American Rebel H Financials
This page shows American Rebel H (AREB) financial statements, including the income statement, balance sheet, cash flow statement, and key financial ratios. View 11 years of annual fundamentals and quarterly data, with year-over-year growth rates and compound annual growth rates (CAGR). All figures are derived from SEC filings (10-K and 10-Q reports).
Financial Health Signals
Based on FY2025 annual data. Scores normalized against common benchmarks. How we calculate these scores
American Rebel H has an operating margin of -155.0%, meaning the company retains $-155 of operating profit per $100 of revenue. This below-average margin results in a low score of 0/100, suggesting thin profitability after operating expenses. This is down from -107.0% the prior year.
American Rebel H's revenue declined 16.6% year-over-year, from $11.4M to $9.5M. This contraction results in a growth score of 6/100.
American Rebel H has elevated debt relative to equity (D/E of 6.26), meaning the company relies heavily on borrowed funds. This high leverage results in a low score of 0/100, reflecting increased financial risk.
American Rebel H's current ratio of 0.22 means current assets barely cover short-term liabilities. This tight liquidity results in a low score of 0/100, which could limit financial flexibility.
While American Rebel H generated -$7.2M in operating cash flow, capex of $329K consumed most of it, leaving -$7.6M in free cash flow. This results in a low score of 0/100, reflecting heavy capital investment rather than weak cash generation.
American Rebel H generates a -783.4% ROE, indicating limited profit relative to shareholders' investment. This results in a returns score of 0/100.
American Rebel H passes 3 of 9 financial strength tests. 2 of 4 profitability signals pass, 1 of 3 leverage/liquidity signals pass, neither operating efficiency signal passes.
For every $1 of reported earnings, American Rebel H generates $0.21 in operating cash flow (-$7.2M OCF vs -$34.3M net income). This low ratio suggests earnings are primarily driven by accounting accruals rather than cash generation, which may not be sustainable.
American Rebel H earns $-123.0 in operating income for every $1 of interest expense (-$14.8M vs $120K). This narrow margin raises concern about the company's ability to service its debt if operating income declines.
Key Financial Metrics
Earnings & Revenue
American Rebel H generated $9.5M in revenue in fiscal year 2025. This represents a decrease of 16.6% from the prior year.
American Rebel H's EBITDA was -$14.5M in fiscal year 2025, measuring earnings before interest, taxes, depreciation, and amortization. This represents a decrease of 21.1% from the prior year.
American Rebel H reported -$34.3M in net income in fiscal year 2025. This represents a decrease of 95.0% from the prior year.
American Rebel H earned $-63214.16 per diluted share (EPS) in fiscal year 2025. This represents a decrease of 20497.0% from the prior year.
Cash & Balance Sheet
American Rebel H generated -$7.6M in free cash flow in fiscal year 2025, representing cash available after capex. This represents a decrease of 7.6% from the prior year.
American Rebel H held $148K in cash against $0 in long-term debt as of fiscal year 2025.
American Rebel H had 233,366 shares outstanding in fiscal year 2025. This represents a decrease of 90.1% from the prior year.
Margins & Returns
American Rebel H's gross margin was -2.1% in fiscal year 2025, indicating the percentage of revenue retained after direct costs. This is down 1.0 percentage points from the prior year.
American Rebel H's operating margin was -155.0% in fiscal year 2025, reflecting core business profitability. This is down 48.0 percentage points from the prior year.
American Rebel H's net profit margin was -360.5% in fiscal year 2025, showing the share of revenue converted to profit. This is down 206.3 percentage points from the prior year.
American Rebel H's ROE was -783.4% in fiscal year 2025, measuring profit generated per dollar of shareholder equity.
Capital Allocation
American Rebel H invested $79K in research and development in fiscal year 2025. This represents a decrease of 79.6% from the prior year.
American Rebel H invested $329K in capex in fiscal year 2025, funding long-term assets and infrastructure. This represents an increase of 10561.3% from the prior year.
