Sealy Unveils New Product Lineup and Posturepedic Collection, Largest Launch in Brand's 140-Year History
Tempur Sealy (NYSE: TPX) announced an expanded mattress portfolio featuring new technologies to enhance support and comfort. The lineup includes Sealy Essentials™, Posturepedic®, and Posturepedic® Plus collections, with prices ranging from $199 to $1999 for Queen mattresses. Innovations include motion-absorbing coils, breathable covers, and Surface-Guard Technology™ for allergen protection. The introduction marks a significant update to Sealy's offerings, aiming to simplify consumer choices and bolster brand strength, with models already launching at select retailers.
- Expanded mattress lineup enhances consumer choice and simplifies shopping.
- Incorporation of advanced technologies like cooling covers and responsive coils.
- Positioning as a market leader with the largest product launch in Sealy's history.
- None.
LEXINGTON, Ky., Feb. 26, 2021 /PRNewswire/ -- Tempur Sealy International, Inc. (NYSE: TPX, "Company" or "Tempur Sealy"), the company synonymous with innovation in the mattress industry, today announced that Sealy® -- America's #1 best-selling mattress brand* -- is introducing an all-new, expanded mattress portfolio.
The new Sealy mattresses feature technologies that provide enhanced support and durability -- including ultra-responsive coils and memory foams -- and innovations such as breathable, cool-to-the-touch covers to help keep consumers cool throughout the night.
Available in a simplified portfolio that now includes Sealy Essentials™, Posturepedic® and Posturepedic® Plus product lines; a range of Innerspring, Foam and Hybrid options; and choices that range from
Sealy Posturepedic® is Back – and Better than Ever
Sealy's pioneering work with orthopedic specialists led to the introduction of its legendary Posturepedic® mattress—which was designed to deliver exceptional support—nearly 70 years ago. The all-new Sealy Posturepedic® mattress collection builds on this legacy and is expertly-engineered to deliver enhanced support and comfort, and features all of the quality and durability consumers have come to expect from Sealy, plus:
- Motion-absorbing responsive coils that deliver enhanced support and stability, for your entire body
- All-new, breathable covers and cooling features to help keep you cool throughout the night
- Our proprietary Surface-Guard Technology™, an EPA-registered antimicrobial, antibacterial and antiallergen treatment that kills bacteria on the mattress surface and protects it from common allergens.
Rooted In Quality
The new mattress collections also embody Sealy's unwavering commitment to industry-leading quality. Every mattress is made with built-to-last materials and undergoes testing that exceeds the industry's highest standards—including proprietary robotic tests that simulate years of rolling, sitting and jumping on the beds and shipment testing that simulates a 500-mile ride—to ensure that it delivers quality down to the smallest details.
"For 140 years, Sealy mattresses have helped millions of people get a great night's sleep," said Scott Thompson, Tempur Sealy Chairman and CEO. "We are proud to build on Sealy's history of delivering unrivaled support, comfort and quality with our latest innovations, a new generation of Sealy Posturepedic® mattresses, and a streamlined Sealy portfolio that is designed to make the shopping experience easier for consumers and the retailers helping them."
Availability
The new range of models across the new Posturepedic, Posturepedic Plus and Essentials collections have begun to launch at select Sealy national retailers, with additional models being introduced throughout the year.
*Sealy® ranked top U.S. bedding producer in 2019 by Furniture Today based on estimated wholesale shipments. Sealy® includes Sealy®- and Stearns & Foster®-branded shipments.
About the Company
Tempur Sealy is committed to improving the sleep of more people, every night, all around the world. As a global leader in the design, manufacture and distribution of bedding products, we know how crucial a good night of sleep is to overall health and wellness. Utilizing over a century of knowledge and industry-leading innovation, we deliver award-winning products that provide breakthrough sleep solutions to consumers in over 100 countries.
Our highly recognized brands include Tempur-Pedic®, Sealy® and Stearns & Foster® and our non-branded offerings include value-focused private label and OEM products. Our distinct brands allow for complementary merchandising strategies and are sold through third-party retailers, our Company-owned stores and e-commerce channels. This omni-channel strategy ensures our products are offered where ever and how ever customers want to shop.
Lastly, we accept our global responsibility to serve all stakeholders, our community and environment. We have and are implementing programs consistent with our responsibilities.
Public Relations Contact
Erin Maratea
Brand Public Relations
Tempur Sealy International, Inc.
800-805-3635
publicrelations@tempursealy.com
Investor Relations Contact
Aubrey Moore
Investor Relations
Tempur Sealy International, Inc.
800-805-3635
Investor.relations@tempursealy.com
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SOURCE Tempur Sealy International, Inc.
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