Mascoma Bank Advances Digital Banking Strategy with the Launch of Alkami's Digital Sales & Service Platform

Rhea-AI Summary

Alkami Technology (Nasdaq: ALKT) announced on October 16, 2025 that Mascoma Bank is live with the full Alkami Digital Sales & Service Platform. The deployment includes Onboarding & Account Opening, the Digital Banking Solution, and the Data & Marketing Solution.

The bank expects to use the suite to onboard customers, deliver a user-friendly digital experience, act on real-time behavioral insights, and enable Anticipatory Banking—personalized interactions across the account lifecycle. Alkami noted its J.D. Power certification for 2024 and 2025 for mobile banking experience.

Positive

• Mascoma live with full Alkami platform (Oct 16, 2025)
• Platform includes Onboarding, Digital Banking, Data & Marketing
• Enables real-time behavioral insights and Anticipatory Banking
• Alkami J.D. Power certification in 2024 and 2025

Negative

• None.

Insights

Commercial Banking SaaS Strategist

Alkami wins a regional bank deployment that expands its platform footprint and upsell runway.

By deploying the full Alkami Digital Sales & Service Platform, Mascoma unifies onboarding, digital banking and data-driven marketing into one operational stack, which should simplify acquisition workflows and create clearer paths for cross-sell and retention improvements.

The outcome depends on execution: successful integration, measurable uptake of the onboarding flow, and demonstrated marketing-driven engagement. Key items to watch are activation and conversion metrics after go-live, measurable behavioral insights within 3–6 months, and any client references tied to the October 16, 2025 announcement; also note Alkami's J.D. Power certifications in 2024 and 2025 as validation of platform experience.

Bank adopts Alkami's full Platform to anticipate customer needs and drive future growth

PLANO, Texas, Oct. 16, 2025 /PRNewswire/ -- Alkami Technology, Inc. (Nasdaq: ALKT) ("Alkami"), a digital sales and service platform provider for financial institutions in the U.S., today announced that Mascoma Bank (Mascoma) is now live with the full Alkami Digital Sales & Service Platform. The comprehensive suite includes the company's Onboarding & Account Opening Solution, the Digital Banking Solution, and the Data & Marketing Solution.

"At Mascoma, we see digital banking as more than just a product. It's a critical sales channel that connects customers to everything we offer," said Sam Pause, chief innovation and brand officer at Mascoma. "Alkami gives us the easy-to-use, modern digital experience our customers expect, while the Data & Marketing Solution will empower us to engage them with the right message at the right time. Having this full suite in place positions us to build stronger relationships and support our customers in more meaningful ways."

For Mascoma, digital banking has become central to its growth strategy, serving not only as a key delivery channel but also as the foundation for customer engagement. By leveraging the Platform, the bank is equipped to onboard new customers, deliver a user-friendly digital experience, and act on real-time behavioral insights to grow relationships.

With the full Platform, Mascoma can unify onboarding, digital banking, and marketing into a seamless, data-driven experience. This approach empowers the bank to deliver Anticipatory Banking by proactively identifying customer needs and delivering personalized interactions across the entire account holder lifecycle.

"Mascoma knows that true digital transformation is not only about making banking easier. It is about creating more connected and supportive experiences," said Taylor Adkins, vice president, product management at Alkami. "Through the Alkami Digital Sales & Service Platform, Mascoma is enhancing how it serves its customers and communities. We are proud to be a part of that commitment."

For more information on the Alkami Digital Sales & Service Platform, visit here.

Alkami has been certified by J.D. Power in 2024 and 2025 for providing "An Outstanding Mobile Banking Platform Experience."¹

About Alkami
Alkami provides a digital sales and service platform for U.S. banks and credit unions. Our unified Platform integrates onboarding, digital banking, and data and marketing—each solution can stand alone, but together they deliver more—to help institutions onboard, engage, and grow relationships. As the future shifts toward Anticipatory Banking, we help data-informed bankers meet the moment with technology that drives action.

About Mascoma Bank
Mascoma Bank is a $2.9 billion mutual bank and Benefit Corporation with 25 branches and 2 loan offices throughout Northern New England. Mascoma Bank was founded in 1899 by community members seeking ways to establish a healthy local economy. For over 126 years, Mascoma Bank's foundation of mutuality has continued to be a force for positive change supporting communities to reach thriving sustainability. Mascoma Bank has made a strong commitment of utilizing technology to help support its mission and values of putting the customer at the center of its work. For more information visit mascomabank.com.

Media Relations Contacts
Vested
alkami@fullyvested.com 

Marla Pieton
marla.pieton@alkami.com 

____________________

1 J.D. Power 2024 Mobile App Platform Certification ProgramSM recognition is based on successful completion of an audit and exceeding a customer experience benchmark through a survey of recent servicing interactions. For more information, visit www.jdpower.com/awards.

View original content to download multimedia:https://www.prnewswire.com/news-releases/mascoma-bank-advances-digital-banking-strategy-with-the-launch-of-alkamis-digital-sales--service-platform-302585015.html

SOURCE Alkami Technology, Inc.

FAQ

What did Alkami (ALKT) announce about Mascoma Bank on October 16, 2025?

Alkami announced Mascoma Bank is live with the full Digital Sales & Service Platform including onboarding, digital banking, and data & marketing.

Which Alkami solutions did Mascoma Bank deploy with ALKT's platform?

Mascoma deployed the Onboarding & Account Opening Solution, the Digital Banking Solution, and the Data & Marketing Solution.

How will the Alkami deployment affect Mascoma Bank's customer experience?

The deployment aims to improve onboarding, provide a modern digital experience, and enable personalized, anticipatory interactions using real-time insights.

Does Alkami (ALKT) have industry recognition mentioned in the announcement?

Yes. Alkami is noted as J.D. Power certified for providing an outstanding mobile banking platform experience in 2024 and 2025.

What is Anticipatory Banking as referenced in the Alkami and Mascoma announcement?

Anticipatory Banking refers to proactively identifying customer needs and delivering personalized interactions across the account lifecycle using platform data.