Zynga’s Game of Thrones: Legends Now Available Worldwide with Launch Trailer Starring Kit Harington
Zynga, a Take-Two Interactive Software (NASDAQ: TTWO) subsidiary, has launched Game of Thrones: Legends, a mobile RPG puzzle game featuring content from the Game of Thrones and House of the Dragon series. The game is now available worldwide on the App Store and Google Play. Kit Harington, known for his role as Jon Snow, stars in the launch trailer, returning to the franchise in a comedic marketing campaign.
The game allows players to build their own Westeros house, assemble a team of champions, and engage in strategic battles. Key features include missions across Westeros, iconic character upgrades, and various game modes. The launch is supported by a marketing campaign featured on Max and during new episodes of House of the Dragon.
Zynga, una filiale di Take-Two Interactive Software (NASDAQ: TTWO), ha lanciato Game of Thrones: Legends, un gioco di ruolo mobile basato su puzzle che presenta contenuti delle serie Game of Thrones e House of the Dragon. Il gioco è ora disponibile in tutto il mondo su App Store e Google Play. Kit Harington, noto per il suo ruolo di Jon Snow, appare nel trailer di lancio, tornando nel franchise attraverso una campagna di marketing comica.
Il gioco consente ai giocatori di costruire la propria casa di Westeros, assemblare una squadra di campioni e partecipare a battaglie strategiche. Le caratteristiche principali includono missioni in tutto Westeros, aggiornamenti iconici dei personaggi e diverse modalità di gioco. Il lancio è supportato da una campagna di marketing visibile su Max e durante i nuovi episodi di House of the Dragon.
Zynga, una subsidiaria de Take-Two Interactive Software (NASDAQ: TTWO), ha lanzado Game of Thrones: Legends, un juego de rol móvil de rompecabezas que presenta contenido de las series Game of Thrones y House of the Dragon. El juego ya está disponible en todo el mundo en la App Store y Google Play. Kit Harington, conocido por su papel como Jon Snow, protagoniza el tráiler de lanzamiento, regresando a la franquicia en una campaña publicitaria cómica.
El juego permite a los jugadores construir su propia casa en Westeros, reunir un equipo de campeones y participar en batallas estratégicas. Las características clave incluyen misiones en Westeros, actualizaciones icónicas de personajes y varios modos de juego. El lanzamiento está respaldado por una campaña de marketing presentada en Max y durante los nuevos episodios de House of the Dragon.
징가(Zynga)는 테이크-투 인터랙티브 소프트웨어(Take-Two Interactive Software, NASDAQ: TTWO)의 자회사로서 왕좌의 게임: 전설(Game of Thrones: Legends)을 출시했습니다. 이 모바일 RPG 퍼즐 게임은 '왕좌의 게임'과 '드래곤의 집(House of the Dragon)' 시리즈의 콘텐츠를 특징으로 합니다. 이 게임은 현재 앱 스토어와 구글 플레이에서 전 세계적으로 제공되고 있습니다. 키트 해링턴(Kit Harington)은 존 스노우 역할로 잘 알려져 있으며, 유머러스한 마케팅 캠페인을 통해 프랜차이즈에 다시 등장하는 론칭 트레일러에 출연하고 있습니다.
이 게임은 플레이어가 자신의 웨스터로스 하우스를 구축하고, 챔피언 팀을 구성하며, 전략적인 전투에 참여할 수 있도록 합니다. 주요 기능에는 웨스터로스 전역의 미션, 아이코닉한 캐릭터 업그레이드 및 다양한 게임 모드가 포함됩니다. 이 출시에는 맥(Max)에서 방영되는 마케팅 캠페인이 지원되며, 드래곤의 집의 새로운 에피소드 중에도 나타납니다.
Zynga, une filiale de Take-Two Interactive Software (NASDAQ: TTWO), a lancé Game of Thrones: Legends, un jeu mobile de rôle basé sur des puzzles, qui propose du contenu des séries Game of Thrones et House of the Dragon. Le jeu est désormais disponible dans le monde entier sur l'App Store et Google Play. Kit Harington, connu pour son rôle de Jon Snow, star dans la bande-annonce de lancement, revenant dans la franchise à travers une campagne de marketing comique.
