Interactive Strength Inc. (NASDAQ:TRNR) Wins New Customer for CLMBR with Fast-growing 60 Location Chuze Fitness
Interactive Strength Inc. (NASDAQ:TRNR), maker of innovative specialty fitness equipment under the CLMBR and FORME brands, has announced a new customer win for CLMBR with the fast-growing Chuze Fitness chain. Chuze Fitness, which has expanded from 44 to 60 locations in the past two years, has ordered multiple CLMBRs for installation in four pilot locations.
The CLMBRs will be featured in Chuze Fitness's Fit Lab, a premium smaller group training concept within their larger fitness spaces. TRNR's CEO, Trent Ward, expressed optimism about potential growth across Chuze's 60 existing locations, based on CLMBR's success in other health club chains.
CLMBR's compact design and efficient, full-body workout make it versatile for various fitness settings, including premium spaces, cardio floors, and group fitness rooms. This partnership highlights CLMBR's adaptability and potential for expansion in the health club market.
Interactive Strength Inc. (NASDAQ:TRNR), produttore di attrezzature fitness specializzate innovative con i marchi CLMBR e FORME, ha annunciato una nuova vittoria commerciale per CLMBR con la catena in rapida crescita Chuze Fitness. Chuze Fitness, che è passata da 44 a 60 sedi negli ultimi due anni, ha ordinato diversi CLMBR per l'installazione in quattro sedi pilota.
I CLMBR saranno presenti nel Fit Lab di Chuze Fitness, un concetto di allenamento in piccoli gruppi premium all'interno dei loro spazi fitness più ampi. Il CEO di TRNR, Trent Ward, ha espresso ottimismo riguardo al potenziale di crescita nelle 60 sedi esistenti di Chuze, basandosi sul successo di CLMBR in altre catene di club sportivi.
Il design compatto di CLMBR e l'efficacia dell'allenamento completo lo rendono versatile per diverse impostazioni fitness, tra cui spazi premium, aree cardio e sale di fitness di gruppo. Questa partnership evidenzia l'adattabilità di CLMBR e il suo potenziale di espansione nel mercato dei club sportivi.
Interactive Strength Inc. (NASDAQ:TRNR), fabricante de equipos de fitness especializados e innovadores bajo las marcas CLMBR y FORME, ha anunciado una nueva victoria comercial para CLMBR con la cadena de rápido crecimiento Chuze Fitness. Chuze Fitness, que ha expandido su operación de 44 a 60 ubicaciones en los últimos dos años, ha ordenado varios CLMBRs para su instalación en cuatro ubicaciones piloto.
Los CLMBR se mostrarán en el Fit Lab de Chuze Fitness, un concepto de entrenamiento en grupo reducido premium dentro de sus espacios de fitness más amplios. El CEO de TRNR, Trent Ward, expresó optimismo sobre el potencial de crecimiento en las 60 ubicaciones existentes de Chuze, basándose en el éxito de CLMBR en otras cadenas de clubes de salud.
El diseño compacto de CLMBR y su eficiente entrenamiento de cuerpo completo lo hacen versátil para diversos entornos de fitness, incluyendo espacios premium, áreas de cardio y aulas de fitness grupales. Esta asociación destaca la adaptabilidad de CLMBR y su potencial de expansión en el mercado de clubes de salud.
Interactive Strength Inc. (NASDAQ:TRNR)는 CLMBR 및 FORME 브랜드 아래 혁신적인 특수 피트니스 장비를 제조하는 회사로, 빠르게 성장하는 Chuze Fitness 체인과 함께 CLMBR의 새로운 고객 확보 소식을 발표했습니다. Chuze Fitness는 지난 2년 동안 44개에서 60개로 확장되었으며, 4개의 파일럿 위치에 설치할 여러 CLMBR을 주문했습니다.
CLMBR은 Chuze Fitness의 Fit Lab에 소개될 예정이며, 이는 더 넓은 피트니스 공간 안에서 제공되는 프리미엄 소규모 그룹 훈련 개념입니다. TRNR의 CEO인 Trent Ward는 CLMBR이 다른 헬스 클럽 체인에서의 성공을 바탕으로 Chuze의 60개 기존 위치에서의 잠재적 성장에 대해 낙관적인 입장을 보였습니다.
CLMBR의 컴팩트한 디자인과 효율적인 전신 운동은 프리미엄 공간, 유산소 운동 공간 및 그룹 피트니스 룸 등 다양한 피트니스 환경에서 활용할 수 있는 장점을 제공합니다. 이 파트너십은 CLMBR의 적응력과 헬스 클럽 시장에서의 확장 가능성을 강조합니다.
