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U.S. Bank Shield™ Visa® Card offers 0% intro APR for 24 billing cycles

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U.S. Bank has launched the new Shield™ Visa® Card, featuring a market-leading 0% introductory APR on purchases and balance transfers for 24 billing cycles (until March 17, 2025). After the introductory period, the variable APR ranges from 17.74% to 28.74%.

The card offers 4% cash back on prepaid travel bookings through U.S. Bank Travel Rewards Center and a $20 annual statement credit after 11 consecutive months of purchases. Notable protection benefits include:

  • Cell phone protection up to $600
  • Auto rental collision damage waiver
  • Extended warranty protection
  • Purchase security against theft or damage

The card comes with no annual fee and features a sleek, clear plastic design.

U.S. Bank ha lanciato la nuova Shield™ Visa® Card, che offre un 0% di APR introduttivo su acquisti e trasferimenti di saldo per 24 cicli di fatturazione (fino al 17 marzo 2025). Dopo il periodo introduttivo, l'APR variabile varia dal 17,74% al 28,74%.

La carta offre un 4% di rimborso in contante su prenotazioni di viaggio prepagate tramite il Centro Ricompense Viaggi di U.S. Bank e un credito annuale di $20 dopo 11 mesi consecutivi di acquisti. I vantaggi di protezione notevoli includono:

  • Protezione per il cellulare fino a $600
  • Esenzione per danni da collisione per noleggio auto
  • Protezione estesa della garanzia
  • Sicurezza sugli acquisti contro furto o danni

La carta non prevede alcuna commissione annuale e presenta un design elegante in plastica trasparente.

U.S. Bank ha lanzado la nueva Shield™ Visa® Card, que cuenta con un 0% de APR introductorio en compras y transferencias de saldo durante 24 ciclos de facturación (hasta el 17 de marzo de 2025). Después del período introductorio, el APR variable oscila entre el 17.74% y el 28.74%.

La tarjeta ofrece un 4% de reembolso en efectivo en reservas de viajes prepagadas a través del Centro de Recompensas de Viajes de U.S. Bank y un crédito anual de $20 después de 11 meses consecutivos de compras. Los beneficios de protección notables incluyen:

  • Protección para teléfonos móviles de hasta $600
  • Exención de daños por colisión en alquiler de autos
  • Protección de garantía extendida
  • Seguridad en compras contra robo o daño

La tarjeta no tiene cuota anual y presenta un diseño elegante de plástico transparente.

U.S. Bank가 새로운 Shield™ Visa® 카드를 출시했습니다. 이 카드는 구매 및 잔액 이체에 대해 24개월 동안 0%의 도입 APR을 제공합니다(2025년 3월 17일까지). 도입 기간이 지나면 변동 APR은 17.74%에서 28.74%까지 다양합니다.

이 카드는 U.S. Bank 여행 보상 센터를 통해 선불 여행 예약 시 4% 캐시백을 제공하며, 11개월 연속 구매 후 연간 $20 크레딧을 제공합니다. 주목할 만한 보호 혜택은 다음과 같습니다:

  • 휴대폰 보호 최대 $600
  • 자동차 렌탈 충돌 손해 면책
  • 연장 보증 보호
  • 도난 또는 손상에 대한 구매 보안

이 카드는 연회비가 없으며 세련되고 투명한 플라스틱 디자인을 가지고 있습니다.

U.S. Bank a lancé la nouvelle Shield™ Visa® Card, qui propose un Taux Annuel Effectif Global (TAEG) introductif de 0% sur les achats et les transferts de solde pendant 24 cycles de facturation (jusqu'au 17 mars 2025). Après la période d'introduction, le TAEG variable varie de 17,74 % à 28,74 %.

La carte offre un remboursement de 4% sur les réservations de voyage prépayées via le Centre de Récompenses Voyage de U.S. Bank et un crédit annuel de 20 $ après 11 mois consécutifs d'achats. Les avantages de protection notables comprennent :

  • Protection des téléphones portables jusqu'à 600 $
  • Exonération de dommages pour collision de location de voiture
  • Protection de garantie prolongée
  • Sécurité des achats contre le vol ou les dommages

La carte ne comporte pas de frais annuels et présente un design élégant en plastique transparent.

U.S. Bank hat die neue Shield™ Visa® Card eingeführt, die ein marktführendes 0% einführendes APR auf Einkäufe und Überweisungen von Salden für 24 Abrechnungszyklen (bis zum 17. März 2025) bietet. Nach der Einführungszeit reicht das variable APR von 17,74% bis 28,74%.

Die Karte bietet 4% Cashback auf vorab bezahlte Reisebuchungen über das U.S. Bank Travel Rewards Center und einen jährlichen Guthaben von $20 nach 11 aufeinanderfolgenden Monaten von Einkäufen. Bemerkenswerte Schutzvorteile umfassen:

  • Handy-Schutz bis zu $600
  • Haftungsfreistellung für Mietwagen bei Kollision
  • Erweiterter Garantie-Schutz
  • Kaufschutz gegen Diebstahl oder Beschädigung

Die Karte hat keine Jahresgebühr und verfügt über ein elegantes, transparentes Plastikdesign.

