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Achieve Life Sciences Promotes Jaime Xinos to Chief Commercial Officer to Advance Commercial Readiness of Cytisinicline

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Achieve Life Sciences, Inc. (Nasdaq: ACHV) has promoted Jaime Xinos to Chief Commercial Officer, effective immediately. In her expanded role, Ms. Xinos will oversee all commercial operations and lead the company's strategic preparations for the anticipated U.S. launch of cytisinicline, a treatment for nicotine dependence. Her responsibilities include driving readiness across key stakeholders, including patients, healthcare providers, and payors.

Ms. Xinos, who has been with Achieve since 2017, will focus on developing innovative, patient-first, digital strategies and forging strategic partnerships to ensure a successful market entry for cytisinicline upon FDA approval. With nearly 25 years of commercial experience in the biotechnology and pharmaceutical industries, Ms. Xinos is recognized as an inspirational thought leader in translating scientific advancements into business strategies.

Achieve Life Sciences, Inc. (Nasdaq: ACHV) ha promosso Jaime Xinos a Chief Commercial Officer, con effetto immediato. Nel suo ruolo ampliato, la signora Xinos supervisionerà tutte le operazioni commerciali e guiderà i preparativi strategici dell'azienda per il previsto lancio negli Stati Uniti di cytisinicline, un trattamento per la dipendenza da nicotina. Le sue responsabilità includono garantire la preparazione tra i principali stakeholder, inclusi pazienti, fornitori di servizi sanitari e pagatori.

La signora Xinos, che è con Achieve dal 2017, si concentrerà nello sviluppare strategie digitali innovative e incentrate sui pazienti, nonché nel forgiare partnership strategiche per garantire un'entrata di successo nel mercato per cytisinicline, una volta approvato dalla FDA. Con quasi 25 anni di esperienza commerciale nei settori della biotecnologia e farmaceutico, la signora Xinos è riconosciuta come una leader di pensiero ispiratrice nel tradurre i progressi scientifici in strategie aziendali.

Achieve Life Sciences, Inc. (Nasdaq: ACHV) ha promovido a Jaime Xinos como Directora Comercial, con efecto inmediato. En su nuevo rol ampliado, la Sra. Xinos supervisará todas las operaciones comerciales y liderará los preparativos estratégicos de la empresa para el esperado lanzamiento en EE. UU. de cytisinicline, un tratamiento para la dependencia de la nicotina. Sus responsabilidades incluyen impulsar la preparación entre los principales interesados, incluidos pacientes, proveedores de atención médica y pagadores.

La Sra. Xinos, que ha estado con Achieve desde 2017, se enfocará en desarrollar estrategias digitales innovadoras centradas en el paciente y en forjar asociaciones estratégicas para asegurar una entrada exitosa al mercado de cytisinicline tras la aprobación de la FDA. Con casi 25 años de experiencia comercial en las industrias de biotecnología y farmacéutica, la Sra. Xinos es reconocida como una líder de pensamiento inspiradora en la traducción de avances científicos en estrategias empresariales.

Achieve Life Sciences, Inc. (Nasdaq: ACHV)는 Jaime Xinos를 최고 상업 책임자로 즉시 승진시켰습니다. 그녀의 확대된 역할에서 Xinos씨는 모든 상업 운영을 감독하고, cytisinicline의 미국 출시를 위한 회사의 전략적 준비를 이끌 것입니다. 그녀의 책임에는 환자, 의료 제공자 및 보험자 등 주요 이해관계자 간의 준비 상태를 확보하는 것이 포함됩니다.

Xinos씨는 2017년부터 Achieve에서 근무해 왔으며, 환자 중심의 혁신적인 디지털 전략을 개발하고 FDA 승인을 통과한 후 cytisinicline의 성공적인 시장 진입을 위해 전략적 파트너십을 구축하는 데 집중할 것입니다. 생명공학 및 제약 산업에서 25년 가까운 상업 경험을 가진 Xinos씨는 과학적 발전을 비즈니스 전략으로 전환하는 영감을 주는 사고 리더로 인정받고 있습니다.

Achieve Life Sciences, Inc. (Nasdaq: ACHV) a promu Jaime Xinos au poste de Directrice Commerciale, avec effet immédiat. Dans son rôle élargi, Mme Xinos supervisera toutes les opérations commerciales et dirigera les préparatifs stratégiques de l'entreprise pour le lancement prévu de cytisinicline aux États-Unis, un traitement de la dépendance à la nicotine. Ses responsabilités incluent la préparation des principaux acteurs, y compris les patients, les professionnels de la santé et les payeurs.