Interactive Strength Inc. (NASDAQ:TRNR), fabricant d'équipements de fitness spécialisés et innovants sous les marques CLMBR et FORME, a annoncé un nouveau partenariat avec la chaîne de fitness en forte croissance Chuze Fitness. Chuze Fitness, qui a élargi son réseau de 44 à 60 emplacements au cours des deux dernières années, a commandé plusieurs CLMBR pour installation dans quatre emplacements pilotes.
Les CLMBR seront présentés dans le Fit Lab de Chuze Fitness, un concept d'entraînement en petits groupes premium au sein de leurs espaces fitness plus grands. Le PDG de TRNR, Trent Ward, a exprimé son optimisme quant à la croissance potentielle dans les 60 emplacements existants de Chuze, en se basant sur le succès du CLMBR dans d'autres chaînes de clubs de santé.
Le design compact de CLMBR et son entraînement complet et efficace en font un appareil polyvalent pour différents environnements de fitness, y compris les espaces premium, les zones de cardio et les salles de fitness en groupe. Ce partenariat met en avant l'adaptabilité du CLMBR et son potentiel d'expansion sur le marché des clubs de santé.
Interactive Strength Inc. (NASDAQ:TRNR), Hersteller innovativer Spezial-Fitnessgeräte unter den Marken CLMBR und FORME, hat einen neuen Kundenauftrag für CLMBR von der schnell wachsenden Chuze-Fitnesskette bekannt gegeben. Chuze Fitness hat in den letzten zwei Jahren die Anzahl ihrer Standorte von 44 auf 60 erhöht und mehrere CLMBRs für die Installation an vier Pilotstandorten bestellt.
Die CLMBRs werden im Fit Lab von Chuze Fitness vorgestellt, einem Premium-Trainingskonzept in kleinen Gruppen innerhalb ihrer größeren Fitnessbereiche. Der CEO von TRNR, Trent Ward, äußerte Optimismus über das Potenzial für Wachstum in den 60 bestehenden Standorten von Chuze, basierend auf dem Erfolg von CLMBR in anderen Fitnessclub-Ketten.
Das kompakte Design von CLMBR und das effiziente Ganzkörpertraining machen es vielseitig einsetzbar in verschiedenen Fitnessumgebungen, einschließlich Premium-Bereichen, Cardio-Ebenen und Gruppenfitnessräumen. Diese Partnerschaft hebt die Anpassungsfähigkeit von CLMBR und das Potenzial zur Expansion im Fitnessclub-Markt hervor.
- New customer acquisition with fast-growing Chuze Fitness chain
- Initial order for multiple CLMBRs in four pilot locations
- Potential for expansion to 60 Chuze Fitness locations
- Versatility of CLMBR for various fitness settings demonstrated
- None.
Insights
The partnership between Interactive Strength Inc. and Chuze Fitness marks a significant milestone for CLMBR's market penetration. With Chuze's rapid expansion from 44 to 60 locations in just two years, this deal opens up substantial growth potential for TRNR.
The initial rollout in four pilot locations is a strategic move, allowing both companies to assess performance and member reception before a potential wider implementation across Chuze's network. The placement of CLMBR in Chuze's premium "Fit Lab" area suggests a high-end positioning, which could lead to increased revenue per unit.
CLMBR's versatility in various gym settings—from cardio floors to dedicated group fitness rooms—demonstrates its adaptability and potential to replace traditional equipment like ellipticals. This flexibility could be a key driver for future sales growth in the competitive fitness equipment market.
However, investors should note that the initial order size and financial terms are not disclosed, making it difficult to quantify the immediate impact on TRNR's revenue. The success of this pilot program will be important in determining the scale of future orders and TRNR's ability to capture a larger share of the health club equipment market.
This partnership represents a strategic move for TRNR in the competitive fitness equipment industry. Chuze Fitness, with its 60 locations and rapid growth trajectory, provides TRNR with a significant platform to showcase CLMBR's capabilities and potentially drive substantial sales volume.
The placement of CLMBR in Chuze's premium "Fit Lab" area is particularly noteworthy. This positioning aligns with the trend of gyms creating specialized, high-value spaces to attract and retain members willing to pay for premium experiences. If successful, this could lead to increased demand from other fitness chains looking to differentiate their offerings.
TRNR's strategy of replacing traditional equipment like ellipticals with CLMBR units taps into the industry shift towards more efficient, full-body workout solutions. This approach could resonate well with gym operators looking to maximize space utilization and offer innovative workout options.
While the initial order is to four locations, the potential for expansion across Chuze's entire network presents a significant opportunity. However, investors should be cautious as the success of this pilot will be important in determining the extent of future orders and TRNR's ability to scale within the health club market.
CLMBR is being featured in Chuze Fitness's Fit Lab, its premium smaller group training concept located inside Chuze Fitness locations
Chuze Fitness is expected to install multiple CLMBRs in each of four locations during the fourth quarter and there is potential for installations in 60 locations
Chuze Fitness is growing quickly, having increased its locations from 44 to 60 in the past two years
AUSTIN, TX / ACCESSWIRE / October 10, 2024 / Interactive Strength Inc. (NASDAQ:TRNR) ("TRNR" or "the Company"), maker of innovative specialty fitness equipment under the CLMBR and FORME brands, today announced that Chuze Fitness has ordered multiple CLMBRs to install in four pilot locations out of the brand's 60 total locations.