AREB Income Statement
| Metric | Q2'26 | Q1'26 | Q4'25 | Q3'25 | Q2'25 | Q1'25 | Q4'24 | Q3'24 |
|---|---|---|---|---|---|---|---|---|
| Revenue | $1.9M-34.0% | $2.8M+13.2% | $2.5M+40.8% | $1.8M-23.7% | $2.3M-28.2% | $3.3M-19.5% | $4.0M-11.7% | $4.6M |
| Cost of Revenue | $2.1M-27.8% | $2.9M+29.3% | $2.2M-2.4% | $2.3M-19.7% | $2.8M-12.1% | $3.2M+0.7% | $3.2M-39.9% | $5.3M |
| Gross Profit | -$198K-530.4% | -$31K-110.9% | $289K+158.6% | -$494K+0.9% | -$498K-1724.5% | $31K-96.4% | $841K+212.2% | -$750K |
| R&D Expenses | $160K-75.3% | $648K+593.7% | $93K+128.5% | -$328K-218.2% | $277K-17.8% | $338K+242.5% | $99K | N/A |
| SG&A Expenses | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Operating Income | -$3.7M+12.3% | -$4.2M-41.5% | -$3.0M+40.1% | -$5.0M-376.1% | -$1.0M+73.6% | -$3.9M-73.4% | -$2.3M+44.0% | -$4.1M |
| Interest Expense | $329K-23.5% | $430K-40.6% | $724K-60.7% | $1.8M+183.6% | $649K-38.5% | $1.1M+149.0% | $424K+276.1% | $113K |
| Income Tax | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Net Income | -$5.2M+71.2% | -$18.1M-258.5% | -$5.1M+36.0% | -$7.9M-352.1% | -$1.7M+66.7% | -$5.3M-94.5% | -$2.7M+55.9% | -$6.1M |
| EPS (Diluted) | $-32.44-507.5% | $-5.34 | $-23.45 | N/A | $-3032.24-1408.5% | $-201.01-631.7% | $-27.47 | N/A |
AREB Balance Sheet
| Metric | Q2'26 | Q1'26 | Q4'25 | Q3'25 | Q2'25 | Q1'25 | Q4'24 | Q3'24 |
|---|---|---|---|---|---|---|---|---|
| Total Assets | $31.7M+111.2% | $15.0M+54.9% | $9.7M-3.0% | $10.0M+13.1% | $8.9M-32.8% | $13.2M-10.5% | $14.7M+27.4% | $11.5M |
| Current Assets | $9.0M-22.4% | $11.6M+88.1% | $6.2M-2.1% | $6.3M-14.9% | $7.4M-21.5% | $9.5M-11.4% | $10.7M+13.4% | $9.4M |
| Cash & Equivalents | $722K+58.0% | $457K+34.2% | $341K+18.5% | $288K+125.2% | $128K-71.8% | $453K-32.9% | $675K-37.3% | $1.1M |
| Inventory | $3.6M-2.0% | $3.6M-13.7% | $4.2M-7.7% | $4.6M-14.4% | $5.3M-16.3% | $6.4M-2.4% | $6.5M+16.8% | $5.6M |
| Accounts Receivable | $721K-52.2% | $1.5M+18.1% | $1.3M+9.1% | $1.2M-38.3% | $1.9M-11.5% | $2.1M-27.8% | $3.0M+11.0% | $2.7M |
| Goodwill | N/A | N/A | N/A | N/A | N/A | $2.0M0.0% | $2.0M0.0% | $2.0M |
| Total Liabilities | $28.4M+56.2% | $18.2M+2.5% | $17.7M+0.5% | $17.6M+39.1% | $12.7M-13.3% | $14.6M+57.5% | $9.3M+24.3% | $7.5M |
| Current Liabilities | $26.7M+63.9% | $16.3M+4.1% | $15.6M+2.4% | $15.3M+25.1% | $12.2M+20.6% | $10.1M+19.8% | $8.5M+23.0% | $6.9M |
| Long-Term Debt | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Total Equity | $3.4M+208.0% | -$3.1M+61.0% | -$8.0M-5.0% | -$7.6M-99.3% | -$3.8M-162.3% | -$1.5M-158.2% | $2.5M-38.5% | $4.1M |
| Retained Earnings | -$93.5M-5.9% | -$88.3M-25.9% | -$70.1M-7.8% | -$65.1M-13.8% | -$57.2M-7.6% | -$53.2M-11.0% | -$47.9M-0.9% | -$47.5M |
AREB Cash Flow Statement
| Metric | Q2'26 | Q1'26 | Q4'25 | Q3'25 | Q2'25 | Q1'25 | Q4'24 | Q3'24 |
|---|---|---|---|---|---|---|---|---|
| Operating Cash Flow | -$1.6M+42.8% | -$2.8M-414.8% | -$546K+71.6% | -$1.9M-37.3% | -$1.4M+21.8% | -$1.8M+6.2% | -$1.9M-102.6% | -$942K |