Positive
  • 0% APR for 24 billing cycles on purchases and balance transfers
  • 4% cash back on travel bookings through U.S. Bank Travel Rewards Center
  • No annual fee
  • $20 annual statement credit after 11 months of consecutive purchases
  • Comprehensive protection benefits package
Negative
  • High variable APR range (17.74% - 28.74%) after introductory period
  • Travel rewards to bookings through U.S. Bank Travel Rewards Center

Insights

U.S. Bank's launch of the Shield™ Visa® Card represents a strategic product expansion with potentially significant competitive implications. The card's 24-month 0% introductory APR on both purchases and balance transfers stands out as exceptionally long in today's market, where most competitors offer 12-18 month promotional periods.

This extended 0% period positions U.S. Bank to potentially capture balance transfers from competitors and attract consumers planning major purchases, though it comes with near-term interest revenue deferral. The post-promotional variable APR range of 17.74% to 28.74% aligns with industry standards, suggesting U.S. Bank isn't sacrificing long-term profitability for acquisition.

The card's comprehensive protection package (cell phone coverage, purchase security, extended warranty) targets security-conscious consumers rather than rewards-maximizers. This positions the product in a less crowded segment of the no-annual-fee market. The 4% cash back on travel booked through U.S. Bank's platform represents a strategic effort to drive transactions through proprietary channels, while the $20 annual statement credit after 11 months of consecutive purchases cleverly incentivizes regular usage and reduces attrition.

This product launch demonstrates U.S. Bank's continued investment in its consumer credit portfolio but represents an evolution rather than revolution in their payments strategy.

New card offers purchase protection benefits, cash back on travel, and more

MINNEAPOLIS--(BUSINESS WIRE)-- U.S. Bank, a leading provider of payment services and solutions, today announced a new consumer credit card to complement its growing portfolio of payment products for consumer and business banking clients: the U.S. Bank Shield™ Visa® Card.

This card offers a market-leading introductory 0% APR on purchases and balance transfers for the first 24 billing cycles (as of March 17,2025). After that, it has a variable APR, currently 17.74% to 28.74%. Additionally, the Shield Card includes an array of purchase protection and cash-back benefits.

“The Shield Visa card is the perfect card for the consumer motivated by value, protection and security,” said Steve Mattics, head of credit card and debit products at U.S. Bank. “In addition to the best and longest introductory APR offer on purchases and balance transfers, this card offers a market-leading suite of protection benefits to ensure clients can be confident when using it to make important purchases – all for no annual fee.”

The card – which has a sleek, clear plastic design – also offers 4% cash back on prepaid air, hotel and car reservations booked with a Shield Visa card directly in the U.S. Bank Travel Rewards Center and an annual $20 statement credit after 11 consecutive months of purchases.

In addition, when cardholders use their U.S. Bank Shield Visa card, they can enjoy protection benefits that shield them from unexpected risks such as:

  • Cell Phone Protection:​ Eligible cell phone can be reimbursed up to $600 in the event of damage or theft when the monthly cell phone bill is paid for with the Shield Card.
  • Auto Rental Collision Damage Waiver:​ Provides insurance coverage for physical damage and theft, reasonable and customary towing, and valid loss-of-use charges and administrative fees when you reserve and pay for a rental car with the covered card.​
  • Extended Warranty Protection: Extends product warranties automatically. Cardholders can add an additional year to qualifying warranties with Extended Warranty Protection for purchases made with the card.​
  • Purchase Security:​ Safeguard purchases against theft or damage due to fire, vandalism or accidentally discharged water or certain weather conditions within the first 90 days from the date of purchase with Purchase Security.​

Learn more about the U.S. Bank Shield Visa card at https://www.usbank.com/credit-cards/shield-visa-credit-card.html.

U.S. Bank offers a broad range of credit card solutions to meet the needs of consumers and businesses with rich rewards, meaningful benefits and a variety of purchasing options—all supported by an industry-leading mobile app.

About U.S. Bancorp

U.S. Bancorp, with more than 70,000 employees and $678 billion in assets as of December 31, 2024, is the parent company of U.S. Bank National Association. Headquartered in Minneapolis, the company serves millions of customers locally, nationally and globally through a diversified mix of businesses including consumer banking, business banking, commercial banking, institutional banking, payments and wealth management. U.S. Bancorp has been recognized for its approach to digital innovation, community partnerships and customer service, including being named one of the 2024 World’s Most Ethical Companies and one of Fortune’s most admired superregional banks. Learn more at usbank.com/about.

Disclosure

The creditor and issuer of this card is U.S. Bank National Association, pursuant to a license from Visa U.S.A. Inc., and the card is available to United States residents only.

Media contact:

Tessa Bajema

Tessa.bajema@usbank.com

Source: U.S. Bancorp

FAQ

What is the introductory APR period for the U.S. Bank Shield Visa Card?

0% APR for 24 billing cycles on both purchases and balance transfers, valid until March 17, 2025

What cash back rewards does the U.S. Bank Shield Visa Card offer?

4% cash back on prepaid air, hotel and car reservations booked through U.S. Bank Travel Rewards Center

What protection benefits come with the U.S. Bank Shield Visa Card?

Cell phone protection up to $600, auto rental coverage, extended warranty protection, and 90-day purchase security

What is the regular APR for the U.S. Bank Shield Visa Card after the intro period?

Variable APR of 17.74% to 28.74%

Is there an annual fee for the U.S. Bank Shield Visa Card?

No, there is no annual fee
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