Enterprises wasted $104M on underused tech in 2024 while 75% of workers struggle to harness AI efficiencies, new WalkMe research finds
WalkMe (WKME) has released its annual State of Digital Adoption 2025 report, revealing significant challenges in enterprise AI adoption. The study, based on 3,700 respondents and data from 1.5 million users across 2,400 enterprise applications, shows enterprises lost over $104 million in 2024 due to underutilized technology.
While 79% of executives are confident about meeting AI transformation goals, only 28% of employees feel adequately trained, and merely 25% can use AI efficiently. Enterprise AI spending is projected to increase 64% in 2025, from $14M to $23M. Companies implementing digital adoption best practices can improve their digital transformation ROI from 22% to 64%.
The report highlights a significant visibility gap, with executives estimating 37 applications in use while the actual average is 625. Employees waste an average of 36 working days annually due to technology frustrations. Digital adoption investment has increased from $2.8 million in 2023 to $5.1 million in 2025.
WalkMe (WKME) ha pubblicato il suo rapporto annuale sullo Stato dell'Adozione Digitale 2025, rivelando sfide significative nell'adozione dell'IA nelle imprese. Lo studio, basato su 3.700 rispondenti e dati provenienti da 1,5 milioni di utenti in 2.400 applicazioni aziendali, mostra che le imprese hanno perso oltre $104 milioni nel 2024 a causa di tecnologie sottoutilizzate.
Sebbene il 79% dei dirigenti sia fiducioso nel raggiungimento degli obiettivi di trasformazione dell'IA, solo il 28% dei dipendenti si sente adeguatamente formato e solo il 25% riesce a utilizzare l'IA in modo efficiente. Si prevede che la spesa per l'IA nelle imprese aumenterà del 64% nel 2025, passando da $14M a $23M. Le aziende che implementano le migliori pratiche di adozione digitale possono migliorare il loro ROI nella trasformazione digitale dal 22% al 64%.
Il rapporto evidenzia un significativo divario di visibilità, con i dirigenti che stimano 37 applicazioni in uso, mentre la media reale è di 625. I dipendenti sprecano in media 36 giorni lavorativi all'anno a causa di frustrazioni tecnologiche. Gli investimenti nell'adozione digitale sono aumentati da $2,8 milioni nel 2023 a $5,1 milioni nel 2025.
WalkMe (WKME) ha lanzado su informe anual sobre el Estado de la Adopción Digital 2025, revelando desafíos significativos en la adopción de IA en las empresas. El estudio, basado en 3,700 encuestados y datos de 1.5 millones de usuarios en 2,400 aplicaciones empresariales, muestra que las empresas perdieron más de $104 millones en 2024 debido a la tecnología subutilizada.
Aunque el 79% de los ejecutivos confían en alcanzar los objetivos de transformación de IA, solo el 28% de los empleados se siente adecuadamente capacitado y solo el 25% puede utilizar la IA de manera eficiente. Se proyecta que el gasto en IA empresarial aumentará un 64% en 2025, de $14M a $23M. Las empresas que implementan las mejores prácticas de adopción digital pueden mejorar su ROI en la transformación digital del 22% al 64%.
El informe destaca una brecha de visibilidad significativa, con ejecutivos que estiman 37 aplicaciones en uso, mientras que el promedio real es de 625. Los empleados desperdician un promedio de 36 días laborables al año debido a frustraciones tecnológicas. La inversión en adopción digital ha aumentado de $2.8 millones en 2023 a $5.1 millones en 2025.
WalkMe (WKME)는 2025년 디지털 채택 상태에 대한 연례 보고서를 발표하며 기업의 AI 채택에서 중요한 도전 과제가 있음을 밝혔습니다. 이 연구는 3,700명의 응답자와 2,400개의 기업 애플리케이션에서 150만 사용자 데이터를 기반으로 하며, 기업들이 2024년에 1억 4백만 달러 이상의 손실을 입었다고 보여줍니다.
79%의 경영진이 AI 변혁 목표를 달성할 수 있다고 확신하는 반면, 28%의 직원만이 충분히 교육받았다고 느끼고, 겨우 25%만이 AI를 효율적으로 사용할 수 있습니다. 기업의 AI 지출은 2025년까지 64% 증가하여 1,400만 달러에서 2,300만 달러로 예상됩니다. 디지털 채택 모범 사례를 구현하는 기업은 디지털 변혁 ROI를 22%에서 64%로 향상시킬 수 있습니다.