Mme Xinos, qui est chez Achieve depuis 2017, se concentrera sur le développement de stratégies numériques innovantes axées sur le patient et sur l'établissement de partenariats stratégiques pour assurer une entrée réussie sur le marché pour cytisinicline après approbation de la FDA. Fort de près de 25 ans d'expérience commerciale dans les secteurs de la biotechnologie et de la pharmacie, Mme Xinos est reconnue comme une leader d'opinion inspirante qui traduit les avancées scientifiques en stratégies commerciales.

Achieve Life Sciences, Inc. (Nasdaq: ACHV) hat Jaime Xinos zur Chief Commercial Officer befördert, die sofort in Kraft tritt. In ihrer erweiterten Rolle wird Frau Xinos alle kommerziellen Operationen überwachen und die strategischen Vorbereitungen des Unternehmens für die erwartete Markteinführung von cytisinicline, einer Behandlung der Nikotinabhängigkeit, leiten. Zu ihren Aufgaben gehört es, die Bereitschaft bei den wichtigsten Akteuren, einschließlich Patienten, Gesundheitsdienstleistern und Zahlungsträgern, voranzutreiben.

Frau Xinos, die seit 2017 bei Achieve ist, wird sich darauf konzentrieren, innovative, patientenorientierte digitale Strategien zu entwickeln und strategische Partnerschaften zu schließen, um einen erfolgreichen Markteintritt für cytisinicline nach der FDA-Zulassung zu gewährleisten. Mit nahezu 25 Jahren kommerzieller Erfahrung in der Biotechnologie- und Pharmaindustrie wird Frau Xinos als inspirierende Vordenkerin angesehen, die wissenschaftliche Fortschritte in Geschäftsstrategien umsetzt.

Positive
  • Promotion of experienced executive to Chief Commercial Officer
  • Strategic preparation for anticipated U.S. launch of cytisinicline
  • Focus on innovative, patient-first, digital strategies for market entry
  • Potential to be the first new FDA-approved treatment for nicotine dependence in nearly two decades
Negative
  • None.

SEATTLE and VANCOUVER, British Columbia, Oct. 16, 2024 (GLOBE NEWSWIRE) -- Achieve Life Sciences, Inc. (Nasdaq: ACHV), a late-stage pharmaceutical company dedicated to the global development and commercialization of cytisinicline for the treatment of nicotine dependence, is pleased to announce the promotion of Ms. Jaime Xinos to Chief Commercial Officer, effective immediately.

Ms. Xinos has been with Achieve Life Sciences since 2017, serving as Executive Vice President of Commercial. In her expanded role, she will oversee all commercial operations and lead the company’s strategic preparations for the anticipated U.S. launch of cytisinicline. This includes driving readiness across key stakeholders, including patients, healthcare providers, and payors. These efforts will help position cytisinicline for a successful launch upon FDA approval.

Rick Stewart, CEO of Achieve Life Sciences, commented, “We are thrilled to promote Jaime to Chief Commercial Officer, where she will continue to build upon her leadership in driving our commercial initiatives. Her focus on developing innovative, patient-first, digital strategies is critical to our efforts to successfully bring cytisinicline to market. Jaime’s leadership will not only enhance cytisinicline’s commercial readiness but will also be pivotal in helping millions of people struggling with smoking and vaping addiction who are seeking new solutions to quit following FDA approval.”

Ms. Xinos will spearhead Achieve’s efforts to forge strategic partnerships with partners and commercialization experts with proven experience that understand the unique challenges of small biotech companies launching their first product and offer value-driven, efficient solutions designed to ensure successful market entry.

“I’m honored to step into this expanded role as Chief Commercial Officer at such a pivotal time for Achieve Life Sciences,” said Ms. Xinos. “Cytisinicline’s potential to become the first new FDA-approved treatment for nicotine dependence in nearly two decades offers an unparalleled opportunity to make a meaningful impact on global public health. My focus will be on fostering strong collaborations with key stakeholders and executing a targeted, innovative strategy that can drive value while improving the lives of the patients we serve.”

Ms. Xinos brings nearly 25 years of commercial experience in the biotechnology and pharmaceutical industries, having held positions of increasing responsibility at companies including OncoGenex, Pfizer, Novartis, and Abbott Laboratories. She is recognized as an inspirational thought leader, adept at translating scientific advancements into business strategies and developing commercial frameworks for specialty products across all stages of the product lifecycle. Ms. Xinos holds a Bachelor of Arts (B.A.) in Liberal Arts and Sciences and a Master of Business Administration (MBA) both from the University of Illinois.