Le jeu permet aux joueurs de construire leur propre maison de Westeros, de rassembler une équipe de champions et de s'engager dans des batailles stratégiques. Les fonctionnalités clés comprennent des missions à travers Westeros, des améliorations de personnages iconiques et divers modes de jeu. Le lancement est soutenu par une campagne marketing diffusée sur Max et lors de nouveaux épisodes de House of the Dragon.
Zynga, ein Tochterunternehmen von Take-Two Interactive Software (NASDAQ: TTWO), hat Game of Thrones: Legends gestartet, ein mobiles RPG-Puzzlespiel, das Inhalte aus den Serien Game of Thrones und House of the Dragon enthält. Das Spiel ist jetzt weltweit im App Store und bei Google Play verfügbar. Kit Harington, bekannt für seine Rolle als Jon Snow, ist im Launch-Trailer zu sehen und kehrt in einer komödiantischen Marketingkampagne zum Franchise zurück.
Das Spiel ermöglicht es den Spielern, ihr eigenes Westeros-Haus zu bauen, ein Team von Champions zusammenzustellen und an strategischen Kämpfen teilzunehmen. Zu den Hauptfunktionen gehören Missionen in ganz Westeros, ikonische Charakter-Upgrades und verschiedene Spielmodi. Der Launch wird durch eine Marketingkampagne unterstützt, die auf Max und während neuer Episoden von House of the Dragon zu sehen ist.
- Launch of a high-profile mobile game based on a popular franchise
- Worldwide availability on major app platforms
- Marketing campaign featuring a well-known actor from the original series
- Game is a title sponsor for House of the Dragon Seasons 1 and 2
- Potential for increased revenue and user engagement
- None.
Famed actor behind Jon Snow returns to Westeros to celebrate launch of RPG puzzle mobile game featuring the world, characters, and lore of popular HBO® franchise
Zynga Inc., a wholly-owned publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO) and a global leader in interactive entertainment, today launched Game of Thrones™: Legends, for players worldwide. The high-profile mobile RPG puzzle title incorporates content and characters from the iconic Emmy® Award-winning and Golden Globe® winning Game of Thrones and House of the Dragon™ series. The game, officially licensed by Warner Bros. Interactive Entertainment on behalf of HBO®, is now available to download on the App Store and Google Play. (Graphic: Business Wire)
Today’s announcement comes with the exciting return of Emmy® and Golden Globe® nominated actor Kit Harington to the Game of Thrones franchise. Known for his iconic role as Jon Snow, the trailer stars Harington in the present day, deeply immersed in the mobile game causing Westeros-based fantasies while walking through a dimly-lit members club. Harington quickly returns to reality following a comedic fan interaction, showing the beloved actor’s range stepping out of his infamous Game of Thrones character. This new marketing campaign is featured on Max including during new episodes of House of the Dragon, for which the game is a title sponsor of Seasons 1 and 2. Watch the campaign here.
“The creativity and care taken to create Game of Thrones: Legends is obvious and it feels completely natural to jump back into Westeros for this game,” says Harington. “This is a true love letter to the fans, of whom the franchise would be nothing without, and I’m honoured to pay tribute to them in this new campaign.”
“Our teams have developed and built Game of Thrones: Legends to create both an engaging gaming experience and a deep Game of Thrones experience for the fans and it is thrilling to see our work launched alongside this fantastic marketing campaign,” said Yaron Leyvand, Executive Vice President, Mobile Games, Zynga. “We are proud to bring this title to the world, along with Kit Harington, and we cannot wait to see the stories our players tell as they travel through Westeros.”
In Game of Thrones: Legends, players build and lead their own Westeros house, honing their tactics and skill as they strategically assemble a team of champions, equip weapons, and gear, and face formidable foes from the Game of Thrones universe. Players can tackle their quest in story mode or engage in Raids, playing against each other in real-time as they level up their roster of champions.
