Inflation Drives 33% Surge in Auto Telematics Adoption in First Quarter of 2022
TransUnion's latest report reveals a significant trend among consumers seeking better value and service in their insurance shopping, particularly in the face of rising costs due to inflation. The report indicates a 33% increase in the number of consumers opting for telematics offers from auto insurers, allowing them to lower premiums by showcasing safe driving. With auto insurance prices up 4% on average, and shop-switching behaviors on the rise, consumers are actively searching for lower premiums and enhanced coverage across auto, property, and rental insurance.
- 33% increase in consumers opting for telematics offers for auto insurance.
- 40% of consumers were offered telematics policies, up from 32%.
- 21% of auto shoppers switched providers, indicating competitive market dynamics.
- Consumers are prioritizing lower premiums and better service amidst rising inflation.
- Overall auto insurance prices up 4%, with some states nearing 20%.
- Year-over-year shopping rates for property insurance trended negative due to higher mortgage rates.
New TransUnion report finds consumers are seeking better value and service in addition to lower rates as they shop for insurance
CHICAGO, May 24, 2022 (GLOBE NEWSWIRE) -- With the costs of many goods and services rising dramatically in the last year, consumers are looking for more ways to lower expenses. TransUnion’s (NYSE: TRU) latest Personal Lines Insurance Shopping Report found the number of consumers who accepted a telematics offer from their auto insurance provider increased
Telematics programs use connected devices, mobile phones, or auto manufacturer car apps to monitor and report detailed driving behavior. Similarly, in homes, connected devices monitor for warning of fires, water leaks, and other hazard risks.
The new data comes from a TransUnion survey of 2,791 consumers conducted between February and March 2022. It found that, compared to the last survey in November 2021, the number of customers offered a telematics policy to monitor their driving and help determine their rates rose from
“It’s clear that high inflation levels are impacting consumer wallets, and many people are now considering new technologies that may help them save money. In the insurance industry, more consumers are warming to the idea of using a telematics tool to enhance safe driving while also lowering costs,” said Michelle Jackson, senior director of TransUnion’s personal property and casualty insurance business. “This evolving sentiment could carry over to similar offerings in the property space.”
Along with general inflation, cumulative auto insurance prices are up on average
Percentage of consumers shopping and switching insurance providers over the past six months
Insurance Type | Shopping | Switching (% of those shopping) |
Auto | ||
Property | ||
Rental |
Auto and property insurance industries even out
Throughout 2021, year-over-year property insurance shopping rates remained extraordinarily high in response to a white-hot housing market. However, as the first quarter of 2022 unfolded, those rates trended negative on a YoY basis—the result of an increase in mortgage interest rates, combined with higher home prices and limited inventory.
By contrast, auto shopping rates were depressed throughout 2021 due to supply chain shortages. Initially, this market began 2022 below 2021 levels; however, by March, shopping was closer to even with the previous year. This bounce-back was driven by two factors: increased shopping in search of lower premiums and a boost of funds from tax returns that enabled more consumers to shop for automobiles.
“It appears that auto and property insurance industries found some equilibrium this quarter, after a tumultuous 2021,” said Jackson. “Inflation is projected to continue through 2022, which will likely have the dual effect of pricing out consumers from new homes and vehicles while motivating them to seek out more affordable coverage.”
For additional insights into the personal lines insurance marketplace, the full report can be accessed here.
About TransUnion’s Insurance Shopping Report
The quarterly Insurance Shopping Report is based entirely on TransUnion’s internal studies. The insurance shopping trends reported are based on TransUnion’s report which is derived from TransUnion’s extensive database of credit data. It includes information on insurance shopping transactions from September 2020 to March 2022. The report focuses on the credit population, highlighting TransUnion’s data. It also explores a subset of the total insurance shopping population. The report excludes data from insurance customers in California, Hawaii, and Massachusetts, where credit-based insurance scoring information is not used for insurance rating or underwriting.
About TransUnion (NYSE: TRU)
TransUnion is a global information and insights company that makes trust possible in the modern economy. We do this by providing an actionable picture of each person so they can be reliably represented in the marketplace. As a result, businesses and consumers can transact with confidence and achieve great things. We call this Information for Good®.
A leading presence in more than 30 countries across five continents, TransUnion provides solutions that help create economic opportunity, great experiences and personal empowerment for hundreds of millions of people.
http://www.transunion.com/business
Contact | Dave Blumberg |
TransUnion | |
david.blumberg@transunion.com | |
Telephone | 312-972-6646 |
FAQ
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