Zynga Poker and Rob Riggle Partner to Unveil Highly-Anticipated Multi-Table Tournaments
Zynga Poker, a Take-Two Interactive (NASDAQ: TTWO) game, has launched Multi-Table Tournaments globally, allowing players to compete in real-time across multiple tables. The new feature offers weekly 'Trillionaire Maker' tournaments with trillion-chip prize pools, the largest in the game's 17-year history. To promote the launch, Zynga partnered with actor Rob Riggle for a promotional campaign. The update includes daily tournaments, flexible buy-ins, and global competition options, responding to long-standing player requests for this tournament format.
Zynga Poker, un gioco di Take-Two Interactive (NASDAQ: TTWO), ha lanciato Tornei Multi-Tavolo a livello globale, permettendo ai giocatori di competere in tempo reale su più tavoli. La nuova funzione offre tornei settimanali 'Trillionaire Maker' con montepremi da un trilione di chip, il più grande nella storia del gioco di 17 anni. Per promuovere il lancio, Zynga ha collaborato con l'attore Rob Riggle per una campagna promozionale. L'aggiornamento include tornei giornalieri, buy-in flessibili e opzioni di competizione globale, rispondendo alle richieste di lunga data dei giocatori per questo formato di torneo.
Zynga Poker, un juego de Take-Two Interactive (NASDAQ: TTWO), ha lanzado Torneos Multi-Mesa a nivel mundial, permitiendo a los jugadores competir en tiempo real en múltiples mesas. La nueva función ofrece torneos semanales 'Trillionaire Maker' con premios de un billón de fichas, el más grande en la historia del juego de 17 años. Para promover el lanzamiento, Zynga se asoció con el actor Rob Riggle para una campaña promocional. La actualización incluye torneos diarios, buy-ins flexibles y opciones de competencia global, respondiendo a las demandas de larga data de los jugadores por este formato de torneo.
징가 포커(Zynga Poker) 는 Take-Two Interactive (NASDAQ: TTWO)의 게임으로, 멀티 테이블 토너먼트를 전 세계에 출시하여 플레이어들이 여러 테이블에서 실시간으로 경쟁할 수 있도록 합니다. 새로운 기능은 매주 '트릴리언에어 메이커' 토너먼트를 제공하며, 총상금이 1조 칩으로 게임 17년 역사상 가장 큽니다. 론칭을 홍보하기 위해 징가는 배우 롭 리글(Rob Riggle)과 협력하여 프로모션 캠페인을 진행했습니다. 이번 업데이트는 일일 토너먼트, 유연한 구매 옵션, 글로벌 경쟁 옵션을 포함하여, 이 토너먼트 형식에 대한 오랜 플레이어 요구를 충족합니다.
Zynga Poker, un jeu de Take-Two Interactive (NASDAQ: TTWO), a lancé des Tournois Multi-Tables dans le monde entier, permettant aux joueurs de concourir en temps réel sur plusieurs tables. La nouvelle fonctionnalité propose des tournois hebdomadaires 'Trillionaire Maker' avec des gains de un trillion de jetons, le plus gros montant de l'histoire du jeu de 17 ans. Pour promouvoir le lancement, Zynga s'est associé à l'acteur Rob Riggle pour une campagne promotionnelle. La mise à jour comprend des tournois quotidiens, des entrées flexibles et des options de compétition mondiale, répondant ainsi aux demandes de longue date des joueurs pour ce format de tournoi.
Zynga Poker, ein Spiel von Take-Two Interactive (NASDAQ: TTWO), hat Multi-Table-Turniere global gestartet, bei denen Spieler in Echtzeit an mehreren Tischen konkurrieren können. Die neue Funktion bietet wöchentliche 'Trillionaire Maker'-Turniere mit einem Preisgeld von einer Billion Chips, dem größten in der 17-jährigen Geschichte des Spiels. Zur Förderung des Starts arbeitete Zynga mit dem Schauspieler Rob Riggle zusammen, um eine Werbekampagne durchzuführen. Das Update umfasst tägliche Turniere, flexible Buy-Ins und globale Wettbewerbsoptionen und reagiert damit auf die langjährigen Wünsche der Spieler nach diesem Turnierformat.