| Capital Expenditures | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Free Cash Flow | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Investing Cash Flow | -$100K-149.2% | -$40K-1660.6% | -$2K+74.8% | -$9K-176.0% | $12K+286.6% | -$6K-1648.5% | $410+100.7% | -$58K |
| Financing Cash Flow | -$26K-100.3% | $7.6M+1161.9% | $602K-71.2% | $2.1M+84.5% | $1.1M-28.0% | $1.6M+9.7% | $1.4M+179.2% | $514K |
| Dividends Paid | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Share Buybacks | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
AREB Financial Ratios
| Metric | Q2'26 | Q1'26 | Q4'25 | Q3'25 | Q2'25 | Q1'25 | Q4'24 | Q3'24 |
|---|---|---|---|---|---|---|---|---|
| Gross Margin | -10.5%-9.4pp | -1.1%-12.6pp | 11.5%+39.2pp | -27.7%-6.4pp | -21.3%-22.2pp | 0.9%-19.9pp | 20.8%+37.2pp | -16.4% |
| Operating Margin | -196.0%-48.3pp | -147.7%-29.6pp | -118.1%+159.7pp | -277.8%-233.3pp | -44.5%+76.7pp | -121.3%-65.0pp | -56.3%+32.4pp | -88.8% |
| Net Margin | -278.6%+359.5pp | -638.1%-436.6pp | -201.5%+241.7pp | -443.1%-368.4pp | -74.8%+86.6pp | -161.4%-94.6pp | -66.8%+66.8pp | -133.6% |
| Return on Equity | -154.8% | N/A | N/A | N/A | N/A | N/A | -107.8%+42.5pp | -150.3% |
| Return on Assets | -16.5%+104.2pp | -120.7%-68.5pp | -52.1%+26.8pp | -79.0%-59.2pp | -19.8%+20.2pp | -39.9%-21.6pp | -18.4%+34.7pp | -53.0% |
| Current Ratio | 0.34-0.4 | 0.72+0.3 | 0.40-0.0 | 0.41-0.2 | 0.61-0.3 | 0.93-0.3 | 1.26-0.1 | 1.37 |
| Debt-to-Equity | 8.40+14.2 | -5.81-3.6 | -2.21+0.1 | -2.31+1.0 | -3.31+6.7 | -10.02-13.7 | 3.70+1.9 | 1.83 |
| FCF Margin | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
Note: The current ratio is below 1.0 (0.22), indicating current liabilities exceed current assets, which may suggest potential short-term liquidity concerns.
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Frequently Asked Questions
What is American Rebel H's annual revenue?
American Rebel H (AREB) reported $9.5M in total revenue for fiscal year 2025. This represents a -16.6% change compared to the previous fiscal year. Revenue measures the total income earned from the company's primary business operations before any expenses are deducted.
How fast is American Rebel H's revenue growing?
American Rebel H (AREB) revenue declined by 16.6% year-over-year, from $11.4M to $9.5M in fiscal year 2025.
Is American Rebel H profitable?
No, American Rebel H (AREB) reported a net income of -$34.3M in fiscal year 2025, with a net profit margin of -360.5%.
What is American Rebel H's EBITDA?
American Rebel H (AREB) had EBITDA of -$14.5M in fiscal year 2025, measuring earnings before interest, taxes, depreciation, and amortization.
What is American Rebel H's gross margin?
American Rebel H (AREB) had a gross margin of -2.1% in fiscal year 2025, indicating the percentage of revenue retained after direct costs of goods sold.
