TechTarget Names Rebecca Kitchens President and Steve Niemiec Chief Operating Officer & Chief Revenue Officer
TechTarget (NASDAQ: TTGT) has elevated Rebecca Kitchens to President and Steve Niemiec to Chief Operating Officer & Chief Revenue Officer, effective January 1, 2023. Kitchens will manage critical functions such as Market Development and Customer Success, while Niemiec will oversee Sales Strategy and Operations. These promotions aim to enhance organizational alignment and streamline revenue operations. The leadership changes are expected to support TechTarget's growth and adapt to evolving business needs as highlighted by CEO Michael Cotoia.
- Promotion of Rebecca Kitchens to President enhances leadership and strategic oversight.
- Steve Niemiec's promotion aims to streamline revenue operations and support growth initiatives.
- None.
The Company taps two 19+ year
In her new role as President, Kitchens will oversee several high-impact, business critical functions including: Market Development, Segment Marketing, Editorial, Audience & SEO, Customer Strategy & Enablement, Customer Success Operations, Product Operations and will continue to head TechTarget’s Enterprise Strategy Group Division. She is responsible for continuing to advance organizational alignment, expanding communications and developing best-of-breed approaches to support TechTarget’s evolving business.
In his new role, Niemiec will oversee Sales Strategy, Development, Enablement & Operations, together with Corporate Marketing. This will bring end-to-end visibility of revenue operations from demand generation through sales execution and aid in the implementation of best practices in the field. Likewise, it will enable fast and effective measurability, resource allocations and decision-making across go-to-market initiatives.
Kitchens has been with
“Our business has changed significantly even over the past couple of years and how we service the business must evolve as well,” said
“When you look at leadership, you look for people who can identify the right opportunities for the business, take on any challenge, make thoughtful and fast decisions and put people in the best positions to succeed. I am incredibly confident in Rebecca and Steve’s abilities to lead TechTarget’s next period of growth,” continued Cotoia.
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