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Interactive Strength Inc. (Nasdaq: TRNR) Secures Exclusive Distribution for CLMBR in Switzerland and Austria and Receives Initial Order

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Interactive Strength Inc. (Nasdaq: TRNR) has secured exclusive distribution for CLMBR in Switzerland and Austria, with an initial order from Domitner GmbH expected to ship in Q3 2024. This follows the German distribution announced in July, strengthening TRNR's presence in central Europe. The company anticipates securing additional European distributors in 2024.

CEO Trent Ward highlighted the strong global demand for CLMBR and the company's expectation to meet its guidance of over ten international customers this year. The international market opportunity is projected to be comparable to the US market. Gym chains are incorporating CLMBRs into their cardio floors, often replacing elliptical machines, and some are piloting group fitness solutions with multiple CLMBRs.

Interactive Strength Inc. (Nasdaq: TRNR) ha ottenuto la distribuzione esclusiva per CLMBR in Svizzera e Austria, con un ordine iniziale da Domitner GmbH previsto per la spedizione nel terzo trimestre del 2024. Questo segue l'annuncio della distribuzione in Germania avvenuto a luglio, rafforzando la presenza di TRNR nell'Europa centrale. L'azienda prevede di ottenere altri distributori europei nel 2024.

Il CEO Trent Ward ha sottolineato la forte domanda globale per CLMBR e l'aspettativa dell'azienda di raggiungere l'obiettivo di oltre dieci clienti internazionali quest'anno. Si prevede che l'opportunità di mercato internazionale sia comparabile a quella del mercato statunitense. Le catene di palestre stanno integrando i CLMBR nei loro spazi cardio, spesso sostituendo le macchine ellittiche, e alcune stanno sperimentando soluzioni di fitness di gruppo con più CLMBR.

Interactive Strength Inc. (Nasdaq: TRNR) ha asegurado la distribución exclusiva de CLMBR en Suiza y Austria, con un pedido inicial de Domitner GmbH que se espera envíe en el tercer trimestre de 2024. Esto sigue al anuncio de la distribución en Alemania en julio, fortaleciendo la presencia de TRNR en Europa central. La compañía anticipa asegurar más distribuidores europeos en 2024.

El CEO Trent Ward destacó la fuerte demanda global de CLMBR y la expectativa de la empresa de cumplir su objetivo de más de diez clientes internacionales este año. Se proyecta que la oportunidad del mercado internacional sea comparable al mercado estadounidense. Las cadenas de gimnasios están incorporando CLMBRs en sus áreas de cardio, a menudo reemplazando las máquinas elípticas, y algunas están probando soluciones de fitness grupal con múltiples CLMBRs.

인터랙티브 스트렝스 주식회사(나스닥: TRNR)는 스위스와 오스트리아에서 CLMBR에 대한 독점 유통권을 확보하였으며, 도미트너 GmbH의 초기 주문이 2024년 3분기에 발송될 예정입니다. 이는 7월에 발표된 독일 유통에 이어 TRNR의 중앙 유럽 내 입지를 강화하고 있습니다. 이 회사는 2024년에 추가 유럽 유통업체를 확보할 것으로 예상합니다.

CEO 트렌트 워드는 CLMBR에 대한 강력한 글로벌 수요와 올해 10명 이상의 국제 고객 목표를 달성할 것으로 회사가 예상하고 있다고 강조했습니다. 국제 시장 기회는 미국 시장과 비슷할 것으로 보입니다. 체육관 체인들은 심장 운동 공간에 CLMBR을 통합하고 있으며, 종종 타원형 운동기를 대체하고, 일부는 여러 대의 CLMBR을 사용한 그룹 피트니스 솔루션을 시범 운영하고 있습니다.

Interactive Strength Inc. (Nasdaq: TRNR) a sécurisé la distribution exclusive de CLMBR en Suisse et en Autriche, avec une première commande de Domitner GmbH prévue pour expédition au troisième trimestre 2024. Cela fait suite à l'annonce de la distribution en Allemagne en juillet, renforçant la présence de TRNR en Europe centrale. La société s'attend à obtenir d'autres distributeurs européens en 2024.

Le PDG Trent Ward a souligné la forte demande mondiale pour CLMBR et l'attente de l'entreprise de respecter son objectif de plus de dix clients internationaux cette année. L'opportunité sur le marché international est projetée pour être comparable à celle du marché américain. Les chaînes de gymnases intègrent des CLMBRs dans leurs espaces cardio, remplaçant souvent les machines elliptiques, et certaines expérimentent des solutions de fitness en groupe avec plusieurs CLMBRs.

