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Zuora Supports GoPro’s Subscription Program hitting Milestone Moment of Surpassing One Million Subscribers

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Zuora, Inc. (NYSE:ZUO) congratulates GoPro for exceeding one million subscribers to its subscription service, supported by Zuora's platform since 2016. The service enhances customer value with unlimited cloud storage, premium editing tools, and guaranteed camera replacement. Zuora's system manages recurring transactions and financial operations for GoPro, exemplifying the effectiveness of the subscription business model in fostering customer relationships and growth. The case study on Zuora's website illustrates GoPro's success story in leveraging subscription services.

Positive
  • GoPro surpassed one million subscribers, indicating strong customer engagement and growth potential.
  • Zuora's platform has been integral to GoPro's subscription service management since 2016, showcasing its effectiveness.
  • The subscription model enhances customer value and deepens relationships, which can positively impact Zuora's business.
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  • None.

Zuora, Inc., (NYSE:ZUO) the leading cloud-based subscription management platform provider, today sends its congratulations to customer GoPro (NASDAQ:GPRO), for surpassing one million subscribers.

GoPro’s subscription service offers customers unlimited cloud storage, premium editing tools, guaranteed camera replacement, exclusive product discounts and more. Zuora has helped power this service since 2016, with a platform that manages recurring transactions, payments, finance and tax support.

“The subscription business model allows companies to provide customers with new services that are flexible, customizable, and more responsive to customer needs,” said Tom Krackeler, Zuora Chief Customer Officer. “GoPro has embraced this to provide outsized value to their customers, beyond just the cameras themselves, deepening their customer relationships and accelerating growth.”

To learn more about GoPro’s story, read the case study on Zuora’s website, and watch The World Subscribed featuring GoPro Chief Digital and Marketing Officer Aimée Lapic here.

About Zuora, Inc.

Zuora provides the leading cloud-based subscription management platform that functions as a system of record for subscription businesses across all industries. Powering the Subscription Economy®, the Zuora platform was architected specifically for dynamic, recurring subscription business models and acts as an intelligent subscription management hub that automates and orchestrates the entire subscription order-to-revenue process seamlessly across billing and revenue recognition. Zuora serves more than 1,000 companies around the world, including Box, Ford, Penske Media Corporation, Schneider Electric, Siemens, Xplornet, and Zoom. Headquartered in Silicon Valley, Zuora also operates offices around the world in the U.S., EMEA and APAC. To learn more about the Zuora platform, please visit www.zuora.com.

© 2021 Zuora, Inc. All Rights Reserved. Zuora, Subscribed, Subscription Economy, Powering the Subscription Economy, and Subscription Economy Index are trademarks or registered trademarks of Zuora, Inc. Third party trademarks mentioned above are owned by their respective companies.

SOURCE: Zuora Financial

FAQ

What recent achievement did GoPro accomplish with Zuora?

GoPro surpassed one million subscribers to its subscription service, which is supported by Zuora's platform.

How long has Zuora been supporting GoPro's subscription service?

Zuora has been supporting GoPro's subscription service since 2016.

What benefits does GoPro's subscription service offer?

GoPro's subscription service includes unlimited cloud storage, premium editing tools, and guaranteed camera replacements.

What is Zuora's role in GoPro's subscription model?

Zuora manages recurring transactions, payments, finance, and tax support for GoPro's subscription service.

How does the subscription model benefit companies like GoPro?

The subscription model allows companies to offer flexible services that enhance customer relationships and drive growth.

Zuora, Inc.

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