WILLIAMS SONOMA EXPANDS BUSINESS TO BUSINESS SERVICES WITH NEW COMMERCIAL GRADE KITCHEN OFFERING

Rhea-AI Summary

Williams Sonoma announced the launch of over 2,000 commercial-grade products, certified for commercial kitchen use, expanding its B2B services. This new offering includes electrics, cookware, and dinnerware, aimed at serving both commercial and residential customers. The products have passed rigorous testing protocols, ensuring quality and durability suitable for hospitality environments. Williams Sonoma's president emphasized the significance of providing contract certification to engage B2B customers and assist hospitality partners.

Positive

• Launch of over 2,000 commercial-grade products for B2B customers.
• Products certified through rigorous in-house testing protocols.
• Aim to capture new commercial sectors, enhancing market reach.

Negative

• None.

Over 2,000 Williams Sonoma Products Now Certified for Commercial Kitchen Use

SAN FRANCISCO--(BUSINESS WIRE)-- Williams Sonoma, a portfolio brand of Williams-Sonoma, Inc. (NYSE: WSM), the world’s largest digital-first, design-led and sustainable home retailer, announced today the expansion of the brand’s Business to Business services with a new commercial grade kitchen offering. The launch of a new commercial grade offering for Williams Sonoma, follows the success experienced across all Williams-Sonoma, Inc. brands by providing B2B customers with an industry leading assortment of contract grade furniture and custom product solutions.

William Sonoma Launches Commercial Grade Kitchen Offering as Part of Expansion of B2B Services (Photo: Williams Sonoma)

Williams Sonoma’s new commercial-grade kitchen offering provides both commercial and residential customers a curation of over 2,000 existing products that have passed Williams-Sonoma, Inc.’s in-house Contract and Commercial Grade testing protocols. All protocols incorporate best practices from a range of industry leading accreditation bodies and testing that best simulates the rigors of a wide range of commercial and hospitality environments. At launch, the assortment of commercial-grade products includes electrics, cutlery, cookware, bakeware and dinnerware items. These items will be available to purchase directly on the brands website, in store, or through Williams-Sonoma, Inc.’s specialized B2B teams.

“We know Williams Sonoma and Williams Sonoma Home products are best-in-class and we are proud to be able to offer commercial and contract certification to provide an additional assurance of the quality and durability our brands are known for,” said Williams Sonoma President, Felix Carbullido. “Our commercial kitchen offering allows us to engage with new and existing B2B customers as well as service the needs of our hospitality partners and home chef customers on any project.”

For more information on Williams Sonoma and Williams Sonoma Home’s Contract and Commercial Grade product offering, please visit:
https://www.williams-sonoma.com/pages/williams-sonoma/b2b/contract/

Additional Links:

• Williams Sonoma B2B:
  • https://www.williams-sonoma.com/pages/williams-sonoma/b2b/overview/
• Williams Sonoma Trade:
  • https://www.williams-sonoma.com/pages/williams-sonoma/b2b/trade/
• Williams Sonoma Commercial Grade Offering:
  • https://www.williams-sonoma.com/shop/new/commercial-grade/
• Williams Sonoma Home Contract Offering:
  • https://www.williams-sonoma.com/shop/home-furniture/contract-grade-furniture/

About Williams Sonoma

Since its founding by Chuck Williams in 1956, the Williams Sonoma brand has been bringing people together around food. A member of Williams-Sonoma, Inc. (NYSE: WSM) portfolio of brands, Williams Sonoma is a leading specialty retailer of high-quality products for the kitchen and home, providing world-class service and an engaging customer experience. Products include cookware, cooks’ tools, cutlery, electrics, bakeware, food, tabletop and bar, outdoor, cookbooks, as well as furniture, lighting and decorative accessories. Each store offers cooking classes and tastings conducted by expert culinary staff. A comprehensive gift registry program for weddings and other special events is available in stores and online. On williams-sonoma.com and the Williams Sonoma blog, Taste, customers can find recipes, tips, and techniques that help them create delicious meals. Williams Sonoma can also be found on Facebook, Instagram, Twitter, Pinterest, and YouTube. Williams Sonoma is also part of The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the Williams-Sonoma, Inc. family of brands.

WSM-PR

View source version on businesswire.com: https://www.businesswire.com/news/home/20221103005835/en/

Kendall Coleman

Williams Sonoma

kacoleman@wsgc.com

Madelyn Rollofson

Williams Sonoma

mrollofson@wsgc.com

Source: Williams-Sonoma, Inc.

FAQ

What is the recent announcement by Williams Sonoma regarding commercial-grade products?

Williams Sonoma announced the launch of over 2,000 commercial-grade products certified for commercial kitchen use, expanding their B2B services.

How many products has Williams Sonoma certified for commercial kitchen use?

Williams Sonoma has certified over 2,000 products for commercial kitchen use.

When did Williams Sonoma expand its B2B services?

The expansion of Williams Sonoma's B2B services was announced in a press release dated November 3, 2022.

What types of products are included in Williams Sonoma's commercial-grade offering?

The commercial-grade offering includes electrics, cookware, bakeware, and dinnerware items.

What is the stock symbol for Williams Sonoma?

The stock symbol for Williams Sonoma is WSM.