Asset Entities Signs Pivotal Agreement to Build What Could Become The World’s Largest Digital Fitness Community

Rhea-AI Summary

Asset Entities Inc. (NASDAQ: ASST) has signed a pivotal agreement with renowned fitness influencer Scott Mathison to design, develop, and manage his digital fitness community on Discord. Mathison, with over 1.5 million Instagram followers and 2.1 million TikTok followers, chose Asset Entities to create a subscription-based community offering workout routines, meal prep plans, challenges, and other fitness resources.

CEO Arshia Sarkhani expressed excitement about the partnership, highlighting the company's focus on fan engagement via Discord and community growth. This collaboration aligns with Asset Entities' expertise in digital marketing and content delivery across social media platforms, potentially creating one of the world's largest digital fitness communities.

Positive

• Partnership with a major fitness influencer (Scott Mathison) with over 3.6 million followers across platforms
• Expansion into the fitness industry, potentially creating a large digital fitness community
• Development of a subscription-based service, which could generate recurring revenue

Negative

• None.

Insights

Digital Marketing Analyst

Asset Entities' agreement with Scott Mathison to build a digital fitness community on Discord is a strategic move that could significantly boost the company's visibility and revenue. With Mathison's massive social media following of 1.5 million on Instagram and 2.1 million on TikTok, there's potential for rapid community growth and subscription revenue.

The partnership aligns well with Asset Entities' core business of providing digital marketing and content delivery services across social media platforms. By leveraging Mathison's influence in the fitness space, the company can showcase its capabilities in community building and management, potentially attracting more high-profile clients.

However, the success of this venture will depend on several factors:

• Conversion rate of Mathison's followers to paid Discord subscribers
• Quality and uniqueness of the content provided
• Effective community management and engagement
• Pricing strategy for the subscription model

While this partnership has potential, investors should monitor the actual subscriber growth and revenue generation in the coming quarters to assess its impact on Asset Entities' financial performance.

Social Media Strategist

This partnership represents a significant opportunity for Asset Entities to demonstrate its expertise in the rapidly growing field of influencer-led digital communities. The fitness industry is particularly well-suited for this model, as it relies heavily on ongoing engagement, motivation and content consumption.

Key advantages of this approach include:

• Direct monetization of Mathison's large follower base
• Creation of a more intimate, engaged community compared to traditional social media
• Potential for high-value, recurring subscription revenue
• Opportunity to gather valuable user data and insights

However, challenges may arise in maintaining subscriber interest over time and competing with free fitness content available elsewhere. Asset Entities will need to ensure the Discord server offers unique value propositions such as personalized interactions, exclusive content and community features that can't be easily replicated on other platforms.

If successful, this model could be replicated with other influencers, potentially establishing Asset Entities as a go-to partner for influencers looking to monetize their followings through dedicated communities.

DALLAS, Oct. 09, 2024 (GLOBE NEWSWIRE) -- Asset Entities Inc. (“Asset Entities” or “the Company”) (NASDAQ: ASST), a provider of digital marketing and content delivery services across Discord and other social media platforms, and a Ternary Payment Platform company, announced today that well-known social media influencer, American fitness model, training specialist, actor, and entrepreneur, Scott Mathison, has selected Asset Entities to Design, Develop, and Manage his digital fitness community server on the Discord social community platform and has entered into a new client Agreement with the Company.

Considered one of today’s most followed fitness social media influencers with over 1.5 million followers on Instagram and 2.1 million followers on TikTok, Asset Entities will be working with Scott Mathison to build a subscription based digital fitness community to provide education for those trying to reach their fitness goals. The community will have many features including, workout routines, meal prep plans, workout challenges, and other resources.

The Company is extremely excited that Scott Mathison made the decision to select Asset Entities to Design, Develop, and Manage his server on the Discord social community platform. The Asset Entities team is excited to be embarking on this journey with Scott. 

