Intuit and Amazon Expand Strategic Partnership
Intuit (NASDAQ: INTU) and Amazon (NASDAQ: AMZN) have announced a multi-year strategic partnership aimed at empowering Amazon sellers with financial management solutions. QuickBooks will become Amazon's preferred partner for financial tools integrated directly into Amazon Seller Central.
The partnership will provide sellers with comprehensive financial management capabilities, including real-time financial updates, profitability insights, cash flow management, and tax estimates. Eligible Amazon sellers using QuickBooks will have access to personalized loans through QuickBooks Capital. According to Intuit, businesses using QuickBooks platform have a nearly 20-point higher success rate than those who don't.
The implementation will begin rolling out in mid-2025, initially focusing on U.S. sellers before expanding internationally.
Intuit (NASDAQ: INTU) e Amazon (NASDAQ: AMZN) hanno annunciato una partnership strategica pluriennale volta a potenziare i venditori di Amazon con soluzioni per la gestione finanziaria. QuickBooks diventerà il partner preferito di Amazon per strumenti finanziari integrati direttamente in Amazon Seller Central.
La partnership fornirà ai venditori capacità complete di gestione finanziaria, comprese aggiornamenti finanziari in tempo reale, informazioni sulla redditività, gestione del flusso di cassa e stime fiscali. I venditori di Amazon idonei che utilizzano QuickBooks avranno accesso a prestiti personalizzati tramite QuickBooks Capital. Secondo Intuit, le aziende che utilizzano la piattaforma QuickBooks hanno un tasso di successo superiore di quasi 20 punti rispetto a quelle che non lo fanno.
L'implementazione inizierà a essere attuata a metà del 2025, concentrandosi inizialmente sui venditori statunitensi prima di espandersi a livello internazionale.
Intuit (NASDAQ: INTU) y Amazon (NASDAQ: AMZN) han anunciado una asociación estratégica a varios años destinada a empoderar a los vendedores de Amazon con soluciones de gestión financiera. QuickBooks se convertirá en el socio preferido de Amazon para herramientas financieras integradas directamente en Amazon Seller Central.
La asociación proporcionará a los vendedores capacidades integrales de gestión financiera, incluidos actualizaciones financieras en tiempo real, información sobre rentabilidad, gestión de flujo de caja y estimaciones fiscales. Los vendedores elegibles de Amazon que usen QuickBooks tendrán acceso a préstamos personalizados a través de QuickBooks Capital. Según Intuit, las empresas que utilizan la plataforma QuickBooks tienen una tasa de éxito casi 20 puntos más alta que aquellas que no lo hacen.
La implementación comenzará a mediados de 2025, enfocándose inicialmente en los vendedores de EE. UU. antes de expandirse internacionalmente.
인튜잇 (NASDAQ: INTU)과 아마존 (NASDAQ: AMZN)이 아마존 판매자들에게 재무 관리 솔루션을 제공하기 위해 다년간의 전략적 파트너십을 발표했습니다. 퀵북스는 아마존 셀러 센트럴에 직접 통합된 재무 도구에 대한 아마존의 선호 파트너가 될 것입니다.
이 파트너십은 판매자에게 실시간 재무 업데이트, 수익성 통찰, 현금 흐름 관리 및 세금 추정 등 포괄적인 재무 관리 기능을 제공합니다. 퀵북스를 사용하는 아마존 판매자는 퀵북스 캐피탈을 통해 맞춤형 대출에 접근할 수 있습니다. 인튜잇에 따르면, 퀵북스 플랫폼을 사용하는 기업들은 그렇지 않은 기업들보다 성공률이 거의 20포인트 더 높습니다.
구현은 2025년 중반에 시작될 예정이며, 처음에는 미국 판매자들을 중심으로 진행되다가 국제적으로 확대될 것입니다.
Intuit (NASDAQ: INTU) et Amazon (NASDAQ: AMZN) ont annoncé un partenariat stratégique pluriannuel visant à doter les vendeurs d'Amazon de solutions de gestion financière. QuickBooks deviendra le partenaire privilégié d'Amazon pour les outils financiers intégrés directement dans Amazon Seller Central.
Ce partenariat fournira aux vendeurs des capacités complètes de gestion financière, y compris des mises à jour financières en temps réel, des aperçus de rentabilité, la gestion des flux de trésorerie et des estimations fiscales. Les vendeurs éligibles d'Amazon utilisant QuickBooks auront accès à des prêts personnalisés via QuickBooks Capital. Selon Intuit, les entreprises utilisant la plateforme QuickBooks ont un taux de réussite presque 20 points plus élevé que celles qui ne l'utilisent pas.
La mise en œuvre commencera à être déployée à partir de la mi-2025, en se concentrant d'abord sur les vendeurs américains avant de s'étendre à l'international.
Intuit (NASDAQ: INTU) und Amazon (NASDAQ: AMZN) haben eine mehrjährige strategische Partnerschaft angekündigt, die darauf abzielt, Amazon-Verkäufer mit Lösungen zur Finanzverwaltung zu unterstützen. QuickBooks wird Amazons bevorzugter Partner für Finanztools, die direkt in Amazon Seller Central integriert sind.
Die Partnerschaft bietet Verkäufern umfassende Möglichkeiten zur Finanzverwaltung, einschließlich Echtzeit-Finanzupdates, Rentabilitätsanalysen, Cashflow-Management und Steuerberechnungen. Berechtigte Amazon-Verkäufer, die QuickBooks verwenden, haben Zugang zu personalisierten Darlehen über QuickBooks Capital. Laut Intuit haben Unternehmen, die die QuickBooks-Plattform nutzen, eine um fast 20 Punkte höhere Erfolgsquote als diejenigen, die dies nicht tun.
