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Vega Raises $20 Million Series A Led by Apollo and Motive to Scale AltOS – The New “Core” for Private Markets Client Service

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Vega has raised $20 million in a Series A funding round led by Apollo and Motive to scale its technology platform, Vega AltOS. This follows an $8 million seed investment from Motive, Picus Capital, and Citi Ventures. Apollo, now an enterprise-scale anchor client, will use Vega AltOS for its institutional, family office, and global wealth channels. Additionally, Apollo will integrate Edna, an alternative employee investment platform with over $2 billion AUM, into Vega. Vega aims to revolutionize client service for alternative asset managers by providing a scalable, digitally-enabled platform for pre-trade, execution, and post-trade operations. The new funding and partnership with Apollo signify a major milestone in Vega's growth, aiming to standardize private markets client service infrastructure and drive industry-wide growth.

Vega ha raccolto 20 milioni di dollari in un round di finanziamento di Serie A guidato da Apollo e Motive per scalare la sua piattaforma tecnologica, Vega AltOS. Questo segue un investimento seed di 8 milioni di dollari da parte di Motive, Picus Capital e Citi Ventures. Apollo, ora un cliente di riferimento a livello enterprise, utilizzerà Vega AltOS per i suoi canali istituzionali, family office e patrimoni globali. Inoltre, Apollo integrerà Edna, una piattaforma alternativa di investimento per i dipendenti con oltre 2 miliardi di dollari di AUM, in Vega. Vega punta a rivoluzionare il servizio clienti per i gestori di asset alternativi offrendo una piattaforma scalabile e digitalmente abilitata per operazioni di pre-trade, esecuzione e post-trade. Il nuovo finanziamento e la partnership con Apollo segnano un traguardo importante nella crescita di Vega, mirano a standardizzare le infrastrutture dei servizi clienti nei mercati privati e a stimolare la crescita a livello di settore.

Vega ha recaudado 20 millones de dólares en una ronda de financiación Serie A liderada por Apollo y Motive para escalar su plataforma tecnológica, Vega AltOS. Esto sigue una inversión semilla de 8 millones de dólares por parte de Motive, Picus Capital y Citi Ventures. Apollo, que ahora es un cliente ancla a nivel empresarial, utilizará Vega AltOS para sus canales institucionales, de family office y de patrimonio global. Además, Apollo integrará Edna, una plataforma alternativa de inversión para empleados con más de 2 mil millones de dólares en AUM, dentro de Vega. Vega busca revolucionar el servicio al cliente para los gestores de activos alternativos, proporcionando una plataforma escalable y digitalmente habilitada para operaciones de pre-negociación, ejecución y post-negociación. La nueva financiación y la asociación con Apollo significan un hito importante en el crecimiento de Vega, con el objetivo de estandarizar la infraestructura del servicio al cliente en los mercados privados y promover el crecimiento en toda la industria.

베가는 아폴로와 모티브가 이끄는 시리즈 A 자금 조달 라운드에서 2천만 달러를 모금하여 기술 플랫폼인 베가 AltOS를 확장합니다. 이는 모티브, 피쿠스 캐피탈 및 시티 벤처스로부터의 800만 달러의 시드 투자에 이어진 것입니다. 이제 기업 규모의 주요 고객이 된 아폴로는 베가 AltOS를 자산 운용, 패밀리 오피스 및 글로벌 부유 자산 채널에 사용할 것입니다. 또한 아폴로는 20억 달러 이상의 자산을 운용하는 대체 직원 투자 플랫폼인 에드나를 베가에 통합할 예정입니다. 베가는 대체 자산 관리자들을 위한 클라이언트 서비스를 혁신하기 위해 사전 거래, 실행 및 거래 후 작업을 위한 확장 가능하고 디지털 지원 플랫폼을 제공하는 것을 목표로 합니다. 아폴로와의 새로운 자금 조달 및 파트너십은 베가의 성장에서 중요한 이정표를 의미하며, 민간 시장의 클라이언트 서비스 인프라를 표준화하고 산업 전반의 성장을 추진하는 것을 목표로 합니다.

