 24GB RAM, 1TB storage, and AI capabilities. Both devices are optimized for handheld gaming through Xbox's new Handheld Compatibility Program, featuring faster launch times and improved battery efficiency on supported titles.

ASUS (OTC:ASUUY) has launched significant back-to-school discounts offering up to 40% savings on select devices through August 24, 2025. The promotion spans across major retailers including Amazon, Best Buy, B&H, Costco, Newegg, and Walmart.

The sale features diverse product categories including: Chromebooks starting at $159 (Chromebook CX15), premium laptops like the Vivobook series from $699.99, and gaming devices including the ROG Ally at $449.99 (a $200 discount). High-performance gaming systems like the ROG G700 desktop are available for $1,999.99, offering a $100 savings.

Best Buy will also feature additional flash sales across ASUS product lines including Chromebook, ProArt, TUF, Vivobook, Zenbook, ROG Strix, and Zephyrus series.

ASUS (OTC:ASUUY) will showcase its comprehensive education technology solutions at ISTELive 25 Booth #1324 from June 29th to July 2nd, 2025, at the Henry B. González Convention Center in San Antonio, Texas.

The company will present an extensive lineup of education-focused devices including: K-12 solutions featuring the BR Series Windows laptops, Chromebook CR and CZ Series, and the CM30 Detachable; higher education and teacher devices including the ExpertBook CX54 Chromebook Plus and NUC 15 Pro; esports and STEAM equipment such as the ROG G700 and TUF Gaming T500; and content creation tools like the ProArt P16 and PX13.

Visitors can participate in activities to win daily prizes, attend live sessions with industry leaders from Intel, Microsoft, and Google, and schedule one-on-one meetings with ASUS sales representatives.

ASUS has launched the updated ProArt P16 (H7606) laptop featuring NVIDIA GeForce RTX 50 Series graphics and AMD Ryzen AI 9 HX 370 processor with up to 50 TOPS computing power. The premium 16-inch laptop, priced from $2,499.99, features a sleek Nano Black chassis measuring just 0.59 inches thin and weighing 4.08lb. Key features include a 3840 x 2400 OLED touchscreen, up to 64GB LPDDR5X RAM, 2TB SSD storage, and AI-powered apps like StoryCube and MuseTree for creative workflows. The laptop comes with exclusive offers including a six-month CapCut membership and three-month Adobe Creative Suite subscription for new users. An additional configuration with NVIDIA GeForce RTX 5090 GPU will be available in Q4 2025.

ASUS and AMD have announced their new Expert P-series Copilot+ PC lineup at Computex 2025, showcasing their commitment to commercial AI computing. The lineup features the ExpertBook P3 laptop (14" and 16" variants) powered by AMD Ryzen AI PRO 7 processors delivering up to 66 TOPS of AI performance, the ExpertCenter P600 all-in-one PCs (24" and 27" models) with 50 TOPS NPU power, and the ExpertCenter P700 desktop series in mini tower and small-form factor options. All devices come equipped with ASUS AI ExpertMeet for enhanced collaboration and ExpertGuardian for enterprise-grade security. The ExpertBook P3 and ExpertCenter P700 (PM700SK) will be available in the US during 2H 2025.

ASUS (ASUUY) unveiled its latest product lineup at Computex 2025, showcasing new AI-enabled devices across three main categories. The ProArt P16 laptop, starting at $2,499.99, features AMD Ryzen AI 9 HX 370 processor and NVIDIA RTX 5070 GPU, targeting creative professionals. The Chromebook series includes the CX34 (from $399.99), CX14, and CX15 models (from $219.99), offering enhanced performance with Intel processors and Google AI features. The Expert Series business solutions include the ExpertBook B5 (from $1,569.99) with Intel Core Ultra processors, ExpertBook B1 (from $959.99), and ExpertCenter P500 Mini Tower ($1,099.99), all featuring advanced security features and AI capabilities for business users.