ESW Announces Groundbreaking Alliance with UPS to Offer Brands Faster Direct-to-Consumer Ecommerce Access in International Markets

Rhea-AI Summary

ESW has partnered with UPS to enhance international ecommerce and shipping capabilities for brands seeking to expand their direct-to-consumer (DTC) market. This agreement combines ESW’s technology expertise with UPS’s logistics network, allowing retailers to better localize their online shopping experiences. As online cross-border shopping rises, this partnership could alleviate barriers preventing brands from reaching global consumers. The collaboration aims to streamline the ecommerce process, making it easier for retailers to enter new markets swiftly.

Positive

• Partnership with ESW enhances UPS's e-commerce capabilities.
• Offers a one-stop solution for DTC retailers to access global markets.
• Improves localization of online shopping experiences for consumers.

Negative

• None.

NEW YORK--(BUSINESS WIRE)-- ESW, the leading global direct-to-consumer (DTC) ecommerce company, today announced an agreement with UPS (NYSE: UPS) that will provide integrated international ecommerce and shipping capabilities for brands aiming to accelerate their direct-to-consumer (DTC) expansion, enabling them to be more effective at reaching global consumers via cross-border ecommerce. Through this new bundled offering, UPS customers and ESW clients will see significant capabilities to deeply localize their online shopping experience and leverage UPS’s global transportation and customs brokerage platform for delivery.

“The ability to get a one-stop solution that combines ESW’s technology and deep localization expertise with UPS’s expansive logistics and transportation network will give DTC retailers of any size greater access to consumers on a global scale,” said Patrick Bousquet-Chavanne, President and CEO, Americas, ESW. “This agreement leverages our entire logistics and payments ecosystem as well as UPS’s extensive global transportation network to remove barriers and alleviate the friction that often impedes brands and retailers from selling directly to consumers regardless of where they live in the world.”

“UPS continues to innovate on behalf of customers, offering new capabilities to grow their businesses. This alliance with ESW offers UPS ecommerce customers the ability to sell and ship seamlessly around the world, with the confidence that they are delivering a great shopping experience,” Bill Seward, UPS President, Americas Region and Global Customer Solutions said.

As consumers increasingly turn to cross-border shopping to purchase the products they see online, retailers must also become border agnostic in order to succeed in today’s competitive landscape. According to ESW’s Global Voices 2022 survey, the number of cross-border DTC consumers increased across all age groups between December 2020 and July 2021 with younger Millennial and Gen Z consumers driving this trend. The data revealed that Millennials and Gen Z shoppers are buying significantly more from outside their home countries than Gen X and Baby Boomers, with the younger cohorts preferring to purchase cross-border to access products they cannot find locally. The same survey found that shipping timing and shipping costs are the two biggest deterrents preventing more consumers from shopping across international borders.

Brands integrating with ESW’s Fluency and Symphony DTC solutions can enter both domestic and new international markets in a matter of weeks and access a suite of market-leading ecommerce solutions across store, pricing, payments, checkout, fraud and delivery. ESW’s Velocity consultancy service provides the expertise to execute successful growth initiatives across customer experience, acquisition, and retention, while engaging directly with customers and retaining ownership of all the data collected during the shopping journey.

About ESW

ESW is the global DTC ecommerce leader, empowering the world’s best-loved brands and retailers to make global shopping better, safer, simpler and faster, end-to-end. From compliance, data security, fraud protection, taxes, and tariffs to checkout, delivery, returns, customer service, and demand generation, our powerful combination of technology and human ingenuity covers the entire shopper journey across 200 markets. ESW is an Asendia Group company, a joint venture between La Poste and Swiss Post. Please go to esw.com to learn more.

View source version on businesswire.com: https://www.businesswire.com/news/home/20220328005125/en/

US Media:

Berns Communications Group

Danielle Poggi / Michael McMullan

dpoggi@bcg-pr.com / mmcmullan@bcg-pr.com

UPS

Jim Mayer

jmayer@ups.com

Source: ESW

FAQ

What is the significance of the UPS and ESW partnership?

The partnership enhances UPS's ecommerce offerings, allowing brands to better reach global consumers and streamline the shopping experience.

How will the UPS and ESW agreement impact DTC retailers?

The agreement provides DTC retailers with integrated solutions to expand internationally and localize their online shopping capabilities.

When was the UPS and ESW partnership announced?

The partnership was announced on the date of the press release, which was March 28, 2022.

What benefits does the UPS and ESW partnership offer?

It offers a seamless global shipping solution, improved localization for consumers, and access to a suite of ecommerce services for DTC retailers.

What trends are driving the need for the UPS and ESW partnership?

Rising cross-border shopping trends among younger consumers are driving the need for enhanced international ecommerce capabilities.