About Achieve and Cytisinicline
Achieve’s focus is to address the global smoking health and nicotine addiction epidemic through the development and commercialization of cytisinicline. There are approximately 29 million adults in the United States alone who smoke combustible cigarettes.1 Tobacco use is currently the leading cause of preventable death that is responsible for more than eight million deaths worldwide and nearly half a million deaths in the United States annually.2,3 More than 87% of lung cancer deaths, 61% of all pulmonary disease deaths, and 32% of all deaths from coronary heart disease are attributable to smoking and exposure to secondhand smoke.3 

In addition, there are over 11 million adults in the United States who use e-cigarettes, also known as vaping.4 In 2024, approximately 1.6 million middle and high school students in the United States reported using e-cigarettes.5 Currently, there are no FDA-approved treatments indicated specifically as an aid to nicotine e-cigarette cessation.

Cytisinicline is a plant-based alkaloid with a high binding affinity to the nicotinic acetylcholine receptor. It is believed to aid in treating nicotine addiction for smoking and e-cigarette cessation by interacting with nicotine receptors in the brain, reducing the severity of nicotine craving symptoms, and reducing the reward and satisfaction associated with nicotine products. Cytisinicline is an investigational product candidate being developed for the treatment of nicotine addiction and has not been approved by the Food and Drug Administration for any indication in the United States.

Forward Looking Statements
This press release contains forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, including, but not limited to, statements regarding the timing and nature of cytisinicline clinical development and regulatory review and approval, data results and commercialization activities, the potential market size for cytisinicline, the potential benefits, efficacy, safety and tolerability of cytisinicline, the ability to discover and develop new uses for cytisinicline, including but not limited to as an e-cigarette cessation product, the development and effectiveness of new treatments, and the successful commercialization of cytisinicline. All statements other than statements of historical fact are statements that could be deemed forward-looking statements. Achieve may not actually achieve its plans or product development goals in a timely manner, if at all, or otherwise carry out its intentions or meet its expectations or projections disclosed in these forward-looking statements. These statements are based on management’s current expectations and beliefs and are subject to a number of risks, uncertainties and assumptions that could cause actual results to differ materially from those described in the forward-looking statements, including, among others, the risk that cytisinicline may not demonstrate the hypothesized or expected benefits; the risk that Achieve may not be able to obtain additional financing to fund the development and commercialization of cytisinicline; the risk that cytisinicline will not receive regulatory approval or be successfully commercialized; the risk that new developments in the smoking cessation landscape require changes in business strategy or clinical development plans; the risk that Achieve’s intellectual property may not be adequately protected; general business and economic conditions; risks related to the impact on our business of macroeconomic and geopolitical conditions, including inflation, volatile interest rates, volatility in the debt and equity markets, actual or perceived instability in the global banking system, global health crises and pandemics and geopolitical conflict and the other factors described in the risk factors set forth in Achieve’s filings with the Securities and Exchange Commission from time to time, including Achieve’s Annual Reports on Form 10-K and Quarterly Reports on Form 10-Q. Achieve undertakes no obligation to update the forward-looking statements contained herein or to reflect events or circumstances occurring after the date hereof, other than as may be required by applicable.

Investor Relations Contact
Rich Cockrell
achv@cg.capital
(404) 736-3838

Media Contact
Glenn Silver
Glenn.Silver@Finnpartners.com
(646) 871-8485

References 
1VanFrank B, Malarcher A, Cornelius ME, Schecter A, Jamal A, Tynan M. Adult Smoking Cessation — United States, 2022. MMWR Morb Mortal Wkly Rep 2024;73:633–641. 
2World Health Organization. WHO Report on the Global Tobacco Epidemic, 2019. Geneva: World Health Organization, 2017. 
3U.S. Department of Health and Human Services. The Health Consequences of Smoking – 50 Years of Progress. A Report of the Surgeon General, 2014. 
4Cornelius ME, Loretan CG, Jamal A, et al. Tobacco Product Use Among Adults – United States, 2021. MMWR Morb Mortal Wkly Rep 2023;72:475–483. 
5Park-Lee E, Jamal A, Cowan H, et al. Notes from the Field: E-Cigarette and Nicotine Pouch Use Among Middle and High School Students — United States, 2024. MMWR Morb Mortal Wkly Rep 2024;73:774–778.


FAQ

Who was promoted to Chief Commercial Officer at Achieve Life Sciences (ACHV)?

Jaime Xinos was promoted to Chief Commercial Officer at Achieve Life Sciences (ACHV), effective immediately.

What is the main product Achieve Life Sciences (ACHV) is preparing to launch?

Achieve Life Sciences (ACHV) is preparing to launch cytisinicline, a treatment for nicotine dependence, pending FDA approval.

What is Jaime Xinos' primary focus in her new role at Achieve Life Sciences (ACHV)?

Jaime Xinos' primary focus is to lead strategic preparations for the U.S. launch of cytisinicline, including driving readiness across key stakeholders and developing innovative, patient-first, digital strategies.

How long has Jaime Xinos been with Achieve Life Sciences (ACHV)?

Jaime Xinos has been with Achieve Life Sciences (ACHV) since 2017, previously serving as Executive Vice President of Commercial.

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