Vega a levé 20 millions de dollars lors d'un tour de financement de série A dirigé par Apollo et Motive pour étendre sa plateforme technologique, Vega AltOS. Cela fait suite à un investissement initial de 8 millions de dollars de la part de Motive, Picus Capital et Citi Ventures. Apollo, maintenant un client ancre à l'échelle de l'entreprise, utilisera Vega AltOS pour ses canaux institutionnels, family office et de patrimoine global. De plus, Apollo intégrera Edna, une plateforme alternative d'investissement pour les employés avec plus de 2 milliards de dollars d'AUM, dans Vega. Vega vise à révolutionner le service client pour les gestionnaires d'actifs alternatifs en fournissant une plateforme évolutive et numériquement habilitée pour les opérations de pré-négociation, d'exécution et de post-négociation. Le nouveau financement et le partenariat avec Apollo marquent une étape importante dans la croissance de Vega, visant à standardiser l'infrastructure de service client des marchés privés et à stimuler la croissance dans l'ensemble de l'industrie.

Vega hat 20 Millionen Dollar in einer Series-A-Finanzierungsrunde gesammelt, die von Apollo und Motive geleitet wurde, um seine Technologieplattform Vega AltOS auszubauen. Dies folgt auf eine Seed-Investition von 8 Millionen Dollar von Motive, Picus Capital und Citi Ventures. Apollo, jetzt ein Ankerkunde auf Unternehmensebene, wird Vega AltOS für seine institutionellen, Family Office- und globalen Vermögenskanäle nutzen. Darüber hinaus wird Apollo Edna, eine alternative Mitarbeiter-Investitionsplattform mit über 2 Milliarden Dollar AUM, in Vega integrieren. Vega hat das Ziel, den Kundenservice für alternative Vermögensverwalter zu revolutionieren, indem es eine skalierbare, digital unterstützte Plattform für Pre-Trade-, Ausführungs- und Post-Trade-Vorgänge bereitstellt. Die neue Finanzierung und die Partnerschaft mit Apollo stellen einen wichtigen Meilenstein im Wachstum von Vega dar, mit dem Ziel, die Infrastruktur für den Kundenservice auf den privaten Märkten zu standardisieren und das Wachstum in der gesamten Branche zu fördern.

Positive
  • Vega raised $20 million in Series A funding led by Apollo and Motive.
  • Apollo will use Vega AltOS for its client services.
  • Apollo will integrate Edna, an alternative employee investment platform with over $2 billion AUM, into Vega.
  • Vega aims to standardize private markets client service infrastructure.
Negative
  • None.

Insights

The $20 million Series A funding and strategic partnership between Vega and Apollo represents a significant advancement in private markets infrastructure. Vega AltOS addresses a critical gap in alternative asset management technology, particularly in client service and distribution. The integration of Edna, with over $2 billion in employee AUM, significantly enhances Vega's platform capabilities.

The "Alternatives-as-a-Service" framework could revolutionize how private market investments are distributed and managed, potentially reducing operational costs and expanding market access. For Apollo (NYSE: APO), this investment and partnership could streamline their client service operations and potentially increase their distribution capabilities across institutional and retail channels.

This development indicates a broader industry shift toward modernizing alternative investment infrastructure, which could lead to increased efficiency and scalability in private markets distribution.

This strategic investment positions Apollo to capitalize on the growing democratization of alternative investments. The partnership addresses key industry pain points in private markets distribution and client servicing, which have historically growth and scalability.

The integration of standardized infrastructure through Vega AltOS could significantly reduce operational friction and enable more efficient capital deployment. For Apollo shareholders, this represents a forward-thinking move to enhance operational efficiency and potentially capture larger market share in the expanding alternative investments space.

