American Rebel Light Beer Continues Rapid National Retailer Rollout Momentum with Multi-Case Placement Throughout Balls Food Stores, a Leader in the Kansas City Metro Market for Over 100 Years
American Rebel Holdings (NASDAQ: AREB) announces the expansion of American Rebel Premium Light Lager Beer distribution through Balls Food Stores in the Kansas City metro market. The rollout includes multi-case displays featuring 12oz cases and 16oz products across Price Chopper, Hen House, Sun Fresh Market, and Payless Discount Foods brands.
The company is implementing a 'Scan to Win Promotion' where customers can win an American Rebel Collectible Safe. Three Price Chopper and two Hen House locations will display the safe, while other participating stores will feature QR codes for contest entry.
Rebel Light Beer is positioned as a premium domestic light lager with natural ingredients and no added supplements. The partnership leverages Price Chopper's position as the official grocery store of the Kansas City Chiefs and aligns with Balls Food Stores' focus on fresh foods and local partnerships.
American Rebel Holdings (NASDAQ: AREB) annuncia l'espansione della distribuzione della birra American Rebel Premium Light Lager attraverso Balls Food Stores nel mercato metropolitano di Kansas City. Il lancio include espositori multi-confezione con prodotti da 12oz e 16oz disponibili nei marchi Price Chopper, Hen House, Sun Fresh Market e Payless Discount Foods.
L'azienda sta attuando una 'Promozione Scansiona per Vincere' dove i clienti possono vincere una cassetta da collezione American Rebel. Tre punti vendita Price Chopper e due location Hen House esporranno la cassetta, mentre altri negozi partecipanti presenteranno codici QR per partecipare al concorso.
La birra Rebel Light è posizionata come una lager leggera domestica premium con ingredienti naturali e senza additivi. La partnership sfrutta la posizione di Price Chopper come negozio di alimentari ufficiale dei Kansas City Chiefs e si allinea con l'attenzione di Balls Food Stores per i cibi freschi e le collaborazioni locali.
American Rebel Holdings (NASDAQ: AREB) anuncia la expansión de la distribución de la cerveza American Rebel Premium Light Lager a través de Balls Food Stores en el mercado metropolitano de Kansas City. El lanzamiento incluye exhibidores de múltiples cajas con productos de 12oz y 16oz en las marcas Price Chopper, Hen House, Sun Fresh Market y Payless Discount Foods.
La empresa está implementando una 'Promoción Escanea para Ganar' donde los clientes pueden ganar una caja coleccionable de American Rebel. Tres ubicaciones de Price Chopper y dos de Hen House exhibirán la caja, mientras que otras tiendas participantes presentarán códigos QR para la entrada al concurso.
La cerveza Rebel Light se posiciona como una lager ligera doméstica premium con ingredientes naturales y sin aditivos. La asociación aprovecha la posición de Price Chopper como la tienda de comestibles oficial de los Kansas City Chiefs y se alinea con el enfoque de Balls Food Stores en alimentos frescos y asociaciones locales.
American Rebel Holdings (NASDAQ: AREB)는 Balls Food Stores를 통해 캔자스 시티 메트로 시장에서 American Rebel 프리미엄 라이트 라거 맥주 배급을 확장한다고 발표했습니다. 이번 출시에는 Price Chopper, Hen House, Sun Fresh Market, Payless Discount Foods 브랜드의 12oz 및 16oz 제품이 포함된 다중 케이스 진열대가 포함됩니다.
회사는 고객이 American Rebel 수집용 금고를 받을 수 있는 '스캔하여 이기기' 프로모션을 시행하고 있습니다. 세 곳의 Price Chopper와 두 곳의 Hen House 매장에서 금고가 전시되며, 다른 참여 매장에서는 경품 응모를 위한 QR 코드가 제공됩니다.
Rebel Light Beer는 자연 재료로 만든 프리미엄 국내 라이트 라거로 자리 잡고 있으며, 첨가물이 없습니다. 이 파트너십은 Price Chopper가 캔자스 시티 치프스의 공식 식료품점으로 자리 잡고 있는 것을 활용하며, Balls Food Stores의 신선한 식품 및 지역 파트너십에 대한 초점과 일치합니다.
