HOLIDAY TRAVEL FORECAST: Cloudy with a Chance of Omicron
trivago N.V. (NASDAQ: TRVG) reports that holiday travel planning has slowed globally due to concerns over the Omicron variant and varying restrictions. With a 35% increase in cancellations since November, domestic travel is favored, as evidenced by trends showing U.S. travelers opting for Las Vegas and New York. Dubai ranks high as a preferred international destination. Comparatively, holiday travel planning grew only 4% since the variant's emergence, significantly lower than a 34.7% growth seen in 2019 during the same period.
- Dubai emerges as a top desired destination for holiday travel.
- 35% increase in cancellation rates since November.
- Only 4% growth in holiday travel planning since the variant discovery, compared to 34.7% in 2019.
DÜSSELDORF, Germany, Dec. 14, 2021 /PRNewswire/ -- With cold weather driving people indoors, concerns about variants like Omicron and ever-changing requirements, international holiday travel planning has slowed around the world, according to new data from trivago N.V. (NASDAQ: TRVG), a leading global accommodation search platform. Much like 2020, domestic travel is the preferred option as consumers look to reunite with friends and family.
From the US to Germany and the UK to Italy, most travelers are choosing domestic destinations with one exception: Dubai which appeared in the top 10 searches for holiday travel from each country. Dubai has become one of the most desired locations for holiday travel, taking the No. 3 spot for Germany, the UK and the US, and the No. 10 spot for Italy. US travelers are sticking with Las Vegas and New York as top holiday destinations.
Concerns about the Omicron COVID-19 variant and related travel restrictions has resulted in an increased cancellation rate of 35 percent since November. Furthermore, overall traffic around holiday travel planning has slowed, growing by just
About trivago
trivago is a leading global hotel search platform focused on reshaping the way travelers search for and compare hotels and alternative accommodations. Incorporated in 2005 in Düsseldorf, Germany, the platform allows travelers to make informed decisions by personalizing their hotel search and providing them access to a deep supply of hotel information and prices. trivago enables its advertisers to grow their businesses by providing access to a broad audience of travelers via its websites and apps. As of September 30, 2021, trivago has established 54 localized platforms connected to over 5.0 million hotels and alternative accommodations, in over 190 countries.
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SOURCE trivago
FAQ
What impact does the Omicron variant have on travel for TRVG?
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How does current holiday travel planning compare to previous years for TRVG?
