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Tilray Brands Celebrates Epic 420 Weekend With Over 20,000 Fans Across the U.S.

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Tilray Brands, Inc. celebrated an epic 420 weekend with over 20,000 fans across the U.S. The company hosted vibrant festivals and environmental advocacy events, honoring the cultural significance of 420. SweetWater 420 Fest in Atlanta raised over $100,000 for clean water initiatives, while Blue Point Brewing in New York and Redhook Brewery in Seattle also held successful events. 10 Barrel Brewing in Oregon collaborated with Tokyo Starfish for a festive 420 celebration. Tilray Brands plans to continue engaging with consumers through more events and partnerships, aiming to create meaningful experiences that connect with the community and promote innovation.
Tilray Brands, Inc. ha celebrato un fantastico weekend del 420 coinvolgendo oltre 20.000 fan in tutto il territorio degli Stati Uniti. La compagnia ha organizzato festival vivaci e eventi di sensibilizzazione ambientale, onorando l'importanza culturale del 420. Il SweetWater 420 Fest ad Atlanta ha raccolto oltre 100.000 dollari per iniziative a favore dell'acqua pulita, mentre il Blue Point Brewing a New York e il Redhook Brewery a Seattle hanno ospitato eventi di successo. Il 10 Barrel Brewing in Oregon ha collaborato con Tokyo Starfish per una celebrazione festiva del 420. Tilray Brands prevede di continuare a coinvolgere i consumatori attraverso ulteriori eventi e partnership, puntando a creare esperienze significative che si connettano con la comunità e promuovano l'innovazione.
Tilray Brands, Inc. celebró un épico fin de semana del 420 con más de 20,000 aficionados en todo EE.UU. La empresa organizó festivales vibrantes y eventos de defensa ambiental, honrando la significancia cultural del 420. El SweetWater 420 Fest en Atlanta recaudó más de $100,000 para iniciativas de agua limpia, mientras que Blue Point Brewing en Nueva York y Redhook Brewery en Seattle también realizaron eventos exitosos. 10 Barrel Brewing en Oregón colaboró con Tokyo Starfish para una celebración festiva del 420. Tilray Brands planea continuar interactuando con los consumidores a través de más eventos y alianzas, con el objetivo de crear experiencias significativas que se conecten con la comunidad y promuevan la innovación.
Tilray Brands, Inc.는 20,000명이 넘는 팬들과 함께 미국 전역에서 장엄한 420 주말을 보냈습니다. 이 회사는 생동감 있는 축제와 환경 옹호 행사를 주최하여 420의 문화적 중요성을 기렸습니다. 애틀랜타에서 열린 SweetWater 420 페스트는 깨끗한 물 이니셔티브를 위해 100,000 달러 이상을 모금했으며, 뉴욕의 Blue Point Brewing와 시애틀의 Redhook Brewery도 성공적인 행사를 개최했습니다. 오리건의 10 Barrel Brewing은 도쿄 스타피쉬와 함께 축제 분위기의 420 행사를 협업했습니다. Tilray Brands는 고객과의 더 많은 연결 및 파트너십을 통해 커뮤니티와의 의미 있는 경험을 만들고 혁신을 촉진하고자 합니다.
Tilray Brands, Inc. a célébré un week-end épique du 420 avec plus de 20 000 fans à travers les États-Unis. La société a organisé des festivals vibrants et des événements de défense de l'environnement, honorant la signification culturelle du 420. Le SweetWater 420 Fest à Atlanta a récolté plus de 100 000 dollars pour les initiatives d'eau propre, tandis que Blue Point Brewing à New York et Redhook Brewery à Seattle ont également tenu des événements réussis. 10 Barrel Brewing en Oregon a collaboré avec Tokyo Starfish pour une célébration festive du 420. Tilray Brands prévoit de continuer à engager les consommateurs à travers plus d'événements et de partenariats, visant à créer des expériences significatives qui se connectent avec la communauté et favorisent l'innovation.
Tilray Brands, Inc. feierte ein episches 420-Wochenende mit über 20.000 Fans in den gesamten USA. Das Unternehmen veranstaltete lebendige Festivals und Veranstaltungen zum Umweltschutz, die die kulturelle Bedeutung von 420 würdigten. Das SweetWater 420 Fest in Atlanta sammelte über $100.000 für Initiativen für sauberes Wasser, während Blue Point Brewing in New York und Redhook Brewery in Seattle ebenfalls erfolgreiche Ereignisse durchführten. 10 Barrel Brewing in Oregon arbeitete mit Tokyo Starfish für eine festliche 420-Feier zusammen. Tilray Brands plant, durch weitere Veranstaltungen und Partnerschaften weiterhin mit den Verbrauchern in Kontakt zu treten, um bedeutungsvolle Erfahrungen zu schaffen, die mit der Gemeinschaft verbunden sind und Innovation fördern.
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NEW YORK, April 25, 2024 (GLOBE NEWSWIRE) -- Tilray Brands, Inc. ("Tilray") (Nasdaq | TSX: TLRY), a premier global leader in the cannabis-lifestyle and consumer packaged goods industry, celebrated 420 with an unprecedented display of community and craftsmanship, with over 20,000 guests attending Tilray’s 420 weekend events of vibrant festivals and environmental advocacy.

