New ZoomInfo Copilot Features Deliver AI-Fueled Sales Capabilities at Every Stage of the Sales Funnel
ZoomInfo (NASDAQ: ZI) has enhanced its ZoomInfo Copilot solution with new AI-powered features designed to improve sales performance across the entire sales funnel. The updates include automatic account tracking, expanded account intelligence, and CRM integration capabilities.
Key features include:
- Automatic tracking of engaged accounts and contacts
- Enhanced AI Emailer incorporating historical engagement and CRM data
- Integration with Salesforce and HubSpot
- Automatic generation of professional meeting participant summaries
- Alert system for at-risk deals and unengaged decision-makers
- Source tracking for insights from meetings, emails, and calls
According to ZoomInfo's 2025 Customer Impact Report, customers implementing ZoomInfo have experienced a significant improvement in deal closure rates, increasing from 32% to 46%.
ZoomInfo (NASDAQ: ZI) ha migliorato la sua soluzione ZoomInfo Copilot con nuove funzionalità potenziate da intelligenza artificiale, progettate per migliorare le performance di vendita lungo l'intero funnel di vendita. Gli aggiornamenti includono il tracciamento automatico degli account, un'intelligenza degli account ampliata e capacità di integrazione con il CRM.
Le funzionalità principali includono:
- Tracciamento automatico di account e contatti coinvolti
- Emailer AI migliorato che incorpora dati storici di coinvolgimento e CRM
- Integrazione con Salesforce e HubSpot
- Generazione automatica di riepiloghi professionali per i partecipanti a riunioni
- Sistema di allerta per affari a rischio e decision-maker non coinvolti
- Tracciamento delle fonti per approfondimenti da riunioni, email e chiamate
Secondo il Rapporto sull'Impatto dei Clienti 2025 di ZoomInfo, i clienti che implementano ZoomInfo hanno registrato un miglioramento significativo nei tassi di chiusura degli affari, passando dal 32% al 46%.
ZoomInfo (NASDAQ: ZI) ha mejorado su solución ZoomInfo Copilot con nuevas características impulsadas por IA, diseñadas para mejorar el rendimiento de ventas a lo largo de todo el embudo de ventas. Las actualizaciones incluyen el seguimiento automático de cuentas, inteligencia de cuentas ampliada y capacidades de integración con CRM.
Las características clave incluyen:
- Seguimiento automático de cuentas y contactos comprometidos
- Mailer AI mejorado que incorpora datos de compromiso histórico y de CRM
- Integración con Salesforce y HubSpot
- Generación automática de resúmenes profesionales de participantes en reuniones
- Sistema de alertas para negocios en riesgo y tomadores de decisiones no comprometidos
- Seguimiento de fuentes para obtener información de reuniones, correos electrónicos y llamadas
Según el Informe de Impacto del Cliente 2025 de ZoomInfo, los clientes que implementan ZoomInfo han experimentado una mejora significativa en las tasas de cierre de negocios, aumentando del 32% al 46%.
ZoomInfo (NASDAQ: ZI)는 전체 판매 퍼널에서 판매 성과를 개선하기 위해 설계된 새로운 AI 기반 기능으로 ZoomInfo Copilot 솔루션을 강화했습니다. 업데이트에는 자동 계정 추적, 확장된 계정 정보 및 CRM 통합 기능이 포함됩니다.
주요 기능은 다음과 같습니다:
- 참여한 계정 및 연락처의 자동 추적
- 과거 참여 및 CRM 데이터를 통합한 향상된 AI 이메일 발송기
- Salesforce 및 HubSpot과의 통합
- 전문 회의 참가자 요약의 자동 생성
- 위험에 처한 거래 및 비참여 의사결정자를 위한 경고 시스템
- 회의, 이메일 및 통화에서 통찰력을 위한 소스 추적
ZoomInfo의 2025 고객 영향 보고서에 따르면, ZoomInfo를 구현한 고객들은 거래 성사율이 32%에서 46%로 증가하는 유의미한 개선을 경험했습니다.
ZoomInfo (NASDAQ: ZI) a amélioré sa solution ZoomInfo Copilot avec de nouvelles fonctionnalités alimentées par l'IA, conçues pour améliorer les performances de vente sur l'ensemble de l'entonnoir de vente. Les mises à jour comprennent le suivi automatique des comptes, une intelligence de compte élargie et des capacités d'intégration CRM.
Les fonctionnalités clés incluent :
- Suivi automatique des comptes et contacts engagés
- Mailing AI amélioré intégrant des données d'engagement historique et de CRM
- Intégration avec Salesforce et HubSpot
- Génération automatique de résumés professionnels des participants aux réunions
- Système d'alerte pour les affaires à risque et les décideurs non engagés
- Suivi des sources pour des informations provenant de réunions, d'e-mails et d'appels
Selon le Rapport d'Impact Client 2025 de ZoomInfo, les clients ayant mis en œuvre ZoomInfo ont constaté une amélioration significative des taux de clôture des affaires, passant de 32 % à 46 %.
ZoomInfo (NASDAQ: ZI) hat seine Lösung ZoomInfo Copilot mit neuen KI-gestützten Funktionen verbessert, die darauf abzielen, die Verkaufsleistung über den gesamten Verkaufstrichter hinweg zu steigern. Zu den Updates gehören automatisches Kontotracking, erweiterte Kontoinformationen und CRM-Integrationsmöglichkeiten.