보고서는 경영진이 사용 중인 애플리케이션을 37개로 추정하는 반면 실제 평균은 625개라는 중요한 가시성 격차를 강조합니다. 직원들은 기술적인 불만으로 인해 연간 평균 36일의 근무일을 낭비하고 있습니다. 디지털 채택 투자액은 2023년 280만 달러에서 510만 달러로 증가했습니다.
WalkMe (WKME) a publié son rapport annuel sur l'État de l'Adoption Numérique 2025, révélant des défis importants dans l'adoption de l'IA par les entreprises. L'étude, basée sur 3 700 répondants et des données provenant de 1,5 million d'utilisateurs à travers 2 400 applications d'entreprise, montre que les entreprises ont perdu plus de 104 millions de dollars en 2024 en raison de technologies sous-utilisées.
Bien que 79% des dirigeants soient confiants quant à l'atteinte des objectifs de transformation de l'IA, seulement 28% des employés se sentent suffisamment formés et à peine 25% peuvent utiliser l'IA efficacement. Les dépenses des entreprises en IA devraient augmenter de 64% en 2025, passant de 14 millions à 23 millions de dollars. Les entreprises qui mettent en œuvre les meilleures pratiques d'adoption numérique peuvent améliorer leur ROI de transformation numérique de 22% à 64%.
Le rapport met en évidence un écart de visibilité significatif, les dirigeants estimant 37 applications en cours d'utilisation alors que la moyenne réelle est de 625. Les employés gaspillent en moyenne 36 jours de travail par an en raison de frustrations technologiques. L'investissement dans l'adoption numérique est passé de 2,8 millions de dollars en 2023 à 5,1 millions de dollars en 2025.
WalkMe (WKME) hat seinen jährlichen Bericht über den Stand der digitalen Adoption 2025 veröffentlicht, der erhebliche Herausforderungen bei der AI-Adoption in Unternehmen aufzeigt. Die Studie, die auf 3.700 Befragten und Daten von 1,5 Millionen Nutzern in 2.400 Unternehmensanwendungen basiert, zeigt, dass Unternehmen im Jahr 2024 über 104 Millionen Dollar aufgrund von unterausgelasteter Technologie verloren haben.
Obwohl 79% der Führungskräfte zuversichtlich sind, die Ziele der AI-Transformation zu erreichen, fühlen sich nur 28% der Mitarbeiter ausreichend geschult und lediglich 25% können AI effizient nutzen. Die Ausgaben für Unternehmens-AI werden voraussichtlich um 64% im Jahr 2025 steigen, von 14 Millionen Dollar auf 23 Millionen Dollar. Unternehmen, die bewährte Verfahren für digitale Adoption umsetzen, können ihre ROI bei der digitalen Transformation von 22% auf 64% verbessern.
Der Bericht hebt eine signifikante Sichtbarkeitslücke hervor, da Führungskräfte 37 Anwendungen im Einsatz schätzen, während der tatsächliche Durchschnitt bei 625 liegt. Mitarbeiter verschwenden durchschnittlich 36 Arbeitstage jährlich aufgrund von technologischen Frustrationen. Die Investitionen in digitale Adoption sind von 2,8 Millionen Dollar im Jahr 2023 auf 5,1 Millionen Dollar im Jahr 2025 gestiegen.
- Digital adoption investment nearly doubled to $5.1M in 2025
- Implementation of digital adoption best practices can triple ROI from 22% to 64%
- 73% of large organizations have dedicated digital adoption teams
- Survey based on large sample of 3,700 respondents and 1.5M users
- Enterprises lost $104M in 2024 due to underutilized technology
- Only 28% of employees feel adequately trained in AI
- Only 25% of workers can use AI efficiently
- Employees waste 36 working days annually due to tech issues
- 17x discrepancy in application usage awareness shows poor visibility
Insights
Digital Adoption Gap Creates $104M Enterprise Wastage While Presenting Growth Opportunity for WalkMe
WalkMe's latest research reveals a striking paradox in enterprise AI adoption that directly validates the company's market positioning. While executives express 79% confidence in meeting AI transformation goals, only 25% of employees report successfully using AI to improve efficiency – exposing a critical implementation gap that's costing enterprises $104 million annually in wasted technology investments.
This disconnect represents both a market-wide problem and a specific opportunity for WalkMe's Digital Adoption Platform. With enterprise AI spending projected to surge 64% in 2025 (from
The research highlights a particularly alarming visibility problem: executives believe their organizations use an average of 37 applications, while WalkMe's data shows the actual number is 625 – a 17x discrepancy. This massive blind spot prevents efficient software management and creates fertile ground for WalkMe's analytics and adoption tools.
For investors, three metrics signal potential revenue acceleration for WalkMe:
- Digital adoption investments nearly doubling from
$2.8M to$5.1M (2023-2025) - 73% of large organizations now employing dedicated digital adoption teams (up from 63%)
- Enterprises implementing even one digital adoption best practice seeing ROI improvements from
22% to64%
This research strategically positions WalkMe at the intersection of two high-growth markets: AI implementation and digital adoption. As organizations recognize that AI success depends not just on technology acquisition but on effective human utilization, WalkMe's platform becomes increasingly essential rather than optional.
The timing of this report aligns with growing market recognition that the "last mile" of technology implementation – actual user adoption – remains the critical factor determining ROI. With employees wasting an average of 36 working days annually due to technology frustrations, the productivity gains promised by AI remain largely theoretical without proper adoption strategies.
While this self-published research inherently promotes WalkMe's solutions, the endorsements from major organizations like Accenture, EDF Renewables, and State Farm lend credibility to the findings and suggest growing enterprise acceptance of digital adoption platforms as essential infrastructure rather than optional add-ons.
AI investment booms with major gap between AI ambitions and employee readiness
SAN FRANCISCO, Feb. 25, 2025 (GLOBE NEWSWIRE) -- WalkMe, the leader of the Digital Adoption Platform (DAP) category for effectively navigating technology change, today released its annual report, The State of Digital Adoption 2025, Special AI Edition. This year’s report focuses on AI adoption in the enterprise and highlights an alarming disconnect – while
The report uncovers the staggering cost of digital inefficiencies, with enterprises losing over
These insights are drawn from a survey of 3,700 senior executives and employees, as well as proprietary data from a subset of WalkMe’s user base, 1.5 million users across 2,400 enterprise applications. The full report provides actionable strategies for business leaders to close the AI adoption gap, optimize IT investments, and enhance workforce productivity in 2025 and beyond.
"As we release the fourth annual State of Digital Adoption report, it’s clear that while AI is transforming enterprise ambitions, its success hinges on people," said Dan Adika, Co-Founder & CEO of WalkMe. "Over a decade of innovation in digital adoption has shown us one truth: technology alone doesn’t deliver results – people do. This year’s findings outline actionable steps leaders can take to close the readiness gap and turn their AI investments into impact."
The report also revealed an alarming visibility gap in how employees are using software in their roles. Executives believe an average of 37 applications are in use at their organizations, but WalkMe’s data shows the average number is actually 625, a 17x discrepancy. This gap is hindering organizations' ability to manage their software investments and properly support digital transformation.
“WalkMe’s research highlights a clear need for organizations to bridge the AI adoption gap, and digital adoption platforms play a vital role in enabling organizations to maximize their AI transformation efforts,” said Andrea Lippin, Managing Director, Talent & Organization at Accenture. “The report showed that AI has sparked
"The success of AI in the enterprise is all about execution and, as this research shows, much of that is in the hands of employees,” said Alexa Cordell, Sr. Learning Technology Manager, EDF Renewables. “It’s about ensuring employees can seamlessly adopt and integrate it into their workflows to drive both individual and organizational success.”
Additional highlights from the research include:
- Employees still deal with technology frustrations, wasting an average of 36 working days a year.
- Average digital adoption investment rose from
$2.8 million in 2023 to$5.1 million in 2025.- Digital adoption teams have grown:
73% of large organizations have six or more people responsible for driving software adoption, compared to63% in 2024.
- Digital adoption teams have grown:
Download The State of Digital Adoption 2025 complete report here.
Register now to join WalkMe and speakers from Accenture, State Farm, and EDF Renewables for an interactive webinar, Bridging the AI Divide: Insights from the State of Digital Adoption 2025 February 25th at 11:00 AM ET.
About WalkMe:
WalkMe, an SAP company, pioneered the world’s leading Digital Adoption Platform, enabling organizations to navigate the change brought on by technology. Leveraging over a decade of experience, WalkMe’s platform integrates generative AI to deliver proactive, accessible, and actionable insights. Our context-aware solutions guide users through any workflow, identifying and resolving digital friction to ensure seamless execution of critical processes across all departments. Trusted by global leaders like IBM, Nestlé, ThermoFisher Scientific, and the U.S. Department of Defense, WalkMe empowers organizations to maximize software ROI and drive people-centric digital transformation. Visit www.walkme.com.
Media Contact:
Melanie Pasch
press@walkme.com
FAQ
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