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Wallbox Releases First-Ever Super Bowl Commercial Entitled #SuperchargedSeth
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Rhea-AI Summary
Wallbox (NYSE:WBX) is launching its first-ever television commercial during Super Bowl LVI on February 13, 2022. The 15-second ad features lightning strike survivor Seth Thomas, who despite his fear of electricity, embraces the use of Wallbox chargers. Aimed at promoting electric vehicle (EV) charging, the campaign encourages viewers to embrace electricity with a focus on the safety and environmental benefits of Wallbox products. The commercial is part of a broader marketing strategy targeting eco-conscious consumers.
Positive
First television commercial during Super Bowl LVI on February 13, 2022.
Features a relatable story with a lightning strike survivor to promote EV charging.
Highlights safety and environmental benefits of using Wallbox chargers.
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None.
The 15 second commercial for the Company’s electric vehicle (EV) charger features a lightning strike survivor who is afraid of electricity, except when using his Wallbox
MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--
Wallbox (NYSE:WBX), a leading provider of electric vehicle (EV) charging and energy management solutions worldwide, is asking the world to embrace electricity. Today, the brand unveils its first-ever television commercial airing in the U.S. nationally during the second quarter of Super Bowl LVI on Sunday, February 13.
The 15 second ad features a lightning strike survivor who is afraid of electricity, except when using his Wallbox (Photo: Business Wire)
The commercial takes us on a journey as we watch Seth Thomas, a lightning strike survivor from Durham, North Carolina, overcome his fears and embrace electricity thanks to Wallbox.
We can see Seth, who despite his struggle with his electricity experience, uses Wallbox to charge his electric vehicle based on its safety record, ease of use, and environmental friendliness.
“There is no better time to release our first U.S. commercial than during one of the most watched sporting events of the year – the Super Bowl,” says Barbara Calixto, Chief Marketing Officer of Wallbox. “Our spot calls upon viewers to embrace electricity by watching Seth demonstrate how easy it is to use a Wallbox charger, a climate-friendly alternative, to charge his electric vehicle. As we say, if Seth can do it, so can you.”
The 15-second Super Bowl commercial entitled #SuperchargedSeth is part of Wallbox’s extensive marketing campaign created by DAVID Madrid and DAVID Buenos Aires. The 15” spot is expected to air during the second quarter of Super Bowl LVI on February 13, 2022.
Wallbox is a global technology company, dedicated to changing the way the world uses energy. Wallbox creates advanced electric vehicle charging and energy management systems that redefine users' relationship to the grid. Wallbox goes beyond electric vehicle charging to give users the power to control their consumption, save money, and live more sustainably. Wallbox offers a complete portfolio of charging and energy management solutions for residential, semi-public and public use in more than 80 countries. Founded in 2015 and headquartered in Barcelona, the company now employs over 700 people in its offices in Europe, Asia, and the Americas. For additional information, please visit www.wallbox.com.
Forward Looking Statements
This press release includes "forward-looking statements" within the meaning of Section 27A of the Securities Act and Section 21E of the Securities Exchange Act of 1934, as amended. All statements contained in this press release that do not relate to matters of historical fact should be considered forward-looking statements, including, without limitation, statements regarding Wallbox’s televised advertisement at the Super Bowl and Wallbox’s product features. In some cases, you can identify forward-looking statements by terminology such as "anticipate," "believe," "may," "can," "should," "could," "might," "plan," "possible," "project," "strive," "budget," "forecast," "expect," "intend," "will," "estimate," "predict," "potential," "continue" or the negatives of these terms or variations of them or similar terminology, but the absence of these words does not mean that statement is not forward-looking. Such forward-looking statements are subject to risks, uncertainties, and other factors which could cause actual results to differ materially from those expressed or implied by such forward looking statements. In addition, any statements or information that refer to expectations, beliefs, plans, projections, objectives, performance or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking.
These forward-looking statements are based on management’s current expectations and beliefs. These statements are neither promises nor guarantees, but involve known and unknown risks, uncertainties and other important factors that may cause Wallbox’s actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements, including, but not limited to the factors discussed under the caption "Risk Factors" in Wallbox’s final prospectus on Form 424(b)(3) filed with the SEC on November 12, 2021, as such factors may be updated from time to time in its other filings with the SEC, accessible on the SEC’s website at www.sec.gov and the Investors Relations section of Wallbox’s website at investors.wallbox.com.
These and other important factors could cause actual results to differ materially from those indicated by the forward-looking statements made in this press release. Any forward-looking statement that Wallbox makes in this press release speaks only as of the date of such statement. Except as required by law, Wallbox disclaims any obligation to update or revise, or to publicly announce any update or revision to, any of the forward-looking statements, whether as a result of new information, future events or otherwise.
