Zuora Supports GoPro’s Subscription Program hitting Milestone Moment of Surpassing One Million Subscribers

Rhea-AI Summary

Zuora, Inc. (NYSE: ZUO) congratulates GoPro for exceeding one million subscribers in its subscription service, supported by Zuora's cloud-based platform since 2016. This subscription offers users cloud storage, editing tools, and exclusive discounts, enhancing customer relationships and growth potential. Zuora functions as an automated subscription management hub for over 1,000 companies globally, facilitating financial processes for recurring business models.

Positive

• GoPro surpassing one million subscribers indicates strong customer engagement and growth potential.
• Zuora's platform supports GoPro's subscription service, showcasing its effectiveness in managing recurring transactions.

Negative

• None.

Zuora, Inc., (NYSE:ZUO) the leading cloud-based subscription management platform provider, today sends its congratulations to customer GoPro (NASDAQ:GPRO), for surpassing one million subscribers.

GoPro’s subscription service offers customers unlimited cloud storage, premium editing tools, guaranteed camera replacement, exclusive product discounts and more. Zuora has helped power this service since 2016, with a platform that manages recurring transactions, payments, finance and tax support.

“The subscription business model allows companies to provide customers with new services that are flexible, customizable, and more responsive to customer needs,” said Tom Krackler, Zuora Chief Customer Officer. “GoPro has embraced this to provide outsized value to their customers, beyond just the cameras themselves, deepening their customer relationships and accelerating growth.”

To learn more about GoPro’s story, read the case study on Zuora’s website, and watch The World Subscribed featuring GoPro Chief Digital and Marketing Officer Aimée Lapic here.

About Zuora, Inc.

Zuora provides the leading cloud-based subscription management platform that functions as a system of record for subscription businesses across all industries. Powering the Subscription Economy®, the Zuora platform was architected specifically for dynamic, recurring subscription business models and acts as an intelligent subscription management hub that automates and orchestrates the entire subscription order-to-revenue process seamlessly across billing and revenue recognition. Zuora serves more than 1,000 companies around the world, including Box, Ford, Penske Media Corporation, Schneider Electric, Siemens, Xplornet, and Zoom. Headquartered in Silicon Valley, Zuora also operates offices around the world in the U.S., EMEA and APAC. To learn more about the Zuora platform, please visit www.zuora.com.

© 2021 Zuora, Inc. All Rights Reserved. Zuora, Subscribed, Subscription Economy, Powering the Subscription Economy, and Subscription Economy Index are trademarks or registered trademarks of Zuora, Inc. Third party trademarks mentioned above are owned by their respective companies.

SOURCE: Zuora Financial

View source version on businesswire.com: https://www.businesswire.com/news/home/20210622005421/en/

FAQ

What is Zuora's role in GoPro's subscriber growth?

Zuora has powered GoPro's subscription service since 2016, facilitating management of recurring transactions, payments, and finances.

How has GoPro's subscription service impacted its business?

The subscription service has enhanced customer engagement by offering benefits like unlimited cloud storage and exclusive product discounts.

What is the significance of GoPro reaching one million subscribers?

Reaching one million subscribers highlights GoPro's effective marketing and value proposition, indicating increased revenue potential.

What industry does Zuora primarily serve?

Zuora primarily serves subscription-based businesses across various industries, helping them manage their subscription models.