The contribution of Edna demonstrates Apollo's commitment to developing comprehensive wealth management solutions and suggests potential for revenue diversification through technology-enabled services.

  • Apollo and Motive led a $20 million Series A investment in Vega to scale its alternative asset manager client service technology platform – Vega AltOS – building on Vega’s $8 million seed investment from Motive, Picus Capital, Citi Ventures, and 60+ senior financial services executives.
  • Apollo has become an enterprise-scale anchor client, using Vega AltOS to power its client services across its institutional, family office, and global wealth channels.
  • Additionally, Apollo will contribute Edna, one of the largest alternative employee investment platforms in the market with more than $2 billion in employee AUM, into Vega.

LONDON & NEW YORK--(BUSINESS WIRE)-- Vega, an alternative investment technology company, founded by a team of former executives from leading hedge funds, private equity firms, and fintech scale-ups, today announced the successful closing of a $20 million Series A led by Apollo (NYSE: APO) and Motive. In addition, Vega has formed an enterprise-scale partnership with Apollo. These developments mark a significant milestone in Vega’s growth journey, as the company aims to become the industry’s leading operating system for alternative asset managers.

Building Technology for Alternative Asset Managers

Growing investor demand for private markets exposure is pushing alternative asset managers to transform how they service current clients and rapidly expand their service to new segments globally. Outdated client service technology and fragmented point solutions have created friction and hindered asset managers’ ability to scale, leading to substantial inefficiencies across their client service ecosystem.

In response, Vega’s mission has been to focus exclusively on the technology needs of alternative asset managers – building unifying solutions that enable scalable growth through Vega’s alternatives core system (AltOS), a comprehensive platform powering digitally-enabled client service across pre-trade, execution, and post-trade operations.

Alternatives Needs a Core

Vega AltOS will enable alternative asset managers to distribute products and serve clients through an “Alternatives-as-a-Service” framework, allowing any platform or client to connect to an alternative asset manager via API. This technology facilitates direct connection between an asset manager and clients via the client’s service or platform of choice – whether intermediary advisor platforms, technology partners, or direct-to-institutional – enhancing the integration of alternatives in client portfolios.

Establishing a New Industry Standard for Alternative Managers

Vega believes the transformation of alternative asset management client service and operations infrastructure – through a modern AltOS client core – is the missing foundational layer for the industry to transition from its current bespoke distribution framework to a more scalable flow operating model, driving down cost for alternatives distribution, client service, and private markets transaction processing.

Vega intends to partner with other asset managers and platform providers to build standardized private markets client service infrastructure and drive growth across the industry.

___________

“We have reached an inflection point where alternative asset managers now need their own operating system to power the industry’s next growth phase. We are thrilled to welcome Apollo as an enterprise-scale client and investor as we bring a new standard to the alternative asset management space,” said Alexis Augier, Founder & CEO at Vega.

“We purpose-built Vega AltOS to meet the complex client infrastructure needs of high growth, private markets asset managers. Similar to our experience in the core banking and payments revolution, demand and volumes across all client channels for private markets investments have outstripped the industry’s infrastructure of generic, sub-scale point solutions. We are excited to partner with Apollo and Motive to innovate and solve this industry challenge,” Augier continued.

“Apollo’s contribution of Edna – one of the largest alternative employee investment platforms in the market – accelerates Vega’s AltOS vision for GPs. Edna was incubated at Apollo, in partnership with Motive, and epitomizes the innovative approach to global wealth solutions at Apollo. We are excited to continue expanding our range of GP solutions with the addition of Edna’s employee investment capabilities,” said Augier.

“Vega is building an innovative operating system purpose-designed for the alternatives industry to transform internal GP client operations. As private market products continue to expand across asset classes and penetrate all parts of a client’s core portfolio, asset managers must transform client operations to better serve our clients’ evolving needs,” said Jake Walker, Partner and COO of Client and Product Solutions at Apollo.

