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T-Mobile (TMUS) has announced a new promotion starting October 22, offering to pay off eligible smartphone debts up to $1,000 for customers switching from AT&T and Verizon. This initiative emphasizes T-Mobile's superior 5G coverage, which is nearly double that of AT&T and four times that of Verizon. Customers can save up to 20% on family plans with T-Mobile Essentials, starting at $27 per line per month. T-Mobile aims to attract customers frustrated with their current providers' limited 5G availability.
Positive
Promotion to pay off smartphone debt up to $1,000 for switchers.
Potential savings of up to 20% on family plans with T-Mobile Essentials.
5G network coverage is reportedly nearly double that of AT&T and four times that of Verizon.
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None.
Switch Your Family, Save Up to 20% Each Month and Get Nearly 100% More 5G Coverage
What’s the news: Now, T-Mobile will pay off what you owe the Carriers for your smartphone up to $1,000 when you switch.
Why it matters: AT&T and Verizon have spent millions (billions?) giving their customers 5G, but those customers must be asking: 'Where’s the 5G?' T-Mobile is answering them. Those customers can switch to Essentials, get their phone paid off, save up to 20% on their family plan each month and get nearly 100% more 5G coverage.
Who it’s for: AT&T and Verizon customers who are paying more and getting less 5G coverage.
BELLEVUE, Wash.--(BUSINESS WIRE)--
Q: Where's the 5G? A: At T-Mobile. Today, T-Mobile (NASDAQ: TMUS) announced that the Un-carrier will now pay off what you owe the Carriers for your eligible smartphone up to $1,000. Beginning Friday, October 22, consumers and small businesses can bring their favorite 5G-phones-with-less-5G-coverage-than-they-deserve over to the Un-carrier and T-Mobile will give them the 5G they've been searching for … AND up to $1,000 for each of up to five devices via virtual prepaid MasterCard.
"AT&T and Verizon customers with brand-new 5G phones often find themselves without 5G coverage. According to the latest third party tests, AT&T customers get a 5G signal less than half the time (44.8%) they use their phone, and Verizon customers only about a third of the time (34.3%)," said Jon Freier, Consumer Group President at T-Mobile. "Now, those customers can switch to T-Mobile, andwe’ll pay off what they owe the Carriers for their smartphone up to $1,000 — and they’ll save up to 20% on their family plan and get way more 5G coverage."
Bring Your Own Smartphone. It'll Work.
Today, almost 50% of US consumers believe their smartphone won’t work with another provider.1At one time, that was true, but those days are long gone. Now, the most popular smartphones work across different providers' networks … even if those networks aren’t giving customers equal results. In fact, customers get a lot more 5G at T-Mobile on America’s largest, fastest and most reliable 5G network that’s nearly 2x larger than AT&T's and 4x larger than Verizon's.
With T-Mobile Essentials, your family can save up to 20% off wireless service each month compared to AT&T and Verizon's basic unlimited plans.With your third line free, it’s just $27 per line/mo (plus taxes and fees) for four lines — that’s $420 saved per year over the Carriers — and you’ll get:
Unlimited talk, text and 5G smartphone data included at no extra charge
Starting Friday, October 22, just bring your phone into T-Mobile along with a picture of your last bill, and T-Mobile will pay off your remaining eligible device payments up to $1,000 via virtual prepaid MasterCard.
Follow T-Mobile’s Official Twitter Newsroom @TMobileNews to stay up to date with the latest company news.
Keep & Switch: Limited time offer; subject to change. Qualifying unlocked device, credit, service, port-in, 90+ days with device & eligible carrier & timely redemption required. Virtual Mastercard typically takes 15 days. No cash access & expires in 6 months. Card issued by Sunrise Banks N.A., Member FDIC. 5G availability, and fastest based on median, overall combined 5G speeds, based on analysis by Ookla® of Speedtest Intelligence® data as reported on www.speedtest.net/global-index/united-states#market-analysis for Q3 2021. Ookla trademarks used under license and reprinted with permission. Most Reliable: According to an audit report conducted by independent third party umlaut containing crowdsourced data for user experience collected from April to September 2021. Full details at: www.umlaut.com/en/benchmarking/USA. 5G coverage not available in some areas; capable device required & some uses may require certain plan for feature, see T-Mobile.com.
About T-Mobile
T-Mobile U.S. Inc. (NASDAQ: TMUS) is America’s supercharged Un-carrier, delivering an advanced 4G LTE and transformative nationwide 5G network that will offer reliable connectivity for all. T-Mobile’s customers benefit from its unmatched combination of value and quality, unwavering obsession with offering them the best possible service experience and undisputable drive for disruption that creates competition and innovation in wireless and beyond. Based in Bellevue, Wash., T-Mobile provides services through its subsidiaries and operates its flagship brands, T-Mobile, Metro by T-Mobile and Sprint. For more information please visit: https://www.t-mobile.com.
