Venu Holding Corporation Announces Exclusive TMZ Sports Interview with Troy Aikman and J.W. Roth Highlighting New Partnership

Rhea-AI Summary

Venu Holding (NYSE: VENU) has announced an exclusive TMZ Sports interview featuring NFL Hall of Famer Troy Aikman, owner of EIGHT Elite Light Lager, and VENU's CEO J.W. Roth. The interview highlighted the new partnership between VENU and EIGHT, focusing on their shared vision for transforming the live entertainment industry. The collaboration aims to strengthen VENU's position in luxury entertainment venues and expand its brand portfolio.

Positive

• Strategic partnership with NFL Hall of Famer Troy Aikman's EIGHT Elite Light Lager brand
• Expansion of company's brand portfolio in luxury entertainment sector

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• None.

COLORADO SPRINGS, Colo.--(BUSINESS WIRE)-- Venu Holding Corporation (“VENU”) (NYSE American: VENU) is proud to announce a recent exclusive interview on TMZ Sports featuring NFL Hall of Famer and Owner of EIGHT Elite Light Lager (“EIGHT”), Troy Aikman, alongside J.W. Roth, Founder, Chairman, and CEO of VENU. During the segment, Aikman and Roth shared insights into their new partnership between VENU and EIGHT and their collective vision for transforming the live entertainment industry.

Troy Aikman and J.W. Roth on TMZ Sports (Photo: Business Wire)

View exclusive feature here: https://bit.ly/4iulEsL

This collaboration underscores VENU's commitment to delivering unparalleled experiences and advancing its position as a leader in luxury entertainment venues. The partnership marks a significant milestone as VENU expands its house of brands and reinforces its dedication to innovative growth.

About Venu Holding Corporation

Venu Holding Corporation ("VENU") (NYSE American: VENU), founded by Colorado Springs entrepreneur J.W. Roth, is a premier hospitality and live music venue developer dedicated to crafting luxury, experience-driven entertainment destinations. VENU’s campuses in Colorado Springs, Colorado, and Gainesville, Georgia, each feature Bourbon Brothers Smokehouse and Tavern, The Hall at Bourbon Brothers and unique to Colorado Springs, Notes Eatery, and the 8,000-seat Ford Amphitheater. Expanding with new Sunset Amphitheaters in Oklahoma and Texas, VENU’s upcoming large-scale venues will host between 12,500 and 20,000 guests, continuing VENU’s vision of redefining the live entertainment experience.

VENU has been recognized nationally by The Wall Street Journal, The New York Times, Denver Post, Billboard, VenuesNow, and Variety for its innovative and disruptive approach to live entertainment. Through strategic partnerships with industry leaders such as AEG Presents, NFL Hall of Famer and Founder of EIGHT Elite Light Lager, Troy Aikman, VENU continues to shape the future of the entertainment landscape. For more information, visit venu.live.

Forward Looking Statements

Certain statements in this press release constitute "forward-looking statements" within the meaning of the federal securities laws. Words such as "may," "might," "will," "should," "believe," "expect," "anticipate," "estimate," "continue," "predict," "forecast," "project," "plan," "intend" or similar expressions, or statements regarding intent, belief, or current expectations, are forward-looking statements. While the Company believes these forward-looking statements are reasonable, undue reliance should not be placed on any such forward-looking statements, which are based on information available to us on the date of this release. These forward-looking statements are based upon current estimates and assumptions and are subject to various risks and uncertainties, including without limitation those set forth in the Company's filings with the SEC, not limited to Risk Factors relating to its business contained therein. Thus, actual results could be materially different. The Company expressly disclaims any obligation to update or alter statements whether as a result of new information, future events or otherwise, except as required by law.

View source version on businesswire.com: https://www.businesswire.com/news/home/20241212152663/en/

For media requests, connect with Chloe Hoeft at choeft@venu.live or 719-895-5470

Source: Venu Holding Corporation

FAQ

What is the new partnership announced between VENU and Troy Aikman's EIGHT Elite Light Lager?

VENU has formed a partnership with Troy Aikman's EIGHT Elite Light Lager brand to enhance their luxury entertainment venues offering and expand their house of brands.

How does the EIGHT Elite Light Lager partnership align with VENU's business strategy?

The partnership aligns with VENU's strategy to transform the live entertainment industry and strengthen its position as a leader in luxury entertainment venues.

What was discussed in the TMZ Sports interview with Troy Aikman and VENU's CEO?

The interview covered insights into the new partnership between VENU and EIGHT Elite Light Lager, and their shared vision for transforming the live entertainment industry.

What is the significance of the EIGHT partnership for VENU (NYSE: VENU) shareholders?

The partnership represents a significant milestone in VENU's expansion of its house of brands and demonstrates the company's commitment to innovative growth in the luxury entertainment sector.