The Fry-Cast Is In: Wendy's Hot & Crispy Summer Is Hot, Hot, Hot

Rhea-AI Summary

Wendy's celebrates summer with a new promotion offering a FREE Medium Fry with any size Frosty mobile order through the Wendy's app for the remainder of July. This deal coincides with the launch of the limited-time Strawberry Frosty, enhancing customer engagement during hot weather. Additionally, on July 21, Wendy's Rewards members can earn 2x Bonus Rewards points on combo purchases as part of the rewards anniversary celebration. The company continues to emphasize quality with its signature hot & crispy fries, reinforcing Wendy's brand positioning in the fast-food industry.

Positive

• Launch of the free fry promotion increases customer traffic and app engagement.
• Introduction of the limited-time Strawberry Frosty attracts new customers.
• Rewards anniversary offering 2x points encourages repeat purchases.

Negative

• None.

The Queen of QSR Celebrates the Heat with Another Hot & Crispy Fry Deal

DUBLIN, Ohio, July 18, 2022 /PRNewswire/ --

WHAT:
The July fry-cast is in, and it's a HOT one. Just in time for the historically hottest weeks of the year, Wendy's® is dropping another hot & crispy fry deal to bring the heat, and the sweet, to fans nationwide. Hot temps trigger hot deals, so fans won't want to miss out on this sweet and salty treat. 

WHERE & WHEN:
For the rest of July Fry, fans can snag a FREE Medium Fry with any size Frosty^® mobile order purchase in the Wendy's app*. Yes, that includes the limited time Strawberry Frosty. A berry hot deal indeed.

WHY: 
Hot respects hot. We believe we are the hottest and crispiest fries in the game, Wendy's knows a thing or two about celebrating the hot, and crispy, things in life. If you're looking for cold and soggy French fries, you better look somewhere else. We're talking natural-cut, skin-on fries, sprinkled with a hint of sea salt and guaranteed hot & crispy or we'll replace them.

HOW: 
Download the Wendy's mobile app and head to your nearest Wendy's to start claiming this hot deal. 

Don't forget, to celebrate Wendy's two-year Rewards anniversary on July 21, Wendy's Rewards members, will get 2x Bonus Rewards points on all Wendy's combo purchases**. Earn free food by eating delicious food.

ABOUT WENDY'S:
Wendy's was founded in 1969 by Dave Thomas in Columbus, Ohio. Dave built his business on the premise, "Quality Is Our Recipe^®", which remains the guidepost of the Wendy's system. Wendy's is best known for its made-to-order square hamburgers, using fresh, never frozen beef***, freshly-prepared salads, and other signature items like chili, baked potatoes and the Frosty dessert. The Wendy's Company (Nasdaq: WEN) is committed to doing the right thing and making a positive difference in the lives of others. This is most visible through the Company's support of the Dave Thomas Foundation for Adoption^® and its signature Wendy's Wonderful Kids^® program, which seeks to find a loving, forever home for every child in the North American foster care system. Today, Wendy's and its franchisees employ hundreds of thousands of people across approximately 7,000 restaurants worldwide with a vision of becoming the world's most thriving and beloved restaurant brand. For details on franchising, connect with us at www.wendys.com/franchising. Visit www.wendys.com and www.squaredealblog.com for more information and connect with us on Twitter and Instagram using @wendys, and on Facebook at www.facebook.com/wendys.

*Offer is only available at participating U.S. Wendy's for a limited time. Frosty mobile purchase required. Offer must be redeemed via the Wendy's app. App download and account registration required. See the offer in the app for further details.
**Not valid on 4 for $4, $5 Biggie™ Bag, or other value meal deals. Wendy's Rewards available at participating U.S. Wendy's. Wendy's app download, account registration and use required to earn points and redeem rewards. Points have no monetary value. See www.wendys.com/Rewards for details.
***Fresh beef available in the contiguous U.S., Alaska and Canada.

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SOURCE The Wendy's Company

FAQ

What is the Wendy's July fry promotion in 2022?

Wendy's is offering a free Medium Fry with any size Frosty mobile order through the Wendy's app for the rest of July 2022.

When does the Wendy's fry promotion end?

The promotion is valid for the remainder of July 2022.

What additional offer does Wendy's have for Rewards members on July 21?

Wendy's Rewards members will receive 2x Bonus Rewards points on all combo purchases on July 21, 2022.

What is the significance of the Strawberry Frosty in Wendy's July promotion?

The Strawberry Frosty is part of the July promotion, encouraging customers to make mobile orders and increasing sales.

What does Wendy's mean by 'hot & crispy fries'?

Wendy's emphasizes its fries as natural-cut and skin-on, guaranteeing they are hot & crispy or they'll be replaced.