Interactive Strength Inc. (Nasdaq: TRNR) hat die exklusive Vertriebsrechte für CLMBR in der Schweiz und Österreich gesichert, mit einer ersten Bestellung von Domitner GmbH, die für das dritte Quartal 2024 erwartet wird. Dies folgt auf die im Juli angekündigte deutsche Verteilung und stärkt die Präsenz von TRNR in Zentral-Europa. Das Unternehmen rechnet damit, im Jahr 2024 weitere europäische Vertriebspartner zu gewinnen.

CEO Trent Ward hob die hohe globale Nachfrage nach CLMBR hervor und die Erwartung des Unternehmens, in diesem Jahr mehr als zehn internationale Kunden zu gewinnen. Die internationalen Marktchancen werden voraussichtlich mit dem US-Markt vergleichbar sein. Fitnessketten integrieren CLMBRs in ihre Cardiobereiche, oft als Ersatz für Ellipsentrainer, und einige testen Gruppenfitnesslösungen mit mehreren CLMBRs.

Positive
  • Secured exclusive distribution for CLMBR in Switzerland and Austria
  • Received initial order from Domitner GmbH for Q3 2024 shipment
  • Expanded distribution coverage in central Europe
  • Strong global demand for CLMBR products
  • On track to meet guidance of over ten international customers in 2024
  • International market opportunity expected to be similar in size to the US market
  • Gym chains incorporating CLMBRs, replacing elliptical machines
  • Positive feedback on group fitness solutions using CLMBRs
Negative
  • Shipment of initial order dependent on receiving European certification in Q3

Insights

The exclusive distribution deal for CLMBR in Switzerland and Austria, along with the initial order, signifies positive market expansion for Interactive Strength Inc. This move, combined with the previous German distribution announcement, establishes a strong foothold in central Europe. The company's guidance of securing more than ten international customers this year suggests a robust global growth strategy.

The replacement of elliptical machines with CLMBRs in gym chains indicates a shift in fitness trends and potential market disruption. The piloting of group fitness solutions using CLMBRs could open up new revenue streams if successful. However, the delayed shipment until Q3 2024, pending European certification, may impact short-term revenue recognition.

While the news is generally positive, investors should consider the execution risks associated with rapid international expansion and the company's ability to meet growing demand. The lack of specific financial figures in this announcement makes it challenging to quantify the immediate impact on TRNR's bottom line.

This distribution deal represents a strategic move to tap into the European market, potentially diversifying TRNR's revenue streams. However, the financial impact remains uncertain without disclosed order values or revenue projections. The expected shipment in Q3 2024 suggests a delay in revenue recognition, which could affect short-term financial performance.

The company's guidance of securing over ten international customers in 2024 hints at aggressive expansion plans. If the international opportunity is indeed similar in size to the US market, as stated, this could significantly boost TRNR's growth prospects. However, investors should be cautious as rapid expansion often involves increased costs and potential risks.

The replacement of elliptical machines with CLMBRs in gyms could lead to increased sales and market share. Yet, the lack of concrete financial data in this announcement makes it difficult to assess the immediate impact on TRNR's financial health or stock valuation. Investors should look for more detailed financial information in future earnings reports.

  • Domitner GmbH placed initial order that is expected to ship in the third quarter of 2024

  • Combined with the German distribution announced in July, there is strong coverage in central Europe

  • Additional European distributors are expected to be secured in 2024

AUSTIN, TX / ACCESSWIRE / September 5, 2024 / Interactive Strength Inc. (NASDAQ:TRNR) ("TRNR" or "the Company"), maker of innovative specialty fitness equipment under the CLMBR and FORME brands, today announced that it has secured exclusive distribution and an initial order for CLMBR in Switzerland and Austria.

Trent Ward, Co-Founder and CEO of TRNR, said: "We continue to have success with top-tier distributors, and Domitner in Switzerland and Austria is no exception. We are honored by their support and are looking forward to fulfilling this order as soon as we receive the appropriate European certification, which is expected to be in the third quarter. Following on the significant orders from our German and Gulf region distributors in July, it is clear that there is strong global demand for CLMBR and we are excited about the international opportunity for CLMBR."

"We expect that we will receive additional orders from other European distributors during 2024," Mr. Ward continued, "and that we will achieve our guidance of more than ten international customers this year. The international opportunity is expected to be similar in size to the US."