Trent Ward, Co-Founder and CEO of TRNR, said: "Chuze is one of the fastest growing health club chains in the US, having grown from 44 locations to 60 locations over the past two years. We are honored that they have selected CLMBR to be installed in Fit Lab, their premium, smaller group training concept located in the larger Chuze Fitness space. Based on the CLMBR usage we have seen in other health club chains, we expect that the Chuze Fitness customer will love CLMBR as well and that we will grow quickly across Chuze's 60 existing locations."
CLMBR's small footprint and efficient and safe full body workout makes it a great option for many different use cases. Chuze Fitness is adding CLMBRs to a premium space within a space for their most dedicated members. Other health club chains are adding CLMBRs to the cardio floor and are often replacing elliptical machines to make room for the new equipment. Additionally, some health club chains have started to pilot group fitness solutions where 10 or 15 CLMBRs are grouped together in a room previously used for spin classes.
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About Chuze Fitness:
Chuze Fitness, a family-owned health club chain whose mission is to build healthier communities through human connections and kindness, has been committed to bringing hospitality and an amazing value proposition to the fitness industry for over 15 years. This commitment, as well as its "less attitude, more fitness" mentality, is one of the many reasons Chuze has experienced unprecedented growth in recent years in both memberships and locations. Chuze has 60 existing locations in California, Arizona, Colorado, New Mexico, Texas, Florida and Georgia and is continuing to expand its "affordable fitness for all" initiative across the U.S. With memberships starting as low as
About Interactive Strength Inc.:
Interactive Strength Inc. produces innovative specialty fitness equipment and digital fitness services under two main brands: 1) CLMBR and 2) FORME. Interactive Strength Inc. is listed on NASDAQ (symbol:TRNR).
CLMBR is a vertical climbing machine that offers an efficient and effective full-body strength and cardio workout. CLMBR's design is compact and easy to move - making it perfect for commercial or in-home use. With its low impact and ergonomic movement, CLMBR is safe for most ages and levels of ability and can be found at gyms and fitness studios, hotels, and physical therapy facilities, as well as available for consumers at home. www.clmbr.com.
FORME is a digital fitness platform that combines premium smart gyms with live virtual personal training and coaching to deliver an immersive experience and better outcomes for both consumers and trainers. FORME delivers an immersive and dynamic fitness experience through two connected hardware products: 1) The FORME Studio Lift (fitness mirror and cable-based digital resistance) and 2) The FORME Studio (fitness mirror). In addition to the company's connected fitness hardware products, FORME offers expert personal training and health coaching in different formats and price points through Video On-Demand, Custom Training, and Live 1:1 virtual personal training. www.formelife.com.
Forward Looking Statements:
This press release includes certain statements that are "forward-looking statements" for purposes of the safe harbor provisions under the United States Private Securities Litigation Reform Act of 1995. Forward-looking statements do not relate strictly to historical or current facts and reflect management's assumptions, views, plans, objectives and projections about the future. Forward-looking statements generally are accompanied by words such as "believe", "project", "expect", "anticipate", "estimate", "intend", "strategy", "future", "opportunity", "plan", "may", "should", "will", "would", "will be", "will continue", "will likely result" or similar expressions that predict or indicate future events or trends or that are not statements of historical matters. These forward-looking statements include, but are not limited to, statements regarding the possibility of Chuze Fitness ordering or installing CLMBRs beyond the initial order, or that the initial order will be followed through to generated revenue for the Company from the sales of CLMBRs, or that Chuze Fitness will continue to grow quickly, or that their members will enjoy using CLMBR. The reader is cautioned not to rely on these forward-looking statements. These statements are based on current expectations of future events. If underlying assumptions prove inaccurate or known or unknown risks or uncertainties materialize, actual results could vary materially from the expectations and projections of the Company. Risks and uncertainties include but are not limited to: demand for our products; competition, including technological advances made by and new products released by our competitors; our ability to accurately forecast consumer demand for our products and adequately maintain our inventory; and our reliance on a limited number of suppliers and distributors for our products. A further list and descriptions of these risks, uncertainties and other factors can be found in filings with the Securities and Exchange Commission. To the extent permitted under applicable law, the Company assumes no obligation to update any forward-looking statements.
SOURCE: Interactive Strength Inc.
View the original press release on accesswire.com
FAQ
What is the new customer win announced by Interactive Strength Inc. (NASDAQ:TRNR)?
How many CLMBR units has Chuze Fitness ordered from TRNR?
Where will the CLMBRs be featured in Chuze Fitness locations?