Asset Entities Chief Executive Officer, Arshia Sarkhani, commented, “One of our many passions in this unique space is the future of fan engagement via Discord, and developing and helping communities grow. We are thrilled to be working with Scott Mathison. His passion to pursue his dream and never giving up, is the hallmark of a role model one can be immensely proud of. We look forward to working with Scott on his digital fitness community and to sharing that message on Discord and other social media.” 

To visit Scott Mathison’s social media and fitness pages, go to:

https://www.instagram.com/scott_mathison_/?hl=en

https://www.tiktok.com/@scott_mathison_?lang=en

To learn about Asset Entities, please go to www.assetentities.com. To learn about the Ternary payment platform, please go to www.ternarydev.com. To learn about Asset Entities 360 suite of discord services, go to  https://www.ae360ddm.com/ and https://discord.gg/ae360ddm.  

About Asset Entities, Inc.

Asset Entities Inc. is a technology company providing social media marketing, management, and content delivery across Discord, TikTok, Instagram, X (formerly Twitter), YouTube, and other social media platforms. Asset Entities is believed to be the first publicly traded Company based on the Discord platform, where it hosts some of Discord's largest social community-based education and entertainment servers. The Company's AE.360.DDM suite of services is believed to be the first of its kind for the Design, Development, and Management of Discord community servers. Asset Entities' initial AE.360.DDM customers have included businesses and celebrities. The Company also has its Ternary payment platform that is a Stripe-verified partner and CRM for Discord communities. The Company's Social Influencer Network (SiN) service offers white-label marketing, content creation, content management, TikTok promotions, and TikTok consulting to clients in all industries and markets. The Company's SiN influencers can increase the social media reach of client Discord servers and drives traffic to their businesses. Learn more at assetentities.com, and follow the Company on X at $ASST and @assetentities.

Important Cautions Regarding Forward-Looking Statements

This press release contains forward-looking statements. In addition, from time to time, representatives of the Company may make forward-looking statements orally or in writing. These forward-looking statements are based on expectations and projections about future events, which are derived from the information currently available to the Company. Such forward-looking statements relate to future events or the Company’s future performance, including its financial performance and projections, growth in revenue and earnings, and business prospects and opportunities. Forward-looking statements can be identified by those statements that are not historical in nature, particularly those that use terminology such as “may,” “should,” “expects,” “anticipates,” “contemplates,” “estimates,” “believes,” “plans,” “projected,” “predicts,” “potential,” or “hopes” or the negative of these or similar terms. In evaluating these forward-looking statements, you should consider various factors including those that are described in the section titled “Risk Factors” in the Company’s periodic reports which are filed with the Securities and Exchange Commission. These and other factors may cause the Company’s actual results to differ materially from any forward-looking statement. Forward-looking statements are only predictions. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company does not undertake any responsibility to update the forward-looking statements in this release, except in accordance with applicable law.

Company Contacts:

Arshia Sarkhani, President and Chief Executive Officer
Michael Gaubert, Executive Chairman
Asset Entities Inc.
Tel +1 (214) 459-3117 
Email Contact

Investor Contact:

Skyline Corporate Communications Group, LLC
Scott Powell, President
1177 Avenue of the Americas, 5th Floor
New York, NY 10036
Office: (646) 893-5835
Email: info@skylineccg.com

FAQ

What is the new agreement Asset Entities (ASST) signed on October 9, 2024?

Asset Entities signed an agreement with fitness influencer Scott Mathison to design, develop, and manage his digital fitness community on Discord.

How many followers does Scott Mathison have on social media platforms?

Scott Mathison has over 1.5 million followers on Instagram and 2.1 million followers on TikTok.

What services will Asset Entities (ASST) provide for Scott Mathison's digital fitness community?

Asset Entities will create a subscription-based community offering workout routines, meal prep plans, workout challenges, and other fitness resources on Discord.

Who is the CEO of Asset Entities (ASST) mentioned in the press release?

The CEO of Asset Entities mentioned in the press release is Arshia Sarkhani.