Accenture Acquires Businet System to Help Clients Deliver Personalized and Seamless Cloud-Based Ecommerce Experiences at Speed and Scale
Accenture (NYSE: ACN) has acquired Businet System, a leader in Salesforce Commerce Cloud e-commerce in Japan. This acquisition aims to enhance Accenture’s digital commerce capabilities, providing personalized and customized experiences for clients. Businet System has over 20 years of experience and a proprietary order management system tailored for the retail and apparel sectors. The acquisition is anticipated to strengthen Accenture's market position as consumer purchasing behaviors shift due to COVID-19. Financial terms of the deal were not disclosed.
- Expansion of Accenture's e-commerce capabilities in Japan.
- Enhanced personalized customer experiences through technology integration.
- Access to Businet System's proprietary order management system.
- None.
Accenture (NYSE: ACN) has acquired Businet System, a leader in developing and operating Salesforce Commerce Cloud-based ecommerce sites in Japan, with a proprietary order management system (OMS) for the apparel and retail industries.
Businet Systems is now part of Accenture Interactive (Photo: Business Wire)
As the world of ecommerce has fundamentally shifted, companies are looking for a customized and personalized experience for their customers powered by technology. Accenture’s breadth of technological capabilities together with human ingenuity combined with Businet System’s industry ecommerce capabilities will be a winning formula for clients. Businet System’s 40 employees will join Accenture Interactive in Japan. Terms of the transaction were not disclosed.
“Every investment we make is an investment in our clients’ future success,” said Brian Whipple, CEO, Accenture Interactive. “The acquisition of Businet System further underscores our commitment to helping our clients navigate the complexities of digital commerce today, which will continue to be of utmost importance for our clients’ growth.”
Since its founding in 1999, Businet System has developed and operated ecommerce sites for more than 60 companies mainly within the domestic apparel and retail industries. Businet System’s proprietary OMS works seamlessly with Salesforce Commerce Cloud and has been implemented at clients across industries.
Accenture Japan Market Unit lead, Atsushi Egawa said, "As COVID-19 continues to drive lifestyle changes in Japan, consumer purchasing behavior is undergoing a major shift. To better understand consumer needs and gain a competitive advantage, retailers need to provide more personalized experiences by digitizing the customer interface across a variety of devices. Through the acquisition of Businet System, Accenture is strengthening its ecommerce services, from strategy to system design, development and operation, to help our clients grow their businesses."
Combined with Accenture’s broader global ecosystem, including its long-standing strategic relationship with Salesforce, this acquisition will help clients reimagine their ecommerce business around delivering exceptional experiences for their customers.
Businet System CEO Akio Nakada said, "As digital technology becomes more and more embedded in our lives, consumers are demanding more convenience and a more personalized experience. As a result, agility, efficiency and overall a better experience for consumers is driving companies to bring ecommerce, one of their most important digital touchpoints, in-house. With the entire market at a major turning point, we are confident that we can help our clients continue to grow by combining our 20-year track record of building and operating ecommerce sites with Accenture's experience-driven capabilities."
About Businet System
Businet System is derived from the phrase "business network." By placing the greatest importance on our connections to our customers (our network), our goal is to support their growth as a long-term, equal partner. Businet System has earned a reputation for building advanced ecommerce systems and solutions for customers in the apparel and retail industries that incorporate Salesforce Commerce Cloud, a cloud-based ecommerce solution from salesforce.com. For more information on Businet System, visit http://www.businet-s.co.jp/.
About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services — all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 514,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at www.accenture.com.
Accenture Interactive is reimagining business through experience. We drive sustainable growth by creating meaningful experiences that live at the intersection of purpose and innovation. By connecting deep human and business insights with the possibilities of technology, we design, build, communicate and run experiences that make lives easier, more productive and rewarding. Accenture Interactive is ranked the world’s largest digital agency by Ad Age and has been named a Most Innovative Company by Fast Company. To learn more, follow us @AccentureACTIVE and visit www.accentureinteractive.com.
