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Welcome to our dedicated page for TRKA news (Ticker: TRKA), a resource for investors and traders seeking the latest updates and insights on TRKA stock.

Troika Media Group, Inc. (Nasdaq: TRKA) serves as a strategic partner for global brands in entertainment marketing and performance-driven consumer engagement. This news hub provides investors and industry professionals with essential updates on corporate developments, financial milestones, and operational strategies.

Access timely information about TRKA's restructuring process, client partnerships, and market positioning within the evolving digital media landscape. Our curated collection features official earnings reports, strategic initiative announcements, and regulatory filings – all critical for understanding the company's path forward.

Key updates include financial restructuring progress, leadership decisions, service pillar expansions, and blue-chip client engagements. Bookmark this page for consolidated access to Troika's latest developments in sports/entertainment marketing, performance solutions, and debt management efforts.

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On February 22, 2023, Troika Media Group (NASDAQ: TRKA) announced the engagement of Jefferies LLC to optimize its capital structure and explore strategic alternatives. This move aims to improve TMG's financial results following its acquisition of Converge Direct in Q2 2022, with a focus on higher-margin opportunities. Ceo Sid Toama indicated that the company has been working closely with its senior secured lender, culminating in a recent waiver that allows time for these strategic evaluations. While the engagement of Jefferies is meant to maximize shareholder value, no guarantees on outcomes or timelines were provided.

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Troika Media Group (TRKA) reported record revenue of approximately $120 million for Q1 of fiscal 2023, marking a 1,335% increase quarter over quarter. This significant growth was largely attributed to the Converge acquisition, generating 93% of total revenue. TMG also reported an adjusted EBITDA of about $10.1 million and a net income of approximately $1.3 million, its first positive net income since going public. The company's operational restructuring and growth in performance solutions within home and professional services contributed to these results.

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Troika Media Group (TRKA) announced impressive fiscal fourth-quarter results for 2022, reporting record revenues of $85.4 million and an Adjusted EBITDA of $5.6 million. For the fiscal year, revenues reached $116.4 million, marking a 619% increase compared to the prior year, largely due to the Converge acquisition. Despite a net loss of $18.1 million for the fourth quarter, the company remains focused on operational efficiencies and growth strategies post-acquisition. The management emphasizes a positive outlook and confidence in future revenue generation through enhanced customer acquisition solutions.

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Troika Media Group (Nasdaq: TRKA) released audited financial results for Converge Direct, indicating a robust year in 2021. Revenue rose by 23% to $294 million, driven by heightened demand in performance marketing, leading to increased client acquisition. Operating income also surged by 32% to $21 million, thanks to revenue growth and reduced administrative expenses. Executives express optimism about Converge's integration, promising enhanced client value and improved performance outcomes through innovative technologies.

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Troika Media Group (Nasdaq: TRKA) has appointed Erica Naidrich as its new Chief Financial Officer (CFO), effective immediately. Naidrich brings over 20 years of financial leadership, having previously served as VP of Accounting for Madison Square Garden Entertainment Corp. She will oversee global finance and enterprise functions, reporting to CEO Sid Toama. Her appointment aims to enhance Troika's financial reporting and planning capabilities, particularly following the acquisition of Converge Direct. Christopher Broderick remains COO.

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Troika Media Group (Nasdaq: TRKA) reported a 307% increase in revenue, reaching $15.7 million for Q3 2022, largely driven by the acquisition of Converge Direct. This acquisition, completed on March 22, 2022, contributed $10.0 million in revenue over just 10 days. The company ended the quarter with $42.4 million in cash and anticipates continued revenue growth for FY 2022. Operating costs rose to $17.6 million, leading to an operating loss of $13.7 million.

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Troika Media Group (Nasdaq: TRKA) has appointed Sid Toama as Chief Executive Officer and President, effective immediately. Toama, who also serves on the Board of Directors, will lead the integration of Converge Direct, acquired in March 2022. With extensive experience in digital transformation and global markets, he aims to enhance Troika's brand building, technology, and marketing strategies. Chairman Robert Machinist endorsed Toama's capabilities, emphasizing his strategic vision for expanding business opportunities in the U.S., U.K., and beyond.

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Troika Media Group (Nasdaq: TRKA) announced its support for Diet Coke's 'Love What You Love' campaign in Great Britain through its London-based brand experience agency, Mission. The campaign features new creative elements, including a commercial and a partnership with London Fashion Week. Mission's strategy emphasizes a PR content series and influencer marketing to enhance brand awareness and engagement. The campaign coincides with London Fashion Week from June 11 to June 18, 2022, aiming to inspire Diet Coke's loyal fanbase, celebrating their individuality and preferences.

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Troika Media Group (TRKA) has announced a collaboration with the Southland Conference to enhance its branding and marketing strategy. This initiative involves a comprehensive rebranding plan including a new name, logo, and brand positioning aimed at unifying the conference's identity amidst evolving college athletics. With a history since 1963 and eight member institutions, the Southland Conference seeks to improve its standing and visibility. Troika's expertise in sports branding, demonstrated through partnerships with major networks, positions it well for this project.

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Troika Media Group (Nasdaq:TRKA) reports strong revenue growth of over 78% for the first half of 2022, driven by increased demand for digital marketing services as global brands return. The acquisition of Converge Direct enhances their capabilities in digital advertising, adding over $300 million in revenue with a 90% retention rate and an estimated EBITDA of $27 million for 2022. TMG aims to enhance shareholder value and integrate their marketing solutions, capitalizing on over 350 client relationships across various industries.

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