Alaska Airlines partners with James Beard award-winning chef to reimagine First Class menu
Alaska Airlines (ALK) is elevating its First Class dining experience through a partnership with Michelin-starred chef Brandon Jew of Mister Jiu's restaurant. Starting August 28, 2024, First Class passengers on flights between San Francisco (SFO) and New York (JFK) can enjoy Chef Jew's signature dishes, including congee, black cod, and braised duck. The menu features high-quality, locally sourced ingredients and blends Chinese techniques with seasonal Bay Area produce.
This collaboration aligns with Alaska's history of partnering with premium West Coast brands. The airline is also donating $5,000 to Gum Moon Women's Residence in support of Chef Jew's charitable efforts. Additionally, Alaska has expanded its Main Cabin menu to include hot meals on flights over 1,100 miles, offering up to five chef-curated dishes available for pre-order.
Alaska Airlines (ALK) sta elevando l'esperienza culinaria della sua First Class grazie a una collaborazione con lo chef stellato Michelin Brandon Jew del ristorante Mister Jiu's. A partire dal 28 agosto 2024, i passeggeri di First Class sui voli tra San Francisco (SFO) e New York (JFK) potranno gustare i piatti distintivi dello chef Jew, tra cui congee, merluzzo nero e anatra brasata. Il menu presenta ingredienti di alta qualità, provenienti localmente e combina tecniche cinesi con prodotti di stagione della Bay Area.
Questa collaborazione è in linea con la storia di Alaska di collaborare con marchi premium della West Coast. La compagnia aerea sta inoltre donnando $5,000 alla Gum Moon Women's Residence a sostegno degli sforzi filantropici dello chef Jew. Inoltre, Alaska ha ampliato il suo menu della Main Cabin per includere pasti caldi sui voli superiori a 1,100 miglia, offrendo fino a cinque piatti curati da chef disponibili per prenotazione anticipata.
Alaska Airlines (ALK) está elevando la experiencia gastronómica de su clase ejecutiva mediante una asociación con el chef galardonado con estrellas Michelin Brandon Jew del restaurante Mister Jiu's. A partir del 28 de agosto de 2024, los pasajeros de clase ejecutiva en vuelos entre San Francisco (SFO) y Nueva York (JFK) podrán disfrutar de los platos característicos del chef Jew, que incluyen congee, bacalao negro y pato estofado. El menú presenta ingredientes de alta calidad, de origen local y combina técnicas chinas con productos de temporada del Área de la Bahía.
Esta colaboración se alinea con la historia de Alaska de asociarse con marcas premium de la Costa Oeste. La aerolínea también está donando $5,000 a Gum Moon Women's Residence en apoyo de los esfuerzos caritativos del chef Jew. Además, Alaska ha ampliado su menú de la Main Cabin para incluir comidas calientes en vuelos de más de 1,100 millas, ofreciendo hasta cinco platos seleccionados por chefs disponibles para preordenar.
알래스카 항공(ALK)이 퍼스트 클래스 식사 경험을 향상시키고 있습니다 이는 미슐랭 스타 셰프 브랜든 주와의 파트너십 덕분입니다. 2024년 8월 28일부터 샌프란시스코(SFO)와 뉴욕(JFK) 간의 비행에서 퍼스트 클래스 승객은 주 셰프의 대표 요리인 쌀죽, 넙치, 오리 조림을 즐길 수 있습니다. 메뉴는 고품질의 지역 재료를 사용하여 계절에 맞는 베이 지역 농산물과 중국 요리 기법을 결합하고 있습니다.
이번 협업은 알래스카의 프리미엄 서부 해안 브랜드와 파트너십을 맺어 온 역사와 일치합니다. 또한 항공사는 주 셰프의 자선 활동을 지원하기 위해 Gum Moon 여성 거주소에 $5,000를 기부하고 있습니다. 더불어, 알래스카는 메인 캐빈 메뉴를 확장하여 1,100마일 이상의 비행에서 뜨거운 음식을 포함시켰습니다, 셰프가 선정한 최대 다섯 가지 요리를 사전 주문할 수 있습니다.
Alaska Airlines (ALK) s’élève en matière de gastronomie en classe affaires grâce à un partenariat avec le chef étoilé Michelin Brandon Jew du restaurant Mister Jiu's. À partir du 28 août 2024, les passagers en classe affaires sur les vols entre San Francisco (SFO) et New York (JFK) pourront déguster les plats signature du chef Jew, notamment du congee, du cabillaud noir et du canard braisé. Le menu propose des ingrédients de haute qualité, provenant localement et allie des techniques chinoises à des produits de saison de la baie de San Francisco.