“As an early-stage backer of Vega, and our extensive portfolio of WealthTech assets at Motive, we saw the need for a GP AltOS platform to help accelerate the alternatives distribution flywheel. Managers have been underserved to-date and Vega’s AltOS is critical to address this gap,” says Ramin Niroumand, Partner at Motive Ventures.

About Vega

Vega is building the distribution operating system (“AltOS”) for the alternatives industry, empowering asset managers to efficiently service and scale their client base in an era of hypergrowth for alternatives.

Through a single unified Core engine, Vega orchestrates previously siloed offline processes across pre-trade, execution and post-trade client operations, while enabling asset managers to distribute their products through a scalable “Alternatives-as-a-Service” framework. Vega’s modular, API-driven architecture ensures compatibility with a broad range of existing point solutions and third-party stakeholders, setting the foundations for the first purpose-built infrastructure layer for the alternatives industry.

Vega's founding team consists of alternatives specialists from investment firms such as KKR, Blackstone, Elliott and Goldman Sachs, along with top product and engineering talent from successful fintech scale-ups like Revolut and Trade Republic. Vega has raised over $28m in funding from Apollo, Motive, Picus Capital, Citi Ventures, and 60 senior executives from the alternative investment industry. To learn more, please visit www.vega-alts.com

About Motive

Motive Partners is a specialist private equity firm with offices in New York City, London and Berlin, focusing on growth equity and buyout investments in software and information services companies based in North America and Europe and serving five primary subsectors: Banking & Payments, Capital Markets, Data & Analytics, Investment Management and Insurance. Motive Partners brings differentiated expertise, connectivity and capabilities to create long-term value in financial technology companies. Motive Ventures is the early-stage investment arm of Motive Partners, focused on pre-seed through to Series A financial technology investments in North America and Europe. For more information, please visit www.motivepartners.com

About Apollo

Apollo is a high-growth, global alternative asset manager. In our asset management business, we seek to provide our clients excess return at every point along the risk-reward spectrum from investment grade credit to private equity. For more than three decades, our investing expertise across our fully integrated platform has served the financial return needs of our clients and provided businesses with innovative capital solutions for growth. Through Athene, our retirement services business, we specialize in helping clients achieve financial security by providing a suite of retirement savings products and acting as a solutions provider to institutions. Our patient, creative, and knowledgeable approach to investing aligns our clients, businesses we invest in, our employees, and the communities we impact, to expand opportunity and achieve positive outcomes. As of September 30, 2024, Apollo had approximately $733 billion of assets under management. To learn more, please visit www.apollo.com.

Vega

media@vega-alts.com

Apollo

Noah Gunn

Global Head of Investor Relations

Apollo Global Management, Inc.

(212) 822-0540

IR@apollo.com

Joanna Rose

Global Head of Corporate Communications

Apollo Global Management, Inc.

(212) 822-0491

Communications@apollo.com

Motive Partners

Britt Zarling

+1-414-526-3107

Britt.Zarling@motivepartners.com

Motive Ventures

Caroline Wahl

+49 1520 6254 889

c@caroline-wahl.com

Source: Vega

FAQ

What is the amount raised by Vega in the Series A funding round?

Vega raised $20 million in the Series A funding round.

Who led the Series A funding round for Vega?

The Series A funding round for Vega was led by Apollo and Motive.

What will Apollo integrate into Vega?

Apollo will integrate Edna, an alternative employee investment platform with over $2 billion AUM, into Vega.

What is the purpose of Vega AltOS?

Vega AltOS aims to revolutionize client service for alternative asset managers by providing a scalable, digitally-enabled platform for pre-trade, execution, and post-trade operations.

What was the previous investment in Vega before the Series A?

Vega previously raised $8 million in seed investment from Motive, Picus Capital, and Citi Ventures.

How does Vega plan to impact the alternative asset management industry?

Vega plans to standardize private markets client service infrastructure and drive industry-wide growth.

Apollo Global Management, Inc.

NYSE:APO

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