Key Game Features:
- Complete missions throughout Westeros in a journey to claim the Iron Throne;
- Build and upgrade an iconic team featuring champions like Jon Snow, Rhaenyra Targaryen, the Hound, Ser Criston Cole, Drogon, Arya Stark, and Ghost;
- Showcase strategic prowess in epic RPG puzzle battles;
- Lead your own house of Westeros showing off personalized houses and powerful allies;
- Diversify puzzle battle strategy with champion pairings to conquer different game modes and enemies;
- Leverage lore to discover champion, weapon, and gear synergies – for instance, pair up Jon Snow and Ghost or have Arya equip Needle;
- Execute moves, charge special abilities, and discover powerful combos to obliterate opponents.
More information, tutorials, updates, and exclusive behind-the-scenes content can be found at www.gameofthroneslegends.com and across social media on Facebook, Instagram, X, TikTok, and YouTube.
For supporting assets including the campaign spot and new gameplay trailer, click here.
Zynga is a wholly-owned publishing label of Take-Two Interactive Software, Inc.
ABOUT ZYNGA INC.
Zynga is a global leader in interactive entertainment with a mission to connect the world through games and a wholly-owned subsidiary of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). With massive global reach in more than 175 countries and regions, the combined diverse portfolio of popular game franchises has been downloaded more than 6 billion times on mobile, including Star Wars™: Hunters, CSR Racing™, Dragon City, Empires & Puzzles™, FarmVille™, Golf Rival™, Hair Challenge™, Harry Potter: Puzzles & Spells™, High Heels!™, Merge Dragons!™, Merge Magic!™, Monster Legends, Toon Blast™, Top Eleven, Toy Blast™, Two Dots, Words With Friends™, and Zynga Poker™. Zynga is also an industry-leading next-generation platform with the ability to optimize programmatic advertising and yields at scale with Chartboost, a leading mobile advertising and monetization platform. Founded in 2007, Zynga is headquartered in
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ABOUT GAME OF THRONES
Based on George R.R. Martin’s acclaimed book series, A Song of Ice and Fire, the Emmy® Award-winning HBO series Game of Thrones follows kings and queens, knights and renegades, liars and noblemen who are engaged in a deadly cat-and-mouse game for control of the Seven Kingdoms of Westeros. The epic series’ storylines of treachery and nobility, family and honor, ambition and love, and death and survival have captured the imagination of fans globally and made it one of the most popular shows on television.
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The statements contained herein, which are not historical facts, including statements relating to Take-Two Interactive Software, Inc.'s ("Take-Two," the "Company," "we," "us," or similar pronouns) outlook, are considered forward-looking statements under federal securities laws and may be identified by words such as "anticipates," "believes," "estimates," "expects," "intends," "plans," "potential," "predicts," "projects," "seeks," "should," "will," or words of similar meaning and include, but are not limited to, statements regarding the outlook for our future business and financial performance. Such forward-looking statements are based on the current beliefs of our management as well as assumptions made by and information currently available to them, which are subject to inherent uncertainties, risks, and changes in circumstances that are difficult to predict. Actual outcomes and results may vary materially from these forward-looking statements based on a variety of risks and uncertainties including risks relating to our combination with Zynga Inc.; the risks of conducting business internationally, including as a result of unforeseen geopolitical events; the impact of changes in interest rates by the Federal Reserve and other central banks, including on our short-term investment portfolio; the impact of inflation; volatility in foreign currency exchange rates; our dependence on key management and product development personnel; our dependence on our NBA 2K and Grand Theft Auto products and our ability to develop other hit titles; our ability to leverage opportunities on PlayStation®5 and Xbox Series X|S; factors affecting our mobile business, such as player acquisition costs; the timely release and significant market acceptance of our games; the ability to maintain acceptable pricing levels on our games.
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View source version on businesswire.com: https://www.businesswire.com/news/home/20240725032612/en/
Melissa Foran
Director, Communications
Zynga
(310) 869-3492
mforan@zynga.com
Alan Lewis
Vice President, Corporate Communications & Public Affairs
Take-Two Interactive Software, Inc.
(646) 536-2983
Alan.Lewis@take2games.com
Source: Take-Two Interactive
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