Cette collaboration s'inscrit dans l'histoire d'Alaska de s'associer à des marques haut de gamme de la côte ouest. La compagnie aérienne fait également un don de 5 000 $ à Gum Moon Women's Residence pour soutenir les efforts caritatifs du chef Jew. De plus, Alaska a élargi son menu de la Main Cabin pour inclure des repas chauds sur les vols de plus de 1 100 miles, offrant jusqu'à cinq plats soigneusement sélectionnés par des chefs disponibles en précommande.
Alaska Airlines (ALK) verbessert das gastronomische Erlebnis in der First Class durch eine Partnerschaft mit dem mit Michelin-Sternen ausgezeichneten Chefkoch Brandon Jew vom Restaurant Mister Jiu's. Ab dem 28. August 2024 können Passagiere der First Class auf Flügen zwischen San Francisco (SFO) und New York (JFK) die charakteristischen Gerichte von Chef Jew genießen, darunter Congee, schwarzen Kabeljau und geschmortes Entenfleisch. Die Speisekarte bietet hochwertige, lokal bezogene Zutaten und kombiniert chinesische Kochtechniken mit saisonalen Produkten aus der Bay Area.
Diese Zusammenarbeit steht im Einklang mit der Geschichte von Alaska, Partnerschaften mit hochwertigen Marken an der Westküste einzugehen. Die Fluggesellschaft spendet außerdem 5.000 $ an die Gum Moon Women's Residence, um die wohltätigen Bemühungen von Chef Jew zu unterstützen. Darüber hinaus hat Alaska sein Main Cabin-Menü erweitert, um warme Mahlzeiten auf Flügen über 1.100 Meilen anzubieten, bei denen bis zu fünf ausgewählte Gerichte vorbestellt werden können.
- Partnership with Michelin-starred chef Brandon Jew enhances First Class dining experience
- Exclusive menu featuring high-quality, locally sourced ingredients on SFO-JFK routes
- Expansion of hot meal options to Main Cabin on flights over 1,100 miles
- $5,000 donation to Gum Moon Women's Residence, supporting local community
- None.
Our partnership with Chef Brandon Jew of Michelin-starred Mister Jiu's takes our First Class menu to new heights
Starting Aug. 14, guests will be able to preorder from the special menu, which features a series of Chef Jew's signature dishes, including his take on the classic Chinese breakfast porridge known as congee, black cod cooked to perfection with a side of silken tofu and tender slow-braised duck served with savory sesame egg noodles. We're using the same high-quality poultry from Liberty Farms in
This collaboration continues our momentum of elevating our already premium First Class dining experience. At
"We're grateful to Chef Jew for his partnership in this exciting initiative and ongoing commitment to elevate the travel experience for our guests with sky-high hospitality and world-class cuisine," said Todd Traynor-Corey, managing director of guest products at Alaska Airlines. "Our relationship with Chef Jew traces back several years ago, including working together to give back to the residents of
We're making Chef Jew's dishes, inspired by his Cantonese heritage and vibrant
Through this partnership and in support of Chef Jew's charitable efforts to the community, we are donating
"I'm so excited to partner with Alaska Airlines on their First Class menu, connecting my hometown of
Chef Jew recently maintained a Michelin star for his restaurant, located in the heart of
All our guests, no matter where they sit, can enjoy a premium culinary experience when traveling on
Full First Class Chef Brandon Jew Curated Menu
Route | Dish | Description |
SFO to JFK, JFK to SFO | Breakfast: Congee | Brown rice congee with soy cured eggs and braised pork belly. Served with a turnip cake, pickled cauliflower, hoisin and a hot chili sauce. |
SFO to JFK | Lunch/Dinner: Liberty Farms Braised Duck | Liberty Farms braised duck leg, sesame egg noodles and gai lan. Served with wood ear mushrooms, tofu skin and cucumbers. |
JFK to SFO | Lunch/Dinner: Black Cod & Silken Tofu | Roasted black cod topped with ginger-scallion sauce and silken tofu and mapo sauce, on top of a quinoa & farro blend with roasted shitake mushrooms. |
For our media kit, including still images and b-roll, click here.
*Hot meal options may not be available on some flights, including redeye flights or where catering is not available |
About Alaska Airlines
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