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Grab Your Notebooks: Wendy's and Uber Eats Are Welcoming Fans into Newb School

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DUBLIN, Ohio, Sept. 21, 2021 /PRNewswire/ -- Wendy's and Uber Eats announce Newb School, a gaming initiative where fans can enroll by ordering $20 or more of Wendy's food through Uber Eats from Sept. 21 to Sept. 30. Participants will receive access to gaming tutorials from renowned gamers like Courage and Myth. This partnership aims to strengthen Wendy's connection with the gaming community following last year's successful collaboration. The initiative highlights Wendy's commitment to engaging with fans while enjoying their favorite meals.

Positive
  • Launch of Newb School enhances brand engagement with the gaming community.
  • Collaboration with popular gamers can attract a younger demographic.
  • Successful continuation of partnerships boosts brand visibility.
Negative
  • None.

DUBLIN, Ohio, Sept. 21, 2021 /PRNewswire/ --

WHAT:
Ready. Set. Game. Wendy's® and Uber Eats are taking fans back to school this September, but don't worry – no textbooks are needed this time around. To earn acceptance into Newb School, simply order $20 or more of your favorite Wendy's items exclusively through Uber Eats. Fans will then gain access to learn from some of the world's best gamers:

  • COURAGE: Mastering Content Creation
  • ITSHAFU: Improving Gameplay
  • MYTH: Aiming – Best Practices & Good Habits
  • GMHukari: Chess Strategy
  • iiTzTimmy: Growing Your Channel
  • TAEHATYPES: Mechanical Keyboard Building

WHERE & WHEN:
Anyone who places a $20+ Wendy's order on Uber Eats from Tuesday, September 21 through Thursday, September 30 will have paid their craveable tuition. After placing the order, fans will be emailed an access code within 24 hours, officially enrolling them in Newb School.

WHY:
From Fortnite to Animal Crossing, Wendy's is the certified queen of gaming. Following the success of last year's Never Stop Gaming partnership with Uber Eats, Newb School is the latest way the brand shares their passion with the gaming community by providing them with what they want – delicious meals and top tutors.

"At Wendy's, we are always looking for new ways to have our customers backs – and one way we do this is through our continued gaming partnerships with Uber Eats to directly and authentically connect our fans with leading gamers, craveable food and best-in-class delivery," said Wendy's Chief Marketing Officer Carl Loredo. "Newb School is our chance to collectively thank gamers for continuing to follow and engage with Wendy's these past couple years, and of course they can enjoy Hot & Crispy fries while taking their gaming to the next level."

HOW:
Gaming fans should head to Wendy's on Uber Eats to place their order and await their access code enabling the best study guide the gaming world has to offer. 

ABOUT WENDY'S:  
Wendy's was founded in 1969 by Dave Thomas in Columbus, Ohio. Dave built his business on the premise, "Quality is our Recipe®", which remains the guidepost of the Wendy's system. Wendy's is best known for its made-to-order square hamburgers, using fresh, never frozen beef***, freshly-prepared salads, and other signature items like chili, baked potatoes and the Frosty® dessert. The Wendy's Company (NASDAQ: WEN) is committed to doing the right thing and making a positive difference in the lives of others. This is most visible through the Company's support of the Dave Thomas Foundation for Adoption® and its signature Wendy's Wonderful Kids® program, which seeks to dramatically increase the number of adoptions of children waiting in North America's foster care systems. Today, Wendy's and its franchisees employ hundreds of thousands of people across more than 6,800 restaurants worldwide with a vision of becoming the world's most thriving and beloved restaurant brand. For details on franchising, connect with us at www.wendys.com/franchising.   

Visit www.wendys.com and www.squaredealblog.comfor more information and connect with us on Twitter and Instagram using @wendys, and on Facebook at www.facebook.com/wendys/.    

ABOUT UBER EATS:
Uber Eats is an on-demand app and website that helps bring millions of people around the world the things they want, at the tap of a button. We partner with over 700,000 restaurants and merchants in more than 6,000 cities across six continents. From specialty local favorites to national brand names, groceries to household essentials and more, Uber Eats has what you want when you want it—with an average global delivery time of 30 minutes.

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SOURCE The Wendy's Company

FAQ

What is Newb School by Wendy's and Uber Eats?

Newb School is a gaming initiative allowing fans to earn access to tutorials by ordering $20 or more of Wendy's food through Uber Eats.

When is the Newb School promotion available?

The promotion is available from September 21 to September 30, 2021.

How can fans enroll in Newb School?

Fans can enroll by placing a $20+ order from Wendy's via Uber Eats and will receive an access code via email.

Who are the gaming tutors involved in Newb School?

Tutors include notable gamers such as Courage, Myth, and iiTzTimmy, each specializing in different gaming skills.

What are the benefits of participating in Newb School?

Participants gain access to valuable gaming tutorials while enjoying Wendy's food, enhancing both gaming skills and brand loyalty.

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