- Launch of highly requested Multi-Table Tournaments feature in Zynga Poker
- Largest prize pools in game's 17-year history
- Celebrity partnership with Rob Riggle for marketing campaign
- Enhanced player engagement through daily and weekly tournament options
- None.
Insights
The launch of Multi-Table Tournaments in Zynga Poker represents an incremental but not transformative update to Take-Two's mobile gaming portfolio. While this feature addresses player demands and could boost engagement, its impact on revenue will likely be modest since it primarily offers in-game currency rewards rather than real-money gambling.
The partnership with Rob Riggle adds marketing visibility but doesn't fundamentally alter the game's monetization potential. Zynga Poker contributes a relatively small portion to Take-Two's overall revenue, which is dominated by major console titles. The timing aligns with industry trends showing increased interest in competitive mobile gaming formats, though free-to-play poker faces intense competition from real-money gaming apps.
Legendary Actor and Comedian Challenges Players To Compete in Real-Time Tournaments for a Chance To Win Trillions of Chips
Multi-Table Tournaments, where players start at multiple tables and compete until one player amasses all the chips, are a popular format for live, televised, and online tournaments with large prize pools. As players in Zynga Poker stack up their chips and bring the heat, they’ll have a chance to progress to the final table for a chance to win trillions of in-game chips, the largest tournament prize pools in the game’s 17-year history.
To celebrate the launch, Zynga Poker has upped the ante to team up with actor, comedian, and poker enthusiast, Rob Riggle, to show how Multi-Table Tournaments put poker on an epic stage. Known for his quick wit and larger-than-life personality, Riggle brings his signature humor in a new live-action trailer that transports him to high-stakes poker tables around the world to compete with the fiercest competitors.
“Poker is about the thrill of competition and excitement of going all-in,” said Riggle. “The feeling of sitting down at a poker table never gets old and with Zynga Poker’s Multi-Table Tournaments, players can challenge anyone in the world, build stacks, and crush their opponent's dreams for ultimate bragging rights.” Watch the campaign trailer here.
“Zynga Poker has built an incredible community of players over the last 17 years, and it's amazing to see how our teams continue to transform the gameplay and add exciting new features to this beloved title,” said Yaron Leyvand, Executive Vice President, Mobile Games, Zynga. “Community feedback is at the heart of everything we do and the introduction of Multi-Table Tournaments is a direct response to the passionate requests of our players and we’re thrilled to be working with Rob Riggle to introduce this new level of competition to the game.”
Key Features of Multi-Table Tournaments:
- Weekly Marquee Tournaments: Every Saturday and Sunday, players can join the “Trillionaire Maker” tournaments to compete for trillions of in-game chips. This is your chance to test your skills against the best and see if you have what it takes to dominate the final table;
- Daily Tournaments: The “Zynga Poker Classic” offers daily opportunities to sharpen your strategy and build your chip stack. With multiple tournaments each day, there are plenty of chances to win big and refine your play;
- Global Competition: Challenge yourself against a wide range of opponents from all over the world, each bringing their unique style to the table. Adapt your strategies as you climb the ranks and strive to outplay the competition;
- Flexible Play: Whether you’re a high roller or a newcomer to the game, there’s a tournament for you. With a variety of buy-ins, payouts, and start times, players can find the perfect tournament to fit their schedule and skill level;
- Community-Driven Update: Multi-Table Tournaments have been one of the most requested features by the Zynga Poker community. This new addition brings a fresh layer of competition and excitement to the game, allowing players to experience the highest tournament rewards ever offered.