Forward-Looking Statements
Except for the historical information and discussions contained herein, statements in this news release may constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Words such as “may,” “will,” “should,” “likely,” “anticipates,” “expects,” “intends,” “plans,” “projects,” “believes,” “estimates,” “positioned,” “outlook” and similar expressions are used to identify these forward-looking statements. These statements involve a number of risks, uncertainties and other factors that could cause actual results to differ materially from those expressed or implied. Many of the following risks, uncertainties and other factors identified below are, and will be, amplified by the COVID-19 pandemic. These risks include, without limitation, risks that: the transaction might not achieve the anticipated benefits for Accenture; Accenture’s results of operations have been significantly adversely affected and could in the future be materially adversely impacted by the COVID-19 pandemic; Accenture’s results of operations have been, and may in the future be, adversely affected by volatile, negative or uncertain economic and political conditions and the effects of these conditions on the company’s clients’ businesses and levels of business activity; Accenture’s business depends on generating and maintaining ongoing, profitable client demand for the company’s services and solutions including through the adaptation and expansion of its services and solutions in response to ongoing changes in technology and offerings, and a significant reduction in such demand or an inability to respond to the evolving technological environment could materially affect the company’s results of operations; if Accenture is unable to keep its supply of skills and resources in balance with client demand around the world and attract and retain professionals with strong leadership skills, the company’s business, the utilization rate of the company’s professionals and the company’s results of operations may be materially adversely affected; Accenture could face legal, reputational and financial risks if the company fails to protect client and/or company data from security incidents or cyberattacks; the markets in which Accenture operates are highly competitive, and Accenture might not be able to compete effectively; Accenture’s profitability could materially suffer if the company is unable to obtain favorable pricing for its services and solutions, if the company is unable to remain competitive, if its cost-management strategies are unsuccessful or if it experiences delivery inefficiencies or fail to satisfy certain agreed-upon targets or specific service levels; changes in Accenture’s level of taxes, as well as audits, investigations and tax proceedings, or changes in tax laws or in their interpretation or enforcement, could have a material adverse effect on the company’s effective tax rate, results of operations, cash flows and financial condition; Accenture’s ability to attract and retain business and employees may depend on its reputation in the marketplace; as a result of Accenture’s geographically diverse operations and its growth strategy to continue to expand in its key markets around the world, the company is more susceptible to certain risks; Accenture’s business could be materially adversely affected if the company incurs legal liability; Accenture’s work with government clients exposes the company to additional risks inherent in the government contracting environment; Accenture’s results of operations could be materially adversely affected by fluctuations in foreign currency exchange rates; if Accenture is unable to manage the organizational challenges associated with its size, the company might be unable to achieve its business objectives; if Accenture does not successfully manage and develop its relationships with key alliance partners or fails to anticipate and establish new alliances in new technologies, the company’s results of operations could be adversely affected; Accenture might not be successful at acquiring, investing in or integrating businesses, entering into joint ventures or divesting businesses; if Accenture is unable to protect or enforce its intellectual property rights or if Accenture’s services or solutions infringe upon the intellectual property rights of others or the company loses its ability to utilize the intellectual property of others, its business could be adversely affected; Accenture’s results of operations and share price could be adversely affected if it is unable to maintain effective internal controls; changes to accounting standards or in the estimates and assumptions Accenture makes in connection with the preparation of its consolidated financial statements could adversely affect its financial results; Accenture might be unable to access additional capital on favorable terms or at all and if the company raises equity capital, it may dilute its shareholders’ ownership interest in the company; Accenture may be subject to criticism and negative publicity related to its incorporation in Ireland; as well as the risks, uncertainties and other factors discussed under the “Risk Factors” heading in Accenture plc’s most recent Annual Report on Form 10-K, Quarterly Report on Form 10-Q and other documents filed with or furnished to the Securities and Exchange Commission. Statements in this news release speak only as of the date they were made, and Accenture undertakes no duty to update any forward-looking statements made in this news release or to conform such statements to actual results or changes in Accenture’s expectations.
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