Petsense Adds 4health Premium Pet Food to Its Product Lineup

Rhea-AI Summary

Petsense, a subsidiary of Tractor Supply Company (NASDAQ: TSCO), has launched 4health premium pet food at its stores, both in-person and online. The brand, exclusive to Petsense and Tractor Supply, aims to deliver optimal nutrition for pets, offering a variety of formulas catering to different life stages and dietary needs. With 28 varieties of dog food and 12 for cats, the new product line emphasizes quality ingredients and is free from artificial additives. This move is expected to enhance customer satisfaction and support Petsense' commitment to pet health.

Positive

• Launch of 4health premium pet food expected to improve customer offering and satisfaction.
• Exclusive availability at Petsense and Tractor Supply enhances brand uniqueness.
• 28 varieties of dog food and 12 varieties of cat food cater to diverse pet needs.

Negative

• None.

Pet specialty shop joins Tractor Supply as sole retailers to offer the exclusive brand

BRENTWOOD, Tenn.--(BUSINESS WIRE)-- Petsense, a small-box pet specialty retailer and wholly-owned subsidiary of Tractor Supply Company, announced today it will now sell 4health premium pet food as part of its quality product lineup. The 4health brand is available exclusively at Tractor Supply and Petsense locations, online at TractorSupply.com, or through buy online and pickup in-store at Petsense.com.

“At Petsense, we love our customers’ pets like our own, so we strive to provide them with the very best, whether it’s trusted advice, expert services, or quality products. We are excited to now have the opportunity to offer 4health pet food as part of that commitment,” said Matthew Rubin, Senior Vice President and General Manager of Petsense. “The 4health brand is specially designed to deliver optimal nutrition for optimal health at an everyday great price, garnering hundreds of thousands of fans nationwide. We know that once our customers give it a try, that number will only grow.”

4health Premium Dog Food and Premium Cat Food are formulated to the unique needs of every pet, from life stage and activity level to food sensitivities and nutritional needs. Each variety is made with quality ingredients that include wholesome grains, real meat, probiotics for digestive support, and omega fatty acid for a healthy skin and coat, and are free from artificial colors, flavors, preservatives, or fillers. Plus, they include protein and fat levels selected to help pets maintain a healthy, lean body condition.

Effective immediately, 4health is available at all Petsense locations. Petsense stores currently offer 28 varieties of 4health dog food for all breeds and activity levels, ranging from puppy to adult, and 12 varieties of 4health cat food for all life stages and a variety of dietary needs.

For more information on 4health or to find the nearest Petsense location, please visit https://www.petsense.com/pages/4health.

About Petsense

Petsense, a wholly owned subsidiary of Tractor Supply Company (NASDAQ: TSCO), is a small-box pet specialty retailer focused on meeting the needs of pet owners, primarily in small and mid-size communities. Founded in 2005, Petsense specializes in providing a large assortment of pet food, supplies and services, such as grooming and training, and offering customers a tailored experience while providing the top-quality products they need at a price they love. Petsense carries a range of nationally recognized brands including Fromm, Orijen, Acana, Purina Pro Plan, Hill’s Science Diet, Victor, and Royal Canin. Petsense is also committed to promoting responsible pet ownership through pet adoptions, community involvement and education. At September 25, 2021, the Company operated 177 Petsense stores in 23 states. For more information on Petsense, visit www.Petsense.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20211201005114/en/

Pat Warner

Pat.warner@finnpartners.com

Source: Petsense

FAQ

What is the new product launched by Petsense under TSCO?

Petsense has launched 4health premium pet food as part of its product lineup.

Where can customers buy 4health pet food?

4health pet food is available at all Petsense locations, Tractor Supply stores, and online at their websites.

What types of 4health pet food are offered by Petsense?

Petsense offers 28 varieties of 4health dog food and 12 varieties of cat food.

How does 4health pet food benefit pets?

4health is formulated with quality ingredients to meet the unique nutritional needs of pets.

Who is the parent company of Petsense?

Petsense is a wholly owned subsidiary of Tractor Supply Company (NASDAQ: TSCO).