Die Umsetzung beginnt voraussichtlich Mitte 2025 und konzentriert sich zunächst auf US-Verkäufer, bevor sie international erweitert wird.
- Strategic partnership with Amazon provides access to millions of potential new customers
- Integration into Amazon Seller Central creates competitive advantage
- New revenue stream through QuickBooks Capital lending to Amazon sellers
- Data shows 20-point higher success rate for businesses using QuickBooks platform
- Long implementation timeline with rollout starting in mid-2025
- Initial limitation to U.S. market only
Insights
This strategic partnership between Intuit and QuickBooks represents a significant market opportunity, targeting Amazon's vast seller ecosystem. With QuickBooks becoming Amazon's preferred financial management solution, Intuit gains privileged access to millions of potential customers through direct integration with Seller Central. The 20-point higher success rate for QuickBooks users demonstrates strong value proposition.
The integration of real-time financial data and AI-powered insights could drive substantial revenue growth through increased platform adoption and lending opportunities via QuickBooks Capital. The mid-2025 rollout timeline allows for proper integration development, while plans for international expansion present additional growth vectors. This positions Intuit to capture a significant share of the e-commerce financial services market.
The technical integration leveraging Intuit's AI-driven platform represents a significant advancement in e-commerce financial management. By combining Amazon's seller data with QuickBooks' AI capabilities, the partnership creates a powerful ecosystem for real-time financial insights and automated compliance. The commitment to responsible AI and data stewardship, including membership in the U.S. Artificial Intelligence Safety Institute Consortium, addresses critical security concerns.
The seamless data flow between platforms will likely reduce manual processes and errors while providing predictive analytics for business optimization. This technological synergy could create substantial competitive advantages for both companies in the e-commerce and fintech spaces.
Intuit QuickBooks will become Amazon’s preferred partner for financial management solutions integrated directly into Amazon Seller Central to fuel the success of Amazon sellers
Intuit and Amazon expand strategic partnership (Graphic: Business Wire)
QuickBooks will become Amazon’s preferred partner for financial management solutions integrated directly in Amazon Seller Central, the Amazon site where sellers manage their businesses.
“Intuit and Amazon are providing financial tools for millions of Amazon sellers to thrive in Amazon’s store,” said Intuit CEO Sasan Goodarzi. “We know businesses that use Intuit’s QuickBooks platform have a nearly 20-point higher success rate than those who don’t. We’re proud to partner with Amazon to bring the benefits of our AI-driven expert platform to help sellers boost their revenue and profitability, save time, and grow with confidence.”
“Amazon is innovating on behalf of sellers every day to support the growth and success of their businesses, which includes providing sellers with streamlined access to third-party tools that offer additional efficiencies and capabilities to help them operate their business,” said Dharmesh Mehta, VP WW Selling Partner Services at Amazon. “Together with Intuit, we’re working to equip our selling partners with additional financial tools and access to capital to help them scale efficiently.”
This partnership will help Amazon sellers manage and grow their businesses with real-time financial updates, powered by new integrations. Sellers will have the ability to bring their existing Amazon data into Intuit’s AI-powered business platform, ultimately making it easier for sellers to understand and optimize profitability, manage cash flow, access capital, and simplify taxes with confidence.
Key benefits for sellers include:
- Comprehensive financial management: The integrated, data-driven experience will allow sellers to seamlessly access QuickBooks for end-to-end visibility into their financials in one place to manage profitability, cash flow, inventory, and real-time tax estimates. The ability to manage their business end-to-end will not only fuel their success, but also give sellers confidence they’re compliant and ready for tax time with streamlined filing through the Intuit platform. Sellers will be able to make more informed decisions that boost their financial health.
- Simplified access to capital: Eligible Amazon sellers using QuickBooks will have access to personalized loans through QuickBooks Capital directly from Amazon Seller Central. This collaboration streamlines the process for small businesses to secure funding to accelerate their growth.
A pathway to growth
Intuit’s AI-powered business platform helps small and mid-market businesses gain deep insights into where they stand and helps them stay compliant and organized so they can focus on growing their business. This includes access to a robust financial and workforce management platform, with multi-entity financial management, payroll, bill pay and payments, marketing automation, live expert help, third-party integrations, and more. Intuit's objective is to leverage its platform capabilities to grow with Amazon sellers and fuel their success.
A strong commitment to responsible AI and data stewardship
Intuit’s AI-driven expert platform and products are built in keeping with the company’s commitment to data privacy, security, and responsible AI governance. Intuit safeguards customer data and protects privacy using industry-leading technology and practices and adheres to responsible AI principles. Intuit is a member of the
Availability
Intuit and Amazon will start rolling out these capabilities in mid-2025. The companies will initially focus on delivering capabilities for sellers in the
About Intuit
Intuit is the global financial technology platform that powers prosperity for the people and communities we serve. With approximately 100 million customers worldwide using products such as TurboTax, Credit Karma, QuickBooks, and Mailchimp, we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible. Please visit us at Intuit.com and find us on social for the latest information about Intuit and our products and services.
View source version on businesswire.com: https://www.businesswire.com/news/home/20241209817038/en/
Media Contact:
Sara Day, Intuit PR
650-336-3123
sara_day@intuit.com
Source: Intuit Inc.
FAQ
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