Gym chains are adding CLMBRs to the cardio floor and are often replacing elliptical machines to make room for the new equipment. Climbing is an efficient and effective full-body strength and cardio workout, and one that can result in greater posterior chain activation than other equipment.

Additionally, some gym chains have started to pilot group fitness solutions where 10 or 15 CLMBRs are grouped together in a room previously used for spin classes. The initial feedback has been very positive in these instances and it mimics the same feedback that customers of Studio CLMBR in Denver have had for years about the class being both fun and an incredible workout.

TRNR Investor Contact

ir@interactivestrength.com

TRNR Media Contact

forme@jacktaylorpr.com

About Interactive Strength Inc.:

Interactive Strength Inc. produces innovative specialty fitness equipment and digital fitness services under two main brands: 1) CLMBR and 2) FORME. Interactive Strength Inc. is listed on NASDAQ (symbol: TRNR).

CLMBR is a vertical climbing machine that offers an efficient and effective full-body strength and cardio workout. CLMBR's design is compact and easy to move - making it perfect for commercial or in-home use. With its low impact and ergonomic movement, CLMBR is safe for most ages and levels of ability and can be found at gyms and fitness studios, hotels, and physical therapy facilities, as well as available for consumers at home. www.clmbr.com.

FORME is a digital fitness platform that combines premium smart gyms with live virtual personal training and coaching to deliver an immersive experience and better outcomes for both consumers and trainers. FORME delivers an immersive and dynamic fitness experience through two connected hardware products: 1) The FORME Studio Lift (fitness mirror and cable-based digital resistance) and 2) The FORME Studio (fitness mirror). In addition to the company's connected fitness hardware products, FORME offers expert personal training and health coaching in different formats and price points through Video On-Demand, Custom Training, and Live 1:1 virtual personal training. www.formelife.com.

Forward Looking Statements:

This press release includes certain statements that are "forward-looking statements" for purposes of the safe harbor provisions under the United States Private Securities Litigation Reform Act of 1995. Forward-looking statements do not relate strictly to historical or current facts and reflect management's assumptions, views, plans, objectives and projections about the future. Forward-looking statements generally are accompanied by words such as "believe", "project", "expect", "anticipate", "estimate", "intend", "strategy", "future", "opportunity", "plan", "may", "should", "will", "would", "will be", "will continue", "will likely result" or similar expressions that predict or indicate future events or trends or that are not statements of historical matters. These forward-looking statements include, but are not limited to, statements regarding the possibility of future international orders, additional distributors or demand for CLMBRs or the Company generating revenue from sales of CLMBR or the Company shipping CLMBRs or receiving international certifications for CLMBR in the third quarter or the relative size of the international market as compared to the US. The reader is cautioned not to rely on these forward-looking statements. These statements are based on current expectations of future events. If underlying assumptions prove inaccurate or known or unknown risks or uncertainties materialize, actual results could vary materially from the expectations and projections of the Company. Risks and uncertainties include but are not limited to: demand for our products; competition, including technological advances made by and new products released by our competitors; our ability to accurately forecast consumer demand for our products and adequately maintain our inventory; and our reliance on a limited number of suppliers and distributors for our products. A further list and descriptions of these risks, uncertainties and other factors can be found in filings with the Securities and Exchange Commission. To the extent permitted under applicable law, the Company assumes no obligation to update any forward-looking statements.

SOURCE: Interactive Strength Inc.



View the original press release on accesswire.com

FAQ

What new markets has TRNR (NASDAQ:TRNR) secured for CLMBR distribution?

TRNR has secured exclusive distribution for CLMBR in Switzerland and Austria, expanding its presence in central Europe following the previously announced German distribution deal in July 2024.

When is the initial CLMBR order for Switzerland and Austria expected to ship?

The initial CLMBR order from Domitner GmbH for Switzerland and Austria is expected to ship in the third quarter of 2024, pending European certification.

How many international customers does TRNR (NASDAQ:TRNR) expect to have in 2024?

TRNR expects to achieve its guidance of more than ten international customers in 2024, as stated by CEO Trent Ward.

How are gym chains utilizing CLMBR equipment from TRNR (NASDAQ:TRNR)?

Gym chains are adding CLMBRs to their cardio floors, often replacing elliptical machines. Some are also piloting group fitness solutions with 10-15 CLMBRs grouped together in rooms previously used for spin classes.

Interactive Strength Inc.

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