The launch of Multi-Table Tournaments in Zynga Poker marks a significant milestone in the game’s evolution, offering a new and thrilling way for players to enjoy their favorite mobile poker game. Get ready to ante up and take your shot at becoming a Trillionaire!
For supporting assets including the campaign spot, click here.
Download Zynga Poker now at https://zyngapoker.com/
Zynga is a wholly-owned publishing label of Take-Two Interactive Software, Inc.
About Zynga, Inc.
Zynga is a global leader in interactive entertainment with a mission to connect the world through games and a wholly-owned subsidiary of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). With massive global reach in more than 175 countries and regions, the combined diverse portfolio of popular game franchises has been downloaded more than 6 billion times on mobile, including Star Wars™: Hunters, CSR Racing™, Dragon City, Empires & Puzzles™, FarmVille™, Golf Rival™, Hair Challenge™, Harry Potter: Puzzles & Spells™, High Heels!™, Merge Dragons!™, Merge Magic!™, Monster Legends, Toon Blast™, Top Eleven, Toy Blast™, Two Dots, Words With Friends™, and Zynga Poker™. Zynga is also an industry-leading next-generation platform with the ability to optimize programmatic advertising and yields at scale with Chartboost, a leading mobile advertising and monetization platform. Founded in 2007, Zynga is headquartered in
About Take-Two Interactive Software
Headquartered in
Cautionary Note Regarding Forward-Looking Statements
The statements contained herein, which are not historical facts, including statements relating to Take-Two Interactive Software, Inc.'s ("Take-Two," the "Company," "we," "us," or similar pronouns) outlook, are considered forward-looking statements under federal securities laws and may be identified by words such as "anticipates," "believes," "estimates," "expects," "intends," "plans," "potential," "predicts," "projects," "seeks," "should," "will," or words of similar meaning and include, but are not limited to, statements regarding the outlook for our future business and financial performance. Such forward-looking statements are based on the current beliefs of our management as well as assumptions made by and information currently available to them, which are subject to inherent uncertainties, risks, and changes in circumstances that are difficult to predict. Actual outcomes and results may vary materially from these forward-looking statements based on a variety of risks and uncertainties including risks relating to our combination with Zynga Inc.; the risks of conducting business internationally, including as a result of unforeseen geopolitical events; the impact of changes in interest rates by the Federal Reserve and other central banks, including on our short-term investment portfolio; the impact of inflation; volatility in foreign currency exchange rates; our dependence on key management and product development personnel; our dependence on our NBA 2K and Grand Theft Auto products and our ability to develop other hit titles; our ability to leverage opportunities on PlayStation®5 and Xbox Series X|S; factors affecting our mobile business, such as player acquisition costs; the timely release and significant market acceptance of our games; the ability to maintain acceptable pricing levels on our games.
Other important factors and information are contained in the Company's most recent Annual Report on Form 10-K, including the risks summarized in the section entitled "Risk Factors," the Company’s most recent Quarterly Report on Form 10-Q, and the Company's other periodic filings with the SEC, which can be accessed at www.take2games.com. All forward-looking statements are qualified by these cautionary statements and apply only as of the date they are made. The Company undertakes no obligation to update any forward-looking statement, whether as a result of new information, future events or otherwise.
View source version on businesswire.com: https://www.businesswire.com/news/home/20241030257485/en/
Alexa Grandolfo
Director, Communications
Zynga
(714) 746-4371
agrandolfo@zynga.com
Alan Lewis
Vice President, Corporate Communications & Public Affairs
Take-Two Interactive Software, Inc.
(646) 536-2983
Alan.Lewis@take2games.com
Source: Take-Two Interactive
FAQ
What new feature did Zynga Poker (TTWO) launch in 2024?
How much can players win in Zynga Poker's (TTWO) new Trillionaire Maker tournaments?
Who partnered with Zynga Poker (TTWO) to promote Multi-Table Tournaments?
When are the Trillionaire Maker tournaments held in Zynga Poker (TTWO)?