American Rebel Holdings (NASDAQ: AREB) annonce l'expansion de la distribution de la bière American Rebel Premium Light Lager à travers Balls Food Stores sur le marché métropolitain de Kansas City. Le lancement comprend des présentoirs multi-caisses avec des produits de 12oz et 16oz dans les marques Price Chopper, Hen House, Sun Fresh Market et Payless Discount Foods.
L'entreprise met en place une 'Promotion Scannez pour Gagner' où les clients peuvent gagner un coffre de collection American Rebel. Trois points de vente Price Chopper et deux points de vente Hen House afficheront le coffre, tandis que d'autres magasins participants proposeront des codes QR pour participer au concours.
La bière Rebel Light est positionnée comme une lager légère domestique premium avec des ingrédients naturels et sans additifs. Ce partenariat tire parti de la position de Price Chopper en tant que supermarché officiel des Kansas City Chiefs et s'aligne avec l'accent mis par Balls Food Stores sur les aliments frais et les partenariats locaux.
American Rebel Holdings (NASDAQ: AREB) kündigt die Erweiterung der Distribution von American Rebel Premium Light Lager Bier über Balls Food Stores im Großraum Kansas City an. Die Einführung umfasst Mehrfachkisten-Displays mit 12oz- und 16oz-Produkten in den Marken Price Chopper, Hen House, Sun Fresh Market und Payless Discount Foods.
Das Unternehmen führt eine 'Scannen und Gewinnen'-Aktion ein, bei der Kunden einen American Rebel Sammlerschrank gewinnen können. Drei Price Chopper-Standorte und zwei Hen House-Standorte werden den Schrank ausstellen, während andere teilnehmende Geschäfte QR-Codes für die Teilnahme am Wettbewerb anbieten.
Rebel Light Beer positioniert sich als Premium-inländisches Leichtbier mit natürlichen Zutaten und ohne Zusatzstoffe. Die Partnerschaft nutzt die Position von Price Chopper als offiziellen Lebensmittelhändler der Kansas City Chiefs und stimmt mit dem Fokus von Balls Food Stores auf frische Lebensmittel und lokale Partnerschaften überein.
- Expansion into major Kansas City retail chain with multiple store brands
- Partnership with Price Chopper, the official grocery store of Kansas City Chiefs
- Marketing promotion through 'Scan to Win' safe giveaway campaign
- None.
Nashville, TN, March 06, 2025 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) ("American Rebel" or the "Company"), creator of American Rebel Beer (americanrebelbeer.com) and a designer, manufacturer, and marketer of branded safes, personal security and self-defense products and apparel (americanrebel.com), proudly reports that American Rebel Premium Light Lager Beer (“Rebel Light”) continues the ongoing rollout with Balls Food Stores (ballsfoods.com) under the Price Chopper, Hen House, Sun Fresh Market and Payless Discount Foods brands throughout the Kansas City metro market area.
- American Rebel Light Beer Multi-Case Product Displays to Feature 12oz cases and our 16oz Stand Tall, Stand Proud, Be Loud Premium Light Lager.
- American Rebel Light Beer is a Premium Domestic Light Lager with a crisp, clean and bold taste. Rebel Light Beer is all natural, with no added supplements.
- Balls Food Stores Customers will be able to enter the “Scan to Win Promotion” With a Chance to Win an American Rebel Collectible Safe.
Three Price Chopper (pricechopper.com) and two Hen House (henhouse.com) grocery store locations will have the collectible American Rebel safe on display to promote the American Rebel Light Beer Scan to Win promotion. Other participating locations will have a QR code in a display to enter to win the safe. All participating locations will have plenty of Rebel Light Beer stocked around the safe or the contest display.