Wichtige Funktionen sind:
- Automatisches Tracking von engagierten Konten und Kontakten
- Verbesserter KI-E-Mail-Versand, der historische Engagement- und CRM-Daten integriert
- Integration mit Salesforce und HubSpot
- Automatische Erstellung professioneller Zusammenfassungen von Meeting-Teilnehmern
- Alarmsystem für gefährdete Geschäfte und nicht engagierte Entscheidungsträger
- Quellenverfolgung für Einblicke aus Meetings, E-Mails und Anrufen
Laut dem Kundenwirkungsbericht 2025 von ZoomInfo haben Kunden, die ZoomInfo implementiert haben, eine signifikante Verbesserung der Abschlussquoten erlebt, die von 32% auf 46% gestiegen sind.
- 14-point increase in deal closure rates (from 32% to 46%) for customers
- Integration with major CRM platforms (Salesforce and HubSpot)
- Enhanced AI capabilities for improved sales automation and efficiency
- Automated risk detection system for deal monitoring
- None.
Insights
ZoomInfo's expanded Copilot functionality represents a strategic product enhancement that addresses the full sales lifecycle rather than just prospecting. This positions ZI more competitively against comprehensive sales engagement platforms by extending AI capabilities to later-stage deal management - a critical differentiator in the increasingly crowded GTM intelligence market.
The update introduces several high-value features that could drive customer retention and expansion revenue: automatic account tracking eliminates manual setup barriers; expanded AI email capabilities support account management teams; CRM-integrated signals improve workflow efficiency; and the at-risk deal alerts address a significant pain point - the
For ZoomInfo, whose stock has struggled significantly, this enhancement may help defend its core business from both specialized prospecting tools and larger CRM platforms incorporating AI features. The timing is particularly important as enterprise software buyers increasingly scrutinize ROI and consolidate tech stacks.
The focus on later-stage deal acceleration indicates ZoomInfo is evolving beyond its traditional data provider role toward becoming an intelligence platform that actively influences deal outcomes throughout the customer journey - potentially supporting higher retention rates and expanded use cases that could improve unit economics over time.
Automatic account tracking, faster setup, and AI-powered insights for later-stage engagements help sales teams sell smarter and win faster

Deals often stall out before reaching a key member of the buying group, so Copilot alerts sellers when an account’s decision-maker hasn’t engaged within the first 30 days.
The latest feature upgrades, which expand upon the groundbreaking Copilot solution launched less than a year ago, give sales teams more ways to accelerate and close late-stage opportunities, advancing deals with speed, precision, and confidence:
- Easier Setup, Automatic Account Tracking: Copilot now automatically tracks the accounts and contacts that users engage with, surfacing relevant buying signals in their Activity-Based Account Feed. These high-value signals allow sellers to track and act on critical insights for their owned accounts, without going through an initial account setup process.
- Expanded Account Intelligence: Account managers and account executives will be able to supercharge their renewals, pursue upsells, and maintain customer relationships more effectively with an expanded Copilot AI Emailer. By pulling in historical engagement, CRM data, and key account insights, AI Emailer will craft smarter, more relevant emails at every stage of the sales cycle.
- Signals Delivered to Your CRM: Keeping sellers informed and focused on high-impact opportunities, Copilot now pushes a specific account’s key signals to sellers while they’re working in Salesforce or HubSpot.
- Better Intelligence on Key Contacts: Copilot automatically generates professional summaries of participants for upcoming meetings, helping sellers tailor their approach, reference relevant expertise, and kick off the conversation with confidence.
- Alerts for At-Risk Deals: Deals often stall out before reaching a key member of the buying group, so Copilot alerts sellers when an account’s decision-maker hasn’t engaged within the first 30 days. It also flags single-threaded opportunities that have interacted with only one contact, which are prone to delays and collapses.
- Context and Sources for Insights: To spare sellers a deep dive into their inbox and meeting notes to track down details, Copilot Chat now provides the source of its insights, linking sellers to the original meetings, emails, and calls. With one click, sellers at all stages of the funnel can instantly access key conversations.
“With our spring Copilot updates, we’re extending our capabilities beyond prospecting to help accelerate late-stage opportunities,” said Darrell Grissen, ZoomInfo’s Senior Vice President of Product Management. “By leveraging the unique account insights and signals only ZoomInfo can provide, we’re giving sales teams the crucial intelligence needed to close deals and drive success in the final stages of the sales process.”
As part of ZoomInfo’s category-defining Go-To-Market Intelligence Platform, Copilot combines the world’s richest B2B data and high-velocity buying signals with agent-ready AI to drive smarter, more precise GTM execution.
Uncover hidden opportunities, lock in on high-value accounts, and engage buyers at the exact moment they’re ready to say yes. Copilot turns noise into focus, giving you clear, actionable insights on who to reach, what to say, and when to act – from qualification to close.
Recently recognized for its world-class buying signals and intent data, ZoomInfo offers unmatched insights to power engagement for go-to-market teams. With higher engagement translating into higher win rates, customers implementing ZoomInfo have seen a 14-point increase in the percentage of deals closed (from
Watch ZoomInfo’s Copilot update video to see the new Copilot features in action, and read the ZoomInfo blog to learn more.
About ZoomInfo
ZoomInfo (NASDAQ: ZI) is the Go-To-Market Intelligence Platform that empowers businesses to grow faster with AI-ready insights, trusted data, and advanced automation. Its solutions provide more than 35,000 companies worldwide with a complete view of their customers, making every seller their best seller. ZoomInfo is a recognized leader in data privacy, with industry-leading GDPR and CCPA compliance and numerous data security and privacy certifications. For more information about how ZoomInfo can help businesses with go-to-market intelligence that accelerates revenue growth, please visit www.zoominfo.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20250414981886/en/
Media:
Rob Morse
Senior Communications Manager
pr@zoominfo.com
Source: ZoomInfo