What is American Rebel H's operating margin?
American Rebel H (AREB) had an operating margin of -155.0% in fiscal year 2025, reflecting the profitability of core business operations before interest and taxes.
What is American Rebel H's net profit margin?
American Rebel H (AREB) had a net profit margin of -360.5% in fiscal year 2025, representing the share of revenue converted into profit after all expenses.
What is American Rebel H's return on equity (ROE)?
American Rebel H (AREB) has a return on equity of -783.4% for fiscal year 2025, measuring how efficiently the company generates profit from shareholder equity.
What is American Rebel H's free cash flow?
American Rebel H (AREB) generated -$7.6M in free cash flow during fiscal year 2025. This represents a -7.6% change compared to the previous fiscal year. Free cash flow represents the cash a company generates after accounting for capital expenditures, and is widely used to assess financial flexibility and shareholder value.
What is American Rebel H's operating cash flow?
American Rebel H (AREB) generated -$7.2M in operating cash flow during fiscal year 2025, representing cash generated from core business activities.
What are American Rebel H's total assets?
American Rebel H (AREB) had $31.8M in total assets as of fiscal year 2025, including both current and long-term assets.
What are American Rebel H's capital expenditures?
American Rebel H (AREB) invested $329K in capital expenditures during fiscal year 2025, funding long-term assets and infrastructure.
How much does American Rebel H spend on research and development?
American Rebel H (AREB) invested $79K in research and development during fiscal year 2025.
What is American Rebel H's current ratio?
American Rebel H (AREB) had a current ratio of 0.22 as of fiscal year 2025, which is below 1.0, which may suggest potential liquidity concerns.
What is American Rebel H's debt-to-equity ratio?
American Rebel H (AREB) had a debt-to-equity ratio of 6.26 as of fiscal year 2025, measuring the company's financial leverage by comparing total debt to shareholder equity.
What is American Rebel H's return on assets (ROA)?
American Rebel H (AREB) had a return on assets of -107.9% for fiscal year 2025, measuring how efficiently the company uses its assets to generate profit.
What is American Rebel H's cash runway?
Based on fiscal year 2025 data, American Rebel H (AREB) had $148K in cash against an annual operating cash burn of $7.2M. This gives an estimated cash runway of approximately 0 months at the current burn rate. Cash runway measures how long a company can continue operating before running out of cash, assuming no additional funding.
What is American Rebel H's Piotroski F-Score?
American Rebel H (AREB) has a Piotroski F-Score of 3 out of 9, indicating weak financial health. The F-Score evaluates nine binary signals across profitability (positive ROA, positive cash flow, improving ROA, earnings quality), leverage (decreasing debt, improving liquidity, no share dilution), and operating efficiency (improving gross margin, improving asset turnover). Scores of 7–9 indicate strong and improving fundamentals. Learn more in our complete guide to financial health indicators.
Are American Rebel H's earnings high quality?
American Rebel H (AREB) has an earnings quality ratio of 0.21x, considered low quality (accrual-driven). This ratio compares operating cash flow to net income. A ratio above 1.0x means the company generates more cash than its reported earnings, indicating sustainable, cash-backed profits. Ratios below 1.0x suggest earnings rely on accounting accruals rather than actual cash generation. Learn more in our complete guide to financial health indicators.
Can American Rebel H cover its interest payments?
American Rebel H (AREB) has an interest coverage ratio of -123.0x, meaning it can struggle to cover its interest obligations. This ratio divides operating income by interest expense. Ratios above 5x indicate strong debt-servicing ability, while ratios below 2x suggest the company may face difficulty meeting interest payments if earnings decline. Learn more in our complete guide to financial health indicators.
How financially healthy is American Rebel H?
American Rebel H (AREB) scores 1 out of 100 on our Financial Profile, indicating weak overall financial health. This composite score evaluates six dimensions: profitability (operating margin), revenue growth, leverage (debt-to-equity), liquidity (current ratio), cash flow quality (free cash flow margin), and shareholder returns (return on equity). Each dimension is normalized against standard financial benchmarks. Learn more in our complete guide to financial health indicators.