“We’ve had tremendous success in Tennessee with the Scan to Win promotion and when I brought the idea to David Ball, CEO of Balls Food Stores, he loved it and wanted to roll it out in all of his Kansas City area locations,” said American Rebel CEO Andy Ross. “Price Chopper is the official grocery store of the Kansas City Chiefs and their focus on fresh foods and local partnerships made them a perfect fit for supporting Rebel Light. My family has deep roots in the Kansas City area just like David’s family does. David’s grandfather, Sidney Ball, and his grandmother, Mollie Ball, started a small neighborhood grocery store on the corner of 16th and Stewart in Kansas City, Kansas in 1923. My dad, Bud Ross, started Kustom Electronics in Chanute, Kansas, in 1964. Balls Food Stores under the Price Chopper and Hen House brands and Rebel Light are a perfect match.”
“I love what American Rebel stands for and I’m very excited to support this great product,” said David Ball, CEO Balls Food Stores (ballsfoods.com). “Andy’s energy and passion for his product is contagious and my job is sharing that energy and passion with our 3,000+ amazing teammates that are a part of the Balls Food Stores family. Our grocery store, as my grandfather said decades ago, is only as good as the people who work there. We are very blessed to have dedicated teammates who have created a great culture in our stores for our customers. And I think our customers will love Rebel Light!”
“I wasn’t surprised that David Ball understood what American Rebel was all about,” said Andy Ross. “David is a true patriot and an American Rebel!”
About American Rebel Light Beer
Produced in partnership with AlcSource, American Rebel Light Beer (americanrebelbeer.com) is a premium domestic light lager celebrated for its exceptional quality and patriotic values. It stands out as America’s Patriotic, God-Fearing, Constitution-Loving, National Anthem-Singing, Stand Your Ground Beer.
American Rebel Light is a Premium Domestic Light Lager Beer – All Natural, Crisp, Clean and Bold Taste with a Lighter Feel. With approximately 100 calories, 3.2 carbohydrates, and
About Balls Food Stores
Balls Food Stores have come a long way since opening their first store in 1923. Today Balls Food Stores currently run 26 stores under the Price Chopper, Hen House, Sun Fresh Market, and Payless Discount Foods brands that spread throughout the Kansas City metropolitan area. Balls Foods’ ongoing commitment to fresh foods, partnering with local suppliers and outstanding customer service has enabled the company to not only grow, but thrive. For more information, visit ballsfoods.com.
About American Rebel Holdings, Inc.
American Rebel Holdings, Inc. (NASDAQ: AREB) has operated primarily as a designer, manufacturer and marketer of branded safes and personal security and self-defense products and has recently transitioned into the beverage industry through the introduction of American Rebel Light Beer. The Company also designs and produces branded apparel and accessories. To learn more, visit www.americanrebel.com and www.americanrebelbeer.com. For investor information, visit www.americanrebel.com/investor-relations.
Media Inquiries:
Matt Sheldon
Matt@Precisionpr.co
917-280-7329
American Rebel Holdings, Inc.
info@americanrebel.com
American Rebel Beverages, LLC
Todd Porter, President
tporter@americanrebelbeer.com
Forward-Looking Statements
This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. American Rebel Holdings, Inc., (NASDAQ: AREB; AREBW) (the “Company,” "American Rebel,” “we,” “our” or “us”) desires to take advantage of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 and is including this cautionary statement in connection with this safe harbor legislation. The words "forecasts" "believe," "may," "estimate," "continue," "anticipate," "intend," "should," "plan," "could," "target," "potential," "is likely," "expect" and similar expressions, as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements primarily on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy, and financial needs. Important factors that could cause actual results to differ from those in the forward-looking statements include benefits of placements in Balls Food Stores, benefits of the Scan to Win program, success and availability of the promotional activities, our ability to effectively execute our business plan, and the Risk Factors contained within our filings with the SEC, including our Annual Report on Form 10-K for the year ended December 31, 2023 and our Quarterly Report on Form 10-Q for the nine months ended September 30, 2024. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statements, whether as a result of new information, future developments or otherwise, except as may be required by law.
Company Contact:
tporter@americanrebelbeer.com
info@americanrebel.com
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