Princess Polly Lands in Los Angeles With First U.S. Store at Westfield Century City
- Princess Polly expands its global retail presence with the opening of its first U.S. store, indicating growth potential.
- The store's strategic design aims to engage and captivate shoppers, fostering a sense of community.
- Special events like product launches and meet-and-greets with influencers will be hosted at the store.
- None.
The Australian-born brand beloved by Gen Z makes its
Princess Polly's first
The newly unveiled 3,370-square-foot retail space will feature approximately 200 on-trend Princess Polly styles at any given time and will foster an immersive and interactive experience that goes well beyond shopping. Complete with aesthetically pleasing digital displays, a glamorous media wall, and personalized product recommendations, the store was strategically designed to engage and captivate shoppers while also serving as a marketing and content engine. Bringing to life the sense of community that Princess Polly has grown through social media, the store will host special events such as product launches, meet-and-greets with influencers, and styling workshops.
"Opening our first store in the
“This is an exceptional achievement for Princess Polly,” said Ciaran Long, Interim CEO of a.k.a. Brands. “Consumers in the
"It is a huge honor to be the home of Princess Polly's first retail store in
The store will open on Friday, September 8th, at 10am Pacific Time. The store hours will be open Monday-Thursday 10am-9pm, Friday-Saturday 10am-10pm and Sunday 11am-8pm. To shop Princess Polly products online, visit us.princesspolly.com.
About Princess Polly
Princess Polly is a global online fashion powerhouse, creating both clothes and content for its audience of trendsetters. As industry pioneers, the Princess Polly digital space is constantly evolving, offering customers an unparalleled online shopping experience. With an in-house team of designers and creatives, avid customers keep coming back for the latest looks, exclusive designs and timeless trends. The brand’s bold focus on environment, community and diversity continues to solidify its position as the go-to destination for the mindful and highly engaged generations. Founded in 2010,
About a.k.a. Brands
a.k.a. Brands is a brand accelerator of next generation fashion brands. Each brand in the a.k.a. portfolio targets a distinct Gen Z and millennial audience, creates authentic and inspiring social content and offers quality exclusive merchandise. a.k.a. Brands leverages its next-generation retail platform to help each brand accelerate its growth, scale in new markets and enhance its profitability. Current brands in the a.k.a. Brands portfolio include Princess Polly, Culture Kings, mnml and Petal & Pup.
About Westfield Century City
A
View source version on businesswire.com: https://www.businesswire.com/news/home/20230908844440/en/
Investor
investors@aka-brands.com
Media
media@aka-brands.com
Source: a.k.a. Brands