PeopleReady Unveils New Ad Featuring Two-Time Indy 500 Champ Takuma Sato

Rhea-AI Summary

PeopleReady announces a partnership with two-time Indy 500 champion Takuma Sato to promote their staffing services through a new advertisement. The ad emphasizes PeopleReady's efficiency in connecting job seekers with opportunities, airing on NBC, CTV, and social media leading up to the 2021 Indianapolis 500. Sponsored by PeopleReady, Sato and teammate Graham Rahal represent the brand to millions of race fans. The company, a leader in on-demand labor, aims to showcase its capabilities and reach within blue-collar industries.

Positive

• Partnership with Takuma Sato enhances brand visibility among millions of race fans.
• The ad will be broadcast on major platforms including NBC, increasing its reach.
• PeopleReady supports a wide variety of industries, showcasing its versatility.

Negative

• None.

With the 2021 Indianapolis 500 right around the corner, PeopleReady today announced a new ad with two-time and reigning Indy 500 champ, Takuma Sato. PeopleReady, which places someone in a temporary job every nine seconds, teamed up with Sato on the ad to highlight the speed at which the staffing leader connects people and work. PeopleReady is a sponsor of both Sato and his Rahal Letterman Lanigan Racing (RLL) teammate, Graham Rahal, for this year’s Indy 500 race. The ad can be seen on https://www.peopleready.com/indy500/.

“PeopleReady and Takuma Sato both excel at speed, and we’re excited to partner with the two-time Indy 500 winner on this ad to help drive home our message and mission to connect people and work,” said Taryn Owen, president of PeopleReady. “Takuma is not only a great race car driver but an incredible brand ambassador for PeopleReady, bringing our mission and capabilities to millions of race fans and job seekers. We are proud to partner with Takuma and his RLL teammate, Graham Rahal, as sponsors for this year’s Indy 500.”

The ad will be broadcast on NBC leading up to and throughout the Indy 500 as well as on CTV streaming services and social media.

About PeopleReady

PeopleReady, a TrueBlue company (NYSE: TBI), specializes in quick and reliable on-demand labor and highly skilled workers. PeopleReady supports a wide range of blue-collar industries, including construction, manufacturing and logistics, waste and recycling, and hospitality. Leveraging its game-changing JobStack platform and 600-plus branch offices across all 50 states, Puerto Rico and Canada, PeopleReady served approximately 98,000 businesses and put approximately 221,000 people to work in 2020. Learn more at www.peopleready.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20210524005561/en/

FAQ

What is the partnership between PeopleReady and Takuma Sato about?

PeopleReady partnered with two-time Indy 500 champion Takuma Sato to create an advertisement promoting their staffing services ahead of the 2021 Indianapolis 500.

Where will the PeopleReady ad featuring Takuma Sato be broadcast?

The ad will air on NBC, CTV streaming services, and various social media platforms leading up to the Indianapolis 500.

What skills does PeopleReady specialize in?

PeopleReady specializes in quick and reliable on-demand labor across various blue-collar industries, including construction, manufacturing, and logistics.

How many businesses did PeopleReady serve in 2020?

In 2020, PeopleReady served approximately 98,000 businesses.

What is the significance of the Indy 500 for PeopleReady?

The Indy 500 provides a platform for PeopleReady to enhance brand awareness and connect with a large audience of potential job seekers and clients.