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Trend Micro, a global leader in security software and solutions, aims to secure digital information exchanges, protecting individuals, families, businesses, and governments from cyber threats. With over 25 years of experience, Trend Micro offers innovative security solutions for mobile devices, endpoints, gateways, servers, and the cloud. Their proactive approach includes virtual patching that safeguards customers from vulnerabilities even before official patches are released, saving enterprises an average of $1M. Recent advancements include AI-powered security solutions, such as Trend Vision One™, which provide enhanced threat detection and response capabilities. Trend Micro also collaborates with industry leaders like NVIDIA to integrate cutting-edge AI technologies into their security platform.
Trend Micro CEO Eva Chen will deliver a keynote at Black Hat USA's AI Summit, addressing the need for a rebalance between security and business continuity. Chen's speech comes in the wake of the CrowdStrike outage, emphasizing that cybersecurity should not impede business progress. She will share insights from enterprise customers, highlighting factors that led to the global outage.
Key points include:
- Unifying business goals with cybersecurity
- Protecting and enabling the workforce
- Safeguarding business intelligence for innovation and productivity
Chen advocates for realigning security goals to support business continuity and calls for more creative approaches in the industry. The keynote will address the impact of AI integration on IT and business operations, stressing the importance of advancing security and business continuity in tandem.
Trend Micro (TYO: 4704; TSE: 4704) has announced significant growth for its Trend Vision One™ cybersecurity platform, now serving over 10,000 enterprise customers globally. The company has extended its platform to cater to small- and mid-sized enterprises (SMEs), addressing the critical need for cyber risk management in this sector. The AI-powered platform offers comprehensive risk management capabilities, including asset profile management, attack path prediction, and custom remediation guidance.
Trend Micro has also introduced new tools designed for Managed Service Providers (MSPs), enabling them to efficiently deliver enterprise-grade cyber risk management to SMEs. This expansion aims to bridge the cybersecurity talent shortage and support vendor consolidation. The platform's multi-tenant capabilities allow MSPs to offer continuous cyber risk management, leveraging broad security features for endpoint, email, network, identity, and cloud, along with XDR and Attack Surface Risk Management (ASRM) modules.
Trend Micro, a global cybersecurity leader (TYO: 4704; TSE: 4704), has announced new innovations to protect against AI-based attacks and fraud. The company is launching solutions for both enterprise and consumer markets as part of its mission to secure the AI journey. Key highlights include:
1. Deepfake detection technology in the Trend Vision One™ platform and Trend Micro Deepfake Inspector for consumers.
2. Advanced methods to spot AI-generated content, including behavioral analysis.
3. New features in Trend Vision One to manage GenAI access, prevent data leaks, and defend against LLM attacks.
4. Free Trend Micro Deepfake Inspector for real-time analysis during video calls.
These innovations address the growing threat of AI-based tools in cybercrime, which are becoming cheaper and more accessible. Trend's research shows a significant increase in AI-based criminal tools and a rise in deepfake-related scams.
Trend Micro, a global cybersecurity leader, announced its dominance in the vulnerability disclosure market, uncovering 60% of global vulnerabilities in 2023, as reported by Omdia. The company's Zero Day Initiative (ZDI) disclosed over 2.5 times more vulnerabilities than its nearest competitor. This proactive approach has enabled Trend Micro to protect its customers faster and more effectively, integrating this vulnerability knowledge into its Trend Vision One platform. In 2023, 10% of disclosed threats were deemed critical, 69% high severity, 21% medium, and less than 1% low. The financial impact of unpatched vulnerabilities has reached an average of $4.45 million per breach, emphasizing the importance of Trend Micro's initiatives in reducing cyber risks and associated costs.
Trend Micro announced its perfect score in attack visibility and strong actionability rating in the recent MITRE Engenuity ATT&CK Evaluations report for managed services. The evaluations, focusing on tactics and techniques of groups like menuPass and BlackCat/AlphV, highlighted Trend Micro's effectiveness in detecting 15/15 major attack steps with 86% of these steps being actionable. The platform, powered by AI, enhances detection, response times, and reduces alert fatigue, benefiting over 3,000 enterprise customers. Trend Micro's MDR service, part of the Trend Vision One platform, offers comprehensive threat detection and rapid threat containment.
Trend Micro, a global leader in cybersecurity, announced its first consumer security solutions for AI-powered PCs at Computex 2024. These new solutions, available late 2024, aim to address emerging threats associated with AI applications. Collaborating with Intel, Trend Micro will leverage Intel's next-generation Core Ultra processors to enhance email security by running scans locally, increasing privacy and reducing latency.
Trend Micro's new AI application protection feature aims to prevent model tampering and knowledge base poisoning, thus securing personal information and mitigating misinformation risks. The company anticipates a 100% increase in the usage of its NPU-powered email security feature on AI PCs.
Trend Micro emphasizes its commitment to securing AI and leveraging partnerships to foster innovation. By offering solutions for both enterprise and individual consumers, the company seeks to be at the forefront of AI cybersecurity.
Trend Micro announced the launch of its innovative Inline NDR technology, integrated within the Trend Vision One™ platform. This technology enhances network detection and response by providing enforcement, visibility, and decryption capabilities without compromising quality. It helps security operations centers by addressing resource constraints and improving response times to threats. Inline NDR is designed to decrypt modern encryption techniques and integrates with various telemetry sources, making it more robust than stand-alone solutions. Trend Micro aims to address security blind spots in unmanaged network assets, enhancing overall threat detection and response efficiency.
Trend Micro announced a new AI-driven data center security solution at COMPUTEX 2024 in Dallas. The solution integrates NVIDIA's NIM microservices with Trend Vision One™ – Sovereign and Private Cloud (SPC) to provide enhanced security for AI-enabled private data centers.
This innovative platform caters to the growing needs of both government and private sector organizations seeking to leverage AI while maintaining data privacy and regulatory compliance. It minimizes risks by optimizing data privacy, real-time analysis, and rapid threat mitigation.
The integration also includes NVIDIA DOCA App Shield and the NVIDIA Morpheus framework, ensuring seamless and efficient threat detection and response without compromising performance. This solution aims to address the complexities of next-gen AI-driven data centers, providing important advancements in security infrastructure as businesses worldwide adopt generative AI.
Trend Micro has revealed that 79% of global cybersecurity leaders feel pressured to downplay cyber risks to their organizations. This credibility gap is largely due to the challenge of communicating cyber risks in a language that senior leadership understands. Results show that 46% of security leaders gain more credibility when they can measure the business value of their cybersecurity strategy. However, only 54% of cybersecurity leaders believe their C-suite fully understands these risks. Additionally, a communication gap persists, with 34% viewing cybersecurity as an IT issue rather than a business risk. A unified Attack Surface Risk Management (ASRM) platform is suggested as a solution to provide consistent risk insights and mitigate these challenges.
Trend Micro announced its strategy to protect consumers from AI-related risks as AI PCs become more prevalent. The company plans to release a series of cybersecurity solutions throughout 2024 aimed at safeguarding users from AI abuses like phishing and deepfakes. Their initiatives will include AI Application Protection, Malicious AI Content Protection, and NPU-powered Cybersecurity Capabilities for AI PCs. Trend's approach leverages its expertise in digital threats to innovate in cybersecurity, ensuring safer AI usage. By 2027, AI PCs are expected to constitute nearly 60% of global PC shipments, providing better speed and privacy through local processing.
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