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Verizon commissions mural in St. Louis as part of #ACallForKindness

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Verizon partnered with local artist Peat “EYEZ” Wollaeger to create an Augmented Reality mural in St. Louis as part of its national #ACallForKindness campaign. Located at 6301 Delmar Blvd, the mural features a hidden smiley face symbolizing kindness. This initiative is part of Verizon's effort to foster community connections through art, with over 20 murals completed nationwide since the campaign's launch in October 2020. The campaign encourages individuals to perform acts of kindness and share their experiences on social media.

Positive
  • Launch of an Augmented Reality mural to enhance community engagement.
  • Part of a larger national campaign promoting acts of kindness, boosting brand image.
Negative
  • None.

Local artist Peat “EYEZ” Wollaeger painted his first AR mural in the city

ST. LOUIS, Aug. 02, 2022 (GLOBE NEWSWIRE) -- Verizon is spreading kindness in St. Louis’ Delmar Loop, thanks to a partnership with local artist Peat “EYEZ” Wollaeger. Located at 6301 Delmar Blvd., it’s all part of Verizon’s national #ACallForKindness campaign which aims to make the world a kinder place, one act at a time.

“I am known for my signature @EYEZ and use them to make a connection to the people who find them on the streets,” said Peat Wolleager, the artist who painted the mural. “I'm excited to be selected to represent Saint Louis for #ACallForKindness with my mural in the Delmar Loop! If you look closely in my eye there's actually a hidden smiley face that represents kindness. This mural is an Augmented Reality mural that animates when you scan it with the Artivive App and is my first AR mural in Saint Louis.”

You can learn more about the artist and see his other murals by visiting @Eyez on Instagram.

Celebrating kindness through art
Verizon continues to spread kindness, one mural at a time, as it partners with local artists in cities across the country.

So far, we’ve completed more than 20 murals across the country. You can check out murals in Chicago, Denver, Houston, Indianapolis, Los Angeles, Lexington, Madison, Nashville, NoLa, Philadelphia, Phoenix, Raleigh, Riverside, CA, Sacramento, Salt Lake City, San Diego, San Francisco, Seattle and Washington D.C.

Join us in choosing kindness
Take the kindness pledge at verizon.com/kindness, where you’ll find a number of options for kind acts. Click “Count Me In” and share your act of kindness using the hashtag #ACallForKindness. Tag three friends to spread the word.

Download and share Kind Cards that feature an act of kindness you can do today to make a difference. New Kind Cards are added each month so you’ll always have fresh cards to share.

Visit a Kindness mural in your neighborhood, scan the QR code and post a selfie with it on social media using the #ACallForKindness hashtag with the kind act you plan on performing.

Tell your employer to join the movement. We’re looking for more partners to help make the world a kinder place.

About the campaign
The #ACallForKindness campaign started in October 2020 with the goal of reminding everyone that we’re all in this together, and a little kindness goes a long way. Since then, we’ve shared a study on the state of kindness in America, and teamed up with two brothers walking across the country to raise money for restaurant workers and spread kindness.

To join the movement and learn more about #ACallForKindness campaign, visit https://www.verizon.com/kindness.

Verizon Communications Inc. (NYSE, Nasdaq: VZ) was formed on June 30, 2000 and is one of the world’s leading providers of technology and communications services. Headquartered in New York City and with a presence around the world, Verizon generated revenues of $128.3 billion in 2020. The company offers data, video and voice services and solutions on its award-winning networks and platforms, delivering on customers’ demand for mobility, reliable network connectivity, security and control.

VERIZON’S ONLINE MEDIA CENTER: News releases, stories, media contacts and other resources are available at verizon.com/news. News releases are also available through an RSS feed. To subscribe, visit www.verizon.com/about/rss-feeds/.

Media contact:
Kacie Holder
kacie.holder@verizon.com
949.404.9300

 


FAQ

What is the #ACallForKindness campaign by Verizon?

The #ACallForKindness campaign is a Verizon initiative aimed at promoting kindness through community art and acts of kindness.

Where is the new AR mural located?

The new AR mural is located at 6301 Delmar Blvd, St. Louis.

Who created the AR mural for Verizon's kindness campaign?

The AR mural was created by local artist Peat 'EYEZ' Wollaeger.

How many murals has Verizon completed as part of this campaign?

Verizon has completed more than 20 murals across the country as part of the #ACallForKindness campaign.

When did the #ACallForKindness campaign start?

The #ACallForKindness campaign started in October 2020.

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