Petsense by Tractor Supply Kicks off 20th Anniversary Celebration With Spring Adoptathon and Year-Long Events

Retailer Marks Two Decades of Serving Pets and Their Families with Expansion, Community Initiatives, and Exclusive Customer Rewards

BRENTWOOD, Tenn.--(BUSINESS WIRE)-- Petsense by Tractor Supply, the pet specialty retailer of choice in rural America and wholly owned subsidiary of Tractor Supply Company (NASDAQ: TSCO), is celebrating 20 years of serving pets and their families with top-quality products, expert services, and a steadfast commitment to local communities. Kicking off a year of anniversary festivities, the company’s highly anticipated Spring Adoptathon returns on April 12, bringing together pet lovers and shelters nationwide to help animals find their forever homes. This year, the event aims to help 1,200 pets find loving families.

Petsense by Tractor Supply’s 20th anniversary will feature a series of special events, promotions, and community initiatives throughout 2025

"For 20 years, Petsense by Tractor Supply has been passionate about supporting pet adoptions and ensuring shelter animals receive the love and care they deserve," said Matthew Rubin, divisional president of Petsense by Tractor Supply. "Adopting a pet doesn’t just change the life of an animal, it brings immense joy and companionship to pet parents as well. We’re excited to celebrate this milestone year by bringing back our Adoptathon and continuing our mission to connecting pets with loving families."

In support of its shelter and rescue partners, Petsense by Tractor Supply will donate $700,000 worth of pet food during the Spring Adoptathon, helping to ensure these animals continue to receive the care they need while waiting for their forever homes.

A Year of Celebrations

Petsense by Tractor Supply’s 20th anniversary will feature a series of special events, promotions, and community initiatives throughout 2025, including:

• Spring Adoptathon (April 12): A nationwide adoption event in partnership with local shelters and rescues to help pets in need find loving homes. Attendees will have the opportunity to adopt dogs, cats, and other small animals while enjoying special giveaways and discounts on pet essentials.
• New Store Openings: Petsense by Tractor Supply will expand into additional rural markets with approximately 10 new store locations in 2025, reinforcing its commitment to providing pet parents with high-quality products and expert services.
• Neighbor’s Club Rewards: Special anniversary perks for Neighbor’s Club members, including bonus points and savings on pet essentials.
• Outstanding Value Every Day & Special Anniversary Offers: Throughout the year, guests can enjoy everyday savings and exclusive rewards, including the Lowest Price Guarantee, Buy 10 Bags of Food, Get 1 Free, and Buy 7 Grooms, Get 1 Free. Additional ways to earn include Bundle & Save, which offers 10% back in rewards when purchasing a food, toy, and treat together.
• Marquee Celebration (September): A signature event to culminate the anniversary festivities, featuring special promotions, guest appearances, and community engagement activities.

“We make caring for pets easier, more convenient, and more affordable than ever,” added Rubin. “By combining our trusted products, expert services, and rewarding customer programs, we continue to provide pet parents with the best value and care for their furry family members.”

Ongoing Commitment to Pet Adoption

As part of its mission to support pet welfare, Petsense by Tractor Supply facilitates year-round cat adoptions through its in-store SavAPet centers, partnering with local rescues to re-home thousands of pets. Since its inception, the company has helped find forever homes for over 190,000 animals.

To learn more about the 20th-anniversary celebration, upcoming events, and adoption opportunities, visit www.Petsense.com or contact your local Petsense by Tractor Supply store.

About Petsense by Tractor Supply

Petsense by Tractor Supply, a wholly owned subsidiary of Tractor Supply Company (NASDAQ: TSCO), is a pet specialty retailer focused on meeting the needs of pet owners, primarily in small and mid-size communities. Founded in 2005, Petsense by Tractor Supply specializes in providing a large assortment of pet food, supplies, and services, such as grooming and training, while offering customers a tailored experience and top-quality products at an exceptional value. The company is also committed to promoting responsible pet ownership through pet adoptions, community involvement, and education. As of March 2025, the company operates over 206 stores across 23 states. For more information, visit www.Petsense.com.

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Bridget Bohan

FINN Partners

603-930-8842

bridget.bohan@finnpartners.com

Source: Petsense by Tractor Supply