“As a company, we recognize the cultural significance of 420 and its impact on the cannabis industry. By celebrating this day across our brands, we not only honor the traditions of our consumers but also continue to push the boundaries of innovation and progress across both cannabis and craft beer industries,” said Irwin D. Simon, Chairman and CEO, Tilray Brands. “Tilray Brands will continue to connect with consumers across the U.S. and international markets through more festivals, concerts, and events that bring together our passionate community. We will continue to collaborate with like-minded partners who share our values and vision and work towards creating meaningful experiences that are fun and that empower our consumers.”

SweetWater 420 Fest: Atlanta, Georgia

In Atlanta, SweetWater 420 Fest marked a triumphant return with a festival at Pullman Yards April 20-21, 2024. SweetWater’s iconic 420 Fest revived its heritage of live music, innovative craft beer, and environmental stewardship. With general admission integrating a $10 donation to the Waterkeeper Alliance, the festival raised over $100,000 for clean water initiatives, symbolizing SweetWater’s deep-rooted commitment to environmental advocacy. The event not only celebrated SweetWater's renowned brews but also featured an eclectic mix of music that resonated with a diverse audience, creating a vibrant atmosphere of unity and celebration. SweetWater 420 Fest focuses on what matters most: music, brews, community, and our environment.

Blue Point Brewing Company's Shakedown on Main Street: Patchogue, New York

In New York, Blue Point Brewing celebrated the 4th annual Shakedown on Main Street 420 Festival bigger than ever with live music from legendary artists including Shaggy, Bryce Vine, B.o.B., Shwayze and more. This vibrant arts and music festival captivated over 4,000 fans with electrifying performances, craft brews, 50+ local makers market, food trucks and more bolstering the local community and celebrating the cultural vibe.

Redhook Brewlab IPA Daze Celebration: Seattle, Washington

In Seattle, Redhook Brewery celebrated IPA Daze April 19th – 21st, with a celebration for hop lovers, featuring the debut of Redhook’s Big Juicy Ballard Imperial IPA. This gathering attracted thousands of enthusiasts, eager to sample over 20 different IPAs while enjoying munchie-inspired food specials and lively DJ performances.

10 Barrel Brewing Company and Tokyo Starfish's 420 West Bend Celebration: Bend, Oregon

In Oregon, 10 Barrel’s West Bend Pub was the scene of a festive 420 celebration in collaboration with Tokyo Starfish. The event saw over a thousand fans, who enjoyed live music, terpene-infused beers, and a creative DIY tie-dye station, encapsulating the spirit of 420 with a blend of fun and community connection.

Fans from across the nation celebrated 420 with Tilray Brands and we are excited to keep the momentum going. Stay tuned for more celebrations that embrace community and craft culture. Follow @Tilray on all social media platforms.

About Tilray Brands

Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), is a leading global cannabis lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people's lives for the better – one person at a time – by inspiring and empowering a worldwide community to live their very best life, enhanced by moments of connection and wellbeing. Tilray’s mission is to be the most responsible, trusted, and market-leading cannabis and consumer products company in the world with a portfolio of innovative, high-quality, and beloved brands that address the needs of the consumers, customers, and patients we serve. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages. 

For more information on how we open a world of well-being, visit, www.Tilray.com and follow @tilray on all social platforms. 

Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian and U.S. securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws.

Photos accompanying this announcement are available at

https://www.globenewswire.com/NewsRoom/AttachmentNg/e782b2f9-4de9-46af-aad9-437b85badbce

https://www.globenewswire.com/NewsRoom/AttachmentNg/70615b64-4ced-40dd-8663-843efd9e5c5e

https://www.globenewswire.com/NewsRoom/AttachmentNg/612db555-a80d-4a71-8111-5c87d5e4628c

https://www.globenewswire.com/NewsRoom/AttachmentNg/c27f7562-a800-42f4-92fc-e60b3df829aa

https://www.globenewswire.com/NewsRoom/AttachmentNg/ca4da8fb-b71d-4577-ad5b-bdec2ab52264


FAQ

What did Tilray Brands celebrate with over 20,000 fans across the U.S.?

Tilray Brands celebrated an epic 420 weekend with over 20,000 fans across the U.S., hosting vibrant festivals and environmental advocacy events.

How much money did SweetWater 420 Fest in Atlanta raise for clean water initiatives?

SweetWater 420 Fest in Atlanta raised over $100,000 for clean water initiatives.

Which artists performed at Blue Point Brewing's Shakedown on Main Street 420 Festival in New York?

Legendary artists including Shaggy, Bryce Vine, B.o.B., Shwayze, and more performed at Blue Point Brewing's Shakedown on Main Street 420 Festival in New York.

What was the featured beer at Redhook Brewery's IPA Daze Celebration in Seattle?

The featured beer at Redhook Brewery's IPA Daze Celebration in Seattle was Redhook's Big Juicy Ballard Imperial IPA.

How did 10 Barrel Brewing Company and Tokyo Starfish collaborate for the 420 celebration in Oregon?

10 Barrel Brewing Company and Tokyo Starfish collaborated for a festive 420 celebration at 10 Barrel's West Bend Pub in Oregon, featuring live music, terpene-infused beers, and a DIY tie-dye station.

